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VSCO: Photo Editor & Presets earns about
$4.19M/month
range $2.30M – $6.07M · $50.24M/year
Live data · refreshed every hour
Per Day
$139.6K
$76.8K – $202.3K
Per Week
$976.9K
$537.3K – $1.42M
Per Month
$4.19M
$2.30M – $6.07M
Per Year
$50.24M
$27.63M – $72.85M
Lifetime
$125.60M
$69.08M – $182.11M
BUILD THIS BETTER · INDIE PLAYBOOK
A specific clone-and-improve plan for VSCO: Photo Editor & Presets
Auto-generated from this app's real revenue ($4.19M/month · $50.24M/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.
55/100
Opportunity
30/100
Cloneability
$3
Revenue / install
✓ Features to copy
- subscription paywall (~$9.99/mo) - proven monetization
- in-app purchase tier ladder for upsells
⚡ Improve / fix
- subscription is $9.99/mo - undercut by 30-50% to win price-sensitive users
🛠 MVP scope
- core feature loop
- subscription gating
- free-tier limits
- trial period
- analytics
💰 Pricing recommendation
VSCO: Photo Editor & Presets is at $9.99/mo. Consider going slightly lower with a longer free trial (14 days) to win price-aware users.
🔡 App Store title ideas
Pro: AI-Powered Photo & VideoSmart : Photo & Video Tracker+ - Faster, Cheaper
📺 TikTok / ad hook angles
- "I tried VSCO: Photo Editor & Presets for 30 days - here's what I'd do differently"
- "Why VSCO: Photo Editor & Presets costs $9.99/mo when ours costs $5.99"
- "The photo & video app VSCO: Photo Editor & Presets won't tell you these 3 things"
Monetization
Subscription (~$9.99/mo)Revenue mix (estimated)
- Subscriptions ~72%
- One-time IAP ~22%
- Ads ~6%
Paying users (est.)
41.1M installs · 31.6% active · 2.3% pay
In-App Purchases 3
- Monthly Monthly Plus $9.99 /month
- Monthly Monthly Pro $12.99 /month
- Annual Yearly Plus $39.99 /year ~$3.33/mo
3 tiers scraped live from the App Store.
App Details
Pulled from the App Store- Current Version
- 461.0.0
- Released
- Jun 6, 2013
- Last Updated
- May 1, 2026
- File Size
- 326.1 MB
- Required OS
- 15.0
- Content Rating
- 12+
- Category
- Photo & Video
- Price
- Free
- Currency
- USD
- Languages
- Dutch, English, French, German, Indonesian, Italian, Japanese, Korean, Malay, Portuguese, Russian, Chinese, Spanish, Thai, Chinese, Turkish
- Developer
- Visual Supply Company
What's new in v461.0.0
What’s new on VSCO
- Fixes for top crashes
- Smaller bug fixes and performance improvements
Thanks for creating with VSCO! We regularly release updates to improve your experience. Update to the latest version of VSCO for access to our newest presets, editing tools, and inspiring content.
If you'd like our help with any issues, please visit vs.co/help
Fun Numbers - share these
$2
every second
$97
every minute
$5.8K
every hour
$139.6K
every day
- ☕ Buys 28K $5 coffees every day
- 👨💻 Pays for 279 senior engineer salaries per year
- 🚗 Earns enough for 1K Tesla Model 3s annually
- ⏱️ Earns the price of a coffee in 3 seconds
12-Month Revenue Trajectory
Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.
Estimated Installs
41.1M
estimated from 273,914 ratings
Active Users (MAU est.)
13.0M
31.6% of installs · PHOTO_AND_VIDEO category benchmark
Rating
4.69 ★
274K reviews
Monetization
Subscription (~$9.99/mo)
Rating Distribution
5★
236K
4★
17K
3★
6K
2★
3K
1★
11K
Compare VSCO: Photo Editor & Presets or explore similar apps
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Frequently Asked About VSCO: Photo Editor & Presets
How much money does VSCO: Photo Editor & Presets make on the App Store? ⌄
VSCO: Photo Editor & Presets has an estimated App Store revenue of $4.19M per month (~$50.24M per year, $139.6K per day) with a likely range of $2.30M to $6.07M. This includes earnings from in-app purchases, subscription revenue, ads and any paid downloads - all directional estimates from public App Store signals, not private Apple financial data.
How many App Store downloads does VSCO: Photo Editor & Presets get? ⌄
Apple does not publish exact App Store download counts. Using public ratings (274K reviews), grossing rank, category position and the standard 1:75 ratings-to-downloads ratio, Rev.now estimates about 41.1M total iOS downloads for VSCO: Photo Editor & Presets - and roughly 13.0M monthly active users on iPhone and iPad.
Is VSCO: Photo Editor & Presets a top grossing iOS app and what is its App Store rank? ⌄
VSCO: Photo Editor & Presets is analyzed using App Store grossing rank, category ranking, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Check the iOS top grossing leaderboard to see how VSCO: Photo Editor & Presets compares to other highest-grossing iPhone and iPad apps.
How is VSCO: Photo Editor & Presets App Store revenue estimated? ⌄
Rev.now estimates VSCO: Photo Editor & Presets App Store revenue from public app data: estimated downloads, monthly active users (MAU), the iOS conversion rate to paying users, subscription pricing detected on the listing, in-app purchase tiers, ad monetization (eCPM × impressions × MAU) and the Photo & Video category ARPU benchmark - net of Apple's 15-30% store cut.
What in-app purchases and subscriptions does VSCO: Photo Editor & Presets offer on iOS? ⌄
VSCO: Photo Editor & Presets offers in-app purchases on the App Store, which can include subscription tiers (weekly, monthly or annual), one-time purchases or virtual currency. Subscription revenue and IAP earnings are a major driver of the monthly revenue estimate above.
Can I compare VSCO: Photo Editor & Presets App Store revenue with another iOS app? ⌄
Yes. Use the free compare tool to compare VSCO: Photo Editor & Presets side-by-side with any other App Store app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact App Store revenue for VSCO: Photo Editor & Presets? ⌄
No - Rev.now shows estimated App Store revenue, in-app purchase earnings and subscription revenue for VSCO: Photo Editor & Presets. Exact financial data, paying-user counts and ad income are private to Apple and the developer; Rev.now does not have access to App Store Connect or developer payouts.
