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WeightWatchers Program earns about
$36.50M/month
range $20.07M – $52.92M · $438.00M/year
Live data · refreshed every hour
Per Day
$1.22M
$669.2K – $1.76M
Per Week
$8.52M
$4.68M – $12.35M
Per Month
$36.50M
$20.07M – $52.92M
Per Year
$438.00M
$240.90M – $635.09M
Lifetime
$1.09B
$602.24M – $1.59B
Brand revenue
📰 Reported
WW International - full brand revenue
Annual brand revenue (2018)
$1.5B/year
App Store / Play Store share
29%
≈ $438M/year of in-app revenue
Off-store revenue (everything else)
$1.1B/year
71% of total brand revenue
WW International earns about $1.5B/year as a brand.
The app stores are one channel. The full brand pulls in revenue across web subscriptions, ad sales, enterprise contracts and other distribution outside iOS and Android.
App store revenue (in-app purchases, subscriptions, ads, paid downloads)
Off-store revenue (trading fees, commissions, web subscriptions, ad sales, enterprise)
BUILD THIS BETTER · INDIE PLAYBOOK
A specific clone-and-improve plan for WeightWatchers Program
Auto-generated from this app's real revenue ($36.50M/month · $438.00M/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.
55/100
Opportunity
15/100
Cloneability
$9
Revenue / install
✓ Features to copy
- subscription paywall (~$19.99/mo) - proven monetization
- in-app purchase tier ladder for upsells
- photo-to-data feature (camera + AI for instant value delivery)
⚡ Improve / fix
- subscription is $19.99/mo - undercut by 30-50% to win price-sensitive users
🛠 MVP scope
- camera input
- AI vision API for analysis
- food/exercise database
- daily log + streaks
- subscription paywall
💰 Pricing recommendation
WeightWatchers Program charges ~$19.99/mo. Competitive entry: $11.99/mo or annual at $72/year (50% off annual is the standard hook).
🔡 App Store title ideas
Pro: AI-Powered Health & FitnessSmart : Health & Fitness Tracker+ - Faster, Cheaper
📺 TikTok / ad hook angles
- "I tried WeightWatchers Program for 30 days - here's what I'd do differently"
- "Why WeightWatchers Program costs $19.99/mo when ours costs $11.99"
- "The health & fitness app WeightWatchers Program won't tell you these 3 things"
Monetization
Subscription (~$19.99/mo, fitness-sub)Revenue mix (estimated)
- Subscriptions ~72%
- One-time IAP ~22%
- Ads ~6%
Paying users (est.)
128.9M installs · 29.2% active · 3.5% pay
Profile: Fitness sub
In-App Purchases 5
- Monthly Monthly Plan $19.99 /month
- Monthly Monthly Plan $21.99 /month
- Monthly Monthly Plan $23.99 /month
- Monthly Monthly Plan $24.99 /month
- Monthly WW Digital 6-month $108.99 /month
5 tiers scraped live from the App Store.
App Details
Pulled from the App Store- Current Version
- 11.20.0
- Released
- Sep 19, 2009
- Last Updated
- May 7, 2026
- File Size
- 583.2 MB
- Required OS
- 16.0
- Content Rating
- 17+
- Category
- Health & Fitness
- Price
- Free
- Currency
- USD
- Languages
- Dutch, English, French, German, Portuguese, Swedish
- Developer
- WW International, Inc.
What's new in v11.20.0
We've debugged and improved your app experience, worked on issues that caused crashes, and fine-tuned a handful of things behind the scenes, all to empower your WW journey and help you build habits for a happy, healthy life.
Fun Numbers - share these
$14
every second
$845
every minute
$50.7K
every hour
$1.22M
every day
- ☕ Buys 243K $5 coffees every day
- 👨💻 Pays for 2K senior engineer salaries per year
- 🚗 Earns enough for 10K Tesla Model 3s annually
12-Month Revenue Trajectory
Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.
Estimated Installs
128.9M
estimated from 2,343,099 ratings
Active Users (MAU est.)
37.6M
29.2% of installs · fitness-sub profile benchmark
Rating
4.84 ★
2.3M reviews
Monetization
Subscription (~$19.99/mo, fitness-sub)
Rating Distribution
5★
2.0M
4★
280K
3★
28K
2★
4K
1★
7K
Compare WeightWatchers Program or explore similar apps
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Frequently Asked About WeightWatchers Program
How much money does WeightWatchers Program make on the App Store? ⌄
WeightWatchers Program has an estimated App Store revenue of $36.50M per month (~$438.00M per year, $1.22M per day) with a likely range of $20.07M to $52.92M. This includes earnings from in-app purchases, subscription revenue, ads and any paid downloads - all directional estimates from public App Store signals, not private Apple financial data.
How many App Store downloads does WeightWatchers Program get? ⌄
Apple does not publish exact App Store download counts. Using public ratings (2.3M reviews), grossing rank, category position and the standard 1:75 ratings-to-downloads ratio, Rev.now estimates about 128.9M total iOS downloads for WeightWatchers Program - and roughly 37.6M monthly active users on iPhone and iPad.
Is WeightWatchers Program a top grossing iOS app and what is its App Store rank? ⌄
WeightWatchers Program is analyzed using App Store grossing rank, category ranking, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Check the iOS top grossing leaderboard to see how WeightWatchers Program compares to other highest-grossing iPhone and iPad apps.
How is WeightWatchers Program App Store revenue estimated? ⌄
Rev.now estimates WeightWatchers Program App Store revenue from public app data: estimated downloads, monthly active users (MAU), the iOS conversion rate to paying users, subscription pricing detected on the listing, in-app purchase tiers, ad monetization (eCPM × impressions × MAU) and the Health & Fitness category ARPU benchmark - net of Apple's 15-30% store cut.
What in-app purchases and subscriptions does WeightWatchers Program offer on iOS? ⌄
WeightWatchers Program offers in-app purchases on the App Store, which can include subscription tiers (weekly, monthly or annual), one-time purchases or virtual currency. Subscription revenue and IAP earnings are a major driver of the monthly revenue estimate above.
Can I compare WeightWatchers Program App Store revenue with another iOS app? ⌄
Yes. Use the free compare tool to compare WeightWatchers Program side-by-side with any other App Store app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact App Store revenue for WeightWatchers Program? ⌄
No - Rev.now shows estimated App Store revenue, in-app purchase earnings and subscription revenue for WeightWatchers Program. Exact financial data, paying-user counts and ad income are private to Apple and the developer; Rev.now does not have access to App Store Connect or developer payouts.
