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REV.NOW
X earns about
$43.09M/month
range $23.70M – $62.48M · $517.06M/year
Live data · refreshed every hour
Per Day
$1.44M
$789.9K – $2.08M
Per Week
$10.05M
$5.53M – $14.58M
Per Month
$43.09M
$23.70M – $62.48M
Per Year
$517.06M
$284.38M – $749.73M
Lifetime
$1.29B
$710.95M – $1.87B
BUILD THIS BETTER · INDIE PLAYBOOK
A specific clone-and-improve plan for X
Auto-generated from this app's real revenue ($43.09M/month · $517.06M/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.
59/100
Opportunity
5/100
Cloneability
$1
Revenue / install
✓ Features to copy
- subscription paywall (~$9.58/mo) - proven monetization
- in-app purchase tier ladder for upsells
⚡ Improve / fix
- subscription is $9.58/mo - undercut by 30-50% to win price-sensitive users
🛠 MVP scope
- core feature loop
- subscription gating
- free-tier limits
- trial period
- analytics
💰 Pricing recommendation
X is at $9.58/mo. Consider going slightly lower with a longer free trial (14 days) to win price-aware users.
🔡 App Store title ideas
Pro: AI-Powered NewsSmart : News Tracker+ - Faster, Cheaper
📺 TikTok / ad hook angles
- "I tried X for 30 days - here's what I'd do differently"
- "Why X costs $9.58/mo when ours costs $5.75"
- "The news app X won't tell you these 3 things"
Monetization
Subscription (~$9.58/mo) · calibrated by US grossing rank #62Revenue mix (estimated)
- Subscriptions ~72%
- One-time IAP ~22%
- Ads ~6%
Paying users (est.)
961.3M installs · 25.6% active · 1.3% pay
In-App Purchases 10
- Monthly X Premium Basic (Monthly) $4.00 /month
- Monthly X Premium (Monthly) $11.00 /month
- Monthlyest. Promote Post for $25 $25.00 /month
- Monthly X Premium Plus (Monthly) $50.00 /month
- Weeklyest. @elonmusk Subscription $4.00 /week ~$17.38/mo
- Annual X Premium Basic (Annual) $42.00 /year ~$3.50/mo
- Annualest. Promote Post for $50 $50.00 /year ~$4.17/mo
- Annual X Premium (Annual) $114.99 /year ~$9.58/mo
10 tiers scraped live from the App Store.
App Details
Pulled from the App Store- Current Version
- 11.89
- Released
- Oct 9, 2009
- Last Updated
- May 6, 2026
- File Size
- 415.0 MB
- Required OS
- 15.0
- Content Rating
- 17+
- Category
- News
- Price
- Free
- Currency
- USD
- Languages
- Arabic, BN, Bulgarian, Catalan, Croatian, Czech, Danish, Dutch, English, Finnish, French, German, Greek, GU, Hebrew, Hindi, Hungarian, Indonesian, Italian, Japanese, KN, Korean, Malay, MR, NB, FA, Polish, Portuguese, Romanian, Russian
- Developer
- X Corp.
What's new in v11.89
We made improvements and squashed bugs so X is even better for you.
Fun Numbers - share these
$17
every second
$997
every minute
$59.8K
every hour
$1.44M
every day
- ☕ Buys 287K $5 coffees every day
- 👨💻 Pays for 3K senior engineer salaries per year
- 🚗 Earns enough for 12K Tesla Model 3s annually
12-Month Revenue Trajectory
Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.
Estimated Installs
961.3M
estimated from 10,680,735 ratings
Active Users (MAU est.)
246.1M
25.6% of installs · NEWS category benchmark
US Grossing Rank
#62
Live from App Store top-grossing chart
Monetization
Subscription (~$9.58/mo) · calibrated by US grossing rank #62
Rating Distribution
5★
8.8M
4★
812K
3★
320K
2★
125K
1★
649K
Compare X or explore similar apps
News · App Store · pick a head-to-head or jump to a leaderboard.
Popular head-to-head comparisons
Frequently Asked About X
How much money does X make on the App Store? ⌄
X has an estimated App Store revenue of $43.09M per month (~$517.06M per year, $1.44M per day) with a likely range of $23.70M to $62.48M. This includes earnings from in-app purchases, subscription revenue, ads and any paid downloads - all directional estimates from public App Store signals, not private Apple financial data.
How many App Store downloads does X get? ⌄
Apple does not publish exact App Store download counts. Using public ratings (10.7M reviews), grossing rank, category position and the standard 1:75 ratings-to-downloads ratio, Rev.now estimates about 961.3M total iOS downloads for X - and roughly 246.1M monthly active users on iPhone and iPad.
Is X a top grossing iOS app and what is its App Store rank? ⌄
X is analyzed using App Store grossing rank, category ranking, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Check the iOS top grossing leaderboard to see how X compares to other highest-grossing iPhone and iPad apps.
How is X App Store revenue estimated? ⌄
Rev.now estimates X App Store revenue from public app data: estimated downloads, monthly active users (MAU), the iOS conversion rate to paying users, subscription pricing detected on the listing, in-app purchase tiers, ad monetization (eCPM × impressions × MAU) and the News category ARPU benchmark - net of Apple's 15-30% store cut.
What in-app purchases and subscriptions does X offer on iOS? ⌄
X offers in-app purchases on the App Store, which can include subscription tiers (weekly, monthly or annual), one-time purchases or virtual currency. Subscription revenue and IAP earnings are a major driver of the monthly revenue estimate above.
Can I compare X App Store revenue with another iOS app? ⌄
Yes. Use the free compare tool to compare X side-by-side with any other App Store app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact App Store revenue for X? ⌄
No - Rev.now shows estimated App Store revenue, in-app purchase earnings and subscription revenue for X. Exact financial data, paying-user counts and ad income are private to Apple and the developer; Rev.now does not have access to App Store Connect or developer payouts.
