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Zest: Meal Planner & Recipes earns about
$9.3K/month
range $5.1K – $13.6K · $112.1K/year
Live data · refreshed every hour
Per Day
$312
$171 – $452
Per Week
$2.2K
$1.2K – $3.2K
Per Month
$9.3K
$5.1K – $13.6K
Per Year
$112.1K
$61.7K – $162.6K
Lifetime
$280.4K
$154.2K – $406.5K
BUILD THIS BETTER · INDIE PLAYBOOK
A specific clone-and-improve plan for Zest: Meal Planner & Recipes
Auto-generated from this app's real revenue ($9.3K/month · $112.1K/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.
14/100
Opportunity
35/100
Cloneability
$1
Revenue / install
✓ Features to copy
- subscription paywall (~$8.33/mo) - proven monetization
- in-app purchase tier ladder for upsells
⚡ Improve / fix
- faster onboarding · clearer pricing page · richer empty-state
🛠 MVP scope
- core feature loop
- subscription gating
- free-tier limits
- trial period
- analytics
💰 Pricing recommendation
Zest: Meal Planner & Recipes is at $8.33/mo. Consider going slightly lower with a longer free trial (14 days) to win price-aware users.
🔡 App Store title ideas
Pro: AI-Powered Food & DrinkSmart : Food & Drink Tracker+ - Faster, Cheaper
📺 TikTok / ad hook angles
- "I tried Zest: Meal Planner & Recipes for 30 days - here's what I'd do differently"
- "Why Zest: Meal Planner & Recipes costs $8.33/mo when ours costs $5.00"
- "The food & drink app Zest: Meal Planner & Recipes won't tell you these 3 things"
Monetization
Subscription (~$8.33/mo)Revenue mix (estimated)
- Subscriptions ~72%
- One-time IAP ~22%
- Ads ~6%
Paying users (est.)
294K installs · 11.8% active · 2.3% pay
In-App Purchases 5
- Monthly Zest Unlimited - Monthly $9.99 /month
- Annual Zest Unlimited - Annual $59.99 /year ~$5.00/mo
- Annual Zest Unlimited Annual $99.99 /year ~$8.33/mo
- Subscription Zest Unlimited4 tiers $9.99 – $79.99 range
- Subscription Zest Premium2 tiers $12.99 – $29.99 range
5 tiers scraped live from the App Store.
App Details
Pulled from the App Store- Current Version
- 9.10.2
- Released
- Dec 24, 2021
- Last Updated
- Jun 25, 2026
- File Size
- 194.1 MB
- Required OS
- 17.0
- Content Rating
- 17+
- Category
- Food & Drink
- Price
- Free
- Currency
- USD
- Languages
- English, French, German, Spanish
- Developer
- Culi, Inc.
What's new in v9.10.2
What's new in 9.10.2?
Lots of technical stuff you probably don't care about:
- Faster loading images
- Better loading states for importing a recipe into Zest
- Better recipe tour
Fun Numbers - share these
$0
every second
$0
every minute
$13
every hour
$312
every day
- ☕ Buys 62 $5 coffees every day
- 👨💻 Pays for 1 senior engineer salaries per year
- 🚗 Earns enough for 3 Tesla Model 3s annually
- ⏱️ Earns the price of a coffee in 1,387 seconds
12-Month Revenue Trajectory
Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.
Estimated Installs
294K
estimated from 3,670 ratings
Active Users (MAU est.)
35K
11.8% of installs · default benchmark
Rating
4.71 ★
4K reviews
Monetization
Subscription (~$8.33/mo)
Rating Distribution
5★
3K
4★
220
3★
71
2★
45
1★
145
Compare Zest: Meal Planner & Recipes or explore similar apps
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Frequently Asked About Zest: Meal Planner & Recipes
How much money does Zest: Meal Planner & Recipes make on the App Store? ⌄
Zest: Meal Planner & Recipes has an estimated App Store revenue of $9.3K per month (~$112.1K per year, $312 per day) with a likely range of $5.1K to $13.6K. This includes earnings from in-app purchases, subscription revenue, ads and any paid downloads - all directional estimates from public App Store signals, not private Apple financial data.
How many App Store downloads does Zest: Meal Planner & Recipes get? ⌄
Apple does not publish exact App Store download counts. Using public ratings (4K reviews), grossing rank, category position and the standard 1:75 ratings-to-downloads ratio, Rev.now estimates about 294K total iOS downloads for Zest: Meal Planner & Recipes - and roughly 35K monthly active users on iPhone and iPad.
Is Zest: Meal Planner & Recipes a top grossing iOS app and what is its App Store rank? ⌄
Zest: Meal Planner & Recipes is analyzed using App Store grossing rank, category ranking, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Check the iOS top grossing leaderboard to see how Zest: Meal Planner & Recipes compares to other highest-grossing iPhone and iPad apps.
How is Zest: Meal Planner & Recipes App Store revenue estimated? ⌄
Rev.now estimates Zest: Meal Planner & Recipes App Store revenue from public app data: estimated downloads, monthly active users (MAU), the iOS conversion rate to paying users, subscription pricing detected on the listing, in-app purchase tiers, ad monetization (eCPM × impressions × MAU) and the Food & Drink category ARPU benchmark - net of Apple's 15-30% store cut.
What in-app purchases and subscriptions does Zest: Meal Planner & Recipes offer on iOS? ⌄
Zest: Meal Planner & Recipes offers in-app purchases on the App Store, which can include subscription tiers (weekly, monthly or annual), one-time purchases or virtual currency. Subscription revenue and IAP earnings are a major driver of the monthly revenue estimate above.
Can I compare Zest: Meal Planner & Recipes App Store revenue with another iOS app? ⌄
Yes. Use the free compare tool to compare Zest: Meal Planner & Recipes side-by-side with any other App Store app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact App Store revenue for Zest: Meal Planner & Recipes? ⌄
No - Rev.now shows estimated App Store revenue, in-app purchase earnings and subscription revenue for Zest: Meal Planner & Recipes. Exact financial data, paying-user counts and ad income are private to Apple and the developer; Rev.now does not have access to App Store Connect or developer payouts.
