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Zest: Meal Planner & Helper icon

Zest: Meal Planner & Helper App Store Revenue Estimate

Culi, Inc. · Food & Drink

Tired of cooking the same 3 meals on repeat? Zest integrates a mind-blowing cooking education into your routine. Learn to cook with us through step-by-step explanations of foundational cooking concepts in fewer than 10 minutes and dishes th…

App Store ★ 4.7 Free IAP 🎯 Opportunity 14 🔨 Clone 35
REV.NOW
Zest: Meal Planner & Helper icon
Zest: Meal Planner & Helper earns about
$8.9K/month
range $4.9K – $13.0K · $107.3K/year
Live data · refreshed every hour
Per Day
$298
$164 – $432
Per Week
$2.1K
$1.1K – $3.0K
Per Month
$8.9K
$4.9K – $13.0K
Per Year
$107.3K
$59.0K – $155.6K
Lifetime
$268.2K
$147.5K – $388.9K
BUILD THIS BETTER · INDIE PLAYBOOK

A specific clone-and-improve plan for Zest: Meal Planner & Helper

Auto-generated from this app's real revenue ($8.9K/month · $107.3K/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.

14/100
Opportunity
Marginal - only if you have a real angle
35/100
Cloneability
Hard (3-6 months - significant infrastructure or content needed)
$1
Revenue / install
Lifetime value per download (≈30-month app life). Higher = each user is worth more.

✓ Features to copy

  • subscription paywall (~$8.33/mo) - proven monetization
  • in-app purchase tier ladder for upsells

⚡ Improve / fix

  • faster onboarding · clearer pricing page · richer empty-state

🛠 MVP scope

  • core feature loop
  • subscription gating
  • free-tier limits
  • trial period
  • analytics

💰 Pricing recommendation

Zest: Meal Planner & Helper is at $8.33/mo. Consider going slightly lower with a longer free trial (14 days) to win price-aware users.

🔡 App Store title ideas

  • Pro: AI-Powered Food & Drink
  • Smart : Food & Drink Tracker
  • + - Faster, Cheaper

📺 TikTok / ad hook angles

  • "I tried Zest: Meal Planner & Helper for 30 days - here's what I'd do differently"
  • "Why Zest: Meal Planner & Helper costs $8.33/mo when ours costs $5.00"
  • "The food & drink app Zest: Meal Planner & Helper won't tell you these 3 things"

Monetization

Subscription (~$8.33/mo)
Revenue mix (estimated)
  • Subscriptions ~72%
  • One-time IAP ~22%
  • Ads ~6%
Paying users (est.)
773
281K installs · 11.8% active · 2.3% pay
In-App Purchases 5
  • Monthly Zest Unlimited - Monthly $9.99 /month
  • Annual Zest Unlimited - Annual $59.99 /year ~$5.00/mo
  • Annual Zest Unlimited Annual $99.99 /year ~$8.33/mo
  • Subscription Zest Unlimited4 tiers $9.99 – $79.99 range
  • Subscription Zest Premium2 tiers $12.99 – $29.99 range
5 tiers scraped live from the App Store.

App Details

Pulled from the App Store
Current Version
9.9.2
Released
Dec 24, 2021
Last Updated
May 4, 2026
File Size
165.0 MB
Required OS
17.0
Content Rating
17+
Category
Food & Drink
Price
Free
Currency
USD
Languages
English, French, German, Spanish
Developer
Culi, Inc.

What's new in v9.9.2

What's new in 9.9.2?
- Even better importing

Fun Numbers - share these

$0
every second
$0
every minute
$12
every hour
$298
every day
  • ☕ Buys 60 $5 coffees every day
  • 👨‍💻 Pays for 1 senior engineer salaries per year
  • 🚗 Earns enough for 3 Tesla Model 3s annually
  • ⏱️ Earns the price of a coffee in 1,450 seconds

12-Month Revenue Trajectory

Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.

JunJulAugSepOctNovDecJanFebMarAprMay
Estimated Installs
281K
estimated from 3,513 ratings
Active Users (MAU est.)
33K
11.8% of installs · default benchmark
Rating
4.70 ★
4K reviews
Monetization
Subscription (~$8.33/mo)

Rating Distribution

5★
3K
4★
213
3★
70
2★
45
1★
142

Compare Zest: Meal Planner & Helper or explore similar apps

Food & Drink · App Store · pick a head-to-head or jump to a leaderboard.

Frequently Asked About Zest: Meal Planner & Helper

How much money does Zest: Meal Planner & Helper make on the App Store?
Zest: Meal Planner & Helper has an estimated App Store revenue of $8.9K per month (~$107.3K per year, $298 per day) with a likely range of $4.9K to $13.0K. This includes earnings from in-app purchases, subscription revenue, ads and any paid downloads - all directional estimates from public App Store signals, not private Apple financial data.
How many App Store downloads does Zest: Meal Planner & Helper get?
Apple does not publish exact App Store download counts. Using public ratings (4K reviews), grossing rank, category position and the standard 1:75 ratings-to-downloads ratio, Rev.now estimates about 281K total iOS downloads for Zest: Meal Planner & Helper - and roughly 33K monthly active users on iPhone and iPad.
Is Zest: Meal Planner & Helper a top grossing iOS app and what is its App Store rank?
Zest: Meal Planner & Helper is analyzed using App Store grossing rank, category ranking, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Check the iOS top grossing leaderboard to see how Zest: Meal Planner & Helper compares to other highest-grossing iPhone and iPad apps.
How is Zest: Meal Planner & Helper App Store revenue estimated?
Rev.now estimates Zest: Meal Planner & Helper App Store revenue from public app data: estimated downloads, monthly active users (MAU), the iOS conversion rate to paying users, subscription pricing detected on the listing, in-app purchase tiers, ad monetization (eCPM × impressions × MAU) and the Food & Drink category ARPU benchmark - net of Apple's 15-30% store cut.
What in-app purchases and subscriptions does Zest: Meal Planner & Helper offer on iOS?
Zest: Meal Planner & Helper offers in-app purchases on the App Store, which can include subscription tiers (weekly, monthly or annual), one-time purchases or virtual currency. Subscription revenue and IAP earnings are a major driver of the monthly revenue estimate above.
Can I compare Zest: Meal Planner & Helper App Store revenue with another iOS app?
Yes. Use the free compare tool to compare Zest: Meal Planner & Helper side-by-side with any other App Store app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact App Store revenue for Zest: Meal Planner & Helper?
No - Rev.now shows estimated App Store revenue, in-app purchase earnings and subscription revenue for Zest: Meal Planner & Helper. Exact financial data, paying-user counts and ad income are private to Apple and the developer; Rev.now does not have access to App Store Connect or developer payouts.