Ancestry: Family History & DNA vs Collins Bird Guide

Ancestry: Family History & DNA

Ancestry.com
App Store
$3.57M/mo
~$42.86M/yr · 93.1M installs
VS

Collins Bird Guide

NatureGuides Ltd.
App Store
$560/mo
~$6.7K/yr · 1K installs
Revenue winner Ancestry: Family History & DNA wins +637685% vs other
Installs winner Ancestry: Family History & DNA wins +6650921% vs other
MAU winner Ancestry: Family History & DNA wins +3503563% vs other
Rating winner Ancestry: Family History & DNA wins +20% vs other

Why Ancestry: Family History & DNA is winning

Top 4 reasons - backed by the public App Store / Play Store numbers.

  1. Ancestry: Family History & DNA earns roughly 6378× more per month than Collins Bird Guide - $3.57M vs $560.
  2. Premium pricing. Ancestry: Family History & DNA charges $19.99/mo vs Collins Bird Guide's $2.99/mo - higher ARPU per converted user.
  3. Bigger install base. Ancestry: Family History & DNA has ~93.1M lifetime installs vs Collins Bird Guide's ~1K - 66510.2× the funnel top.
  4. Better app store reviews. Ancestry: Family History & DNA sits at 4.77★ vs 3.96★ - store algorithms reward higher-rated apps with more impressions.

Find more apps with this revenue gap · Full Ancestry: Family History & DNA report

Side-by-side metrics

Bars scale to whichever app is bigger on that row. Green = winner.

Ancestry: Family History & DNA
vs
Collins Bird Guide
Monthly revenue (est.)?
$3.57M
$560
Annual revenue (est.)
$42.86M
$6.7K
Lifetime installs (est.)
93.1M
1K
Monthly active users (est.)?
5.5M
156.8
App Store rating
4.77★
3.96★
Total ratings
621K
28
US grossing rank
-
=
-
Cheapest monthly sub
$19.99
$2.99
IAP tiers detected
3 tiers
10 tiers

Ancestry: Family History & DNA

Ancestry.com
App Store
Category
Reference
Price
Free
Released
Jan 19, 2010
Last updated
Jun 24, 2026
File size
530.8 MB
Content rating
12+
Version
18.12
Languages
Dutch, English, French, German, Italian, NB +4 more
View full Ancestry: Family History & DNA report →

Collins Bird Guide

NatureGuides Ltd.
App Store
Category
Reference
Price
USD14.99
Released
Aug 14, 2014
Last updated
Mar 5, 2026
File size
1.23 GB
Content rating
4+
Version
3.2.3
Languages
Dutch, English, French, German, NB, Swedish
View full Collins Bird Guide report →

Ancestry: Family History & DNA trajectory

AugSepOctNovDecJanFebMarAprMayJunJul

Collins Bird Guide trajectory

AugSepOctNovDecJanFebMarAprMayJunJul

FAQ

Which makes more money, Ancestry: Family History & DNA or Collins Bird Guide? v
Ancestry: Family History & DNA earns about $3.57M per month, while Collins Bird Guide earns about $560. That is a 6377.9× revenue gap (~$3.57M more per month for Ancestry: Family History & DNA). Annual revenue: Ancestry: Family History & DNA ≈ $42.86M/year, Collins Bird Guide ≈ $6.7K/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Ancestry: Family History & DNA or Collins Bird Guide? v
Ancestry: Family History & DNA leads with about 93.1M estimated downloads vs 1K for Collins Bird Guide - a 66510.2× gap. Ancestry: Family History & DNA's App Store downloads are estimated from 621K ratings × the standard 1:75 ratio. Collins Bird Guide's App Store downloads are estimated from 28 ratings.
Are Ancestry: Family History & DNA and Collins Bird Guide in the same App Store category and competing for the same money? v
Yes - both apps sit in the Reference category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Ancestry: Family History & DNA and Collins Bird Guide offer? v
Ancestry: Family History & DNA: IAP range 3 tiers detected. Collins Bird Guide: IAP range 10 tiers detected. Ancestry: Family History & DNA runs a "Subscription (~$19.99/mo)" monetization model; Collins Bird Guide runs "Paid app ($14.99)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Ancestry: Family History & DNA or Collins Bird Guide? v
Ancestry: Family History & DNA edges ahead with ★ 4.8 vs ★ 4.0 (gap of 0.8 stars). Rating volume: Ancestry: Family History & DNA 621K ratings, Collins Bird Guide 28 ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Ancestry: Family History & DNA vs Collins Bird Guide revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $3.57M for Ancestry: Family History & DNA and $560 for Collins Bird Guide are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Reference) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Ancestry: Family History & DNA or Collins Bird Guide to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.