Ashley Madison Discreet Dating vs Facebook
Ashley Madison Discreet Dating
Ruby Life Inc.
App Store
$4.24M/mo
~$50.83M/yr · 2.7M installs
VS
Meta Platforms, Inc.
App Store
$51.15M/mo
~$613.81M/yr · 1.4B installs
Revenue winner
Facebook wins
+1108% vs other
Installs winner
Facebook wins
+54272% vs other
MAU winner
Facebook wins
+71906% vs other
Rating winner
Facebook wins
+12% vs other
Why Facebook is winning
Top 4 reasons - backed by the public App Store / Play Store numbers.
- Facebook earns roughly 12× more per month than Ashley Madison Discreet Dating - $51.15M vs $4.24M.
- Aggressive pricing. Facebook undercuts at $2.49/mo vs $32.99/mo - converts a higher % of free users.
- Bigger install base. Facebook has ~1.4B lifetime installs vs Ashley Madison Discreet Dating's ~2.7M - 543.7× the funnel top.
- Better app store reviews. Facebook sits at 4.52★ vs 4.05★ - store algorithms reward higher-rated apps with more impressions.
→ Find more apps with this revenue gap · Full Facebook report
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
Ashley Madison Discreet Dating
vs
Facebook
Monthly revenue (est.)?
$4.24M
▶
$51.15M
Annual revenue (est.)
$50.83M
▶
$613.81M
Lifetime installs (est.)
2.7M
▶
1.4B
Monthly active users (est.)?
883K
▶
635.8M
App Store rating
4.05★
▶
4.52★
Total ratings
76K
▶
26.2M
US grossing rank
-
=
-
Cheapest monthly sub
$32.99
◀
$2.49
IAP tiers detected
10 tiers
◀
9 tiers
- Category
- Social Networking
- Price
- Free
- Released
- Jan 31, 2011
- Last updated
- Apr 28, 2026
- File size
- 161.0 MB
- Content rating
- 17+
- Version
- 8.8.0
- Languages
- Dutch, English, Finnish, French, German, Hebrew +10 more
- Category
- Social Networking
- Price
- Free
- Released
- Feb 5, 2019
- Last updated
- May 6, 2026
- File size
- 435.3 MB
- Content rating
- 12+
- Version
- 560.1
- Languages
- Arabic, Croatian, Czech, Danish, Dutch, English +26 more
Ashley Madison Discreet Dating trajectory
Facebook trajectory
FAQ
Which makes more money, Ashley Madison Discreet Dating or Facebook? v
Facebook earns about $51.15M per month, while Ashley Madison Discreet Dating earns about $4.24M. That is a 12.1× revenue gap (~$46.92M more per month for Facebook). Annual revenue: Ashley Madison Discreet Dating ≈ $50.83M/year, Facebook ≈ $613.81M/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Ashley Madison Discreet Dating or Facebook? v
Facebook leads with about 1.4B estimated downloads vs 2.7M for Ashley Madison Discreet Dating - a 543.7× gap. Ashley Madison Discreet Dating's App Store downloads are estimated from 76K ratings × the standard 1:75 ratio. Facebook's App Store downloads are estimated from 26.2M ratings.
Are Ashley Madison Discreet Dating and Facebook in the same App Store category and competing for the same money? v
Yes - both apps sit in the Social Networking category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Ashley Madison Discreet Dating and Facebook offer? v
Ashley Madison Discreet Dating: IAP range 10 tiers detected. Facebook: IAP range 9 tiers detected. Ashley Madison Discreet Dating runs a "Subscription (~$32.99/mo, dating)" monetization model; Facebook runs "Subscription (~$2.49/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Ashley Madison Discreet Dating or Facebook? v
Facebook edges ahead with ★ 4.5 vs ★ 4.1 (gap of 0.5 stars). Rating volume: Ashley Madison Discreet Dating 76K ratings, Facebook 26.2M ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Ashley Madison Discreet Dating vs Facebook revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $4.24M for Ashley Madison Discreet Dating and $51.15M for Facebook are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Social Networking) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Ashley Madison Discreet Dating or Facebook to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.