Ashley Madison Discreet Dating vs Life360: Family Safety & GPS

Ashley Madison Discreet Dating

Ruby Life Inc.
App Store
$4.29M/mo
~$51.42M/yr · 2.7M installs
VS

Life360: Family Safety & GPS

Life360
App Store
$16.17M/mo
~$193.98M/yr · 495.5M installs
Revenue winner Life360: Family Safety & GPS wins +277% vs other
Installs winner Life360: Family Safety & GPS wins +18368% vs other
MAU winner Life360: Family Safety & GPS wins +3893% vs other
Rating winner Life360: Family Safety & GPS wins +18% vs other

Why Life360: Family Safety & GPS is winning

Top 4 reasons - backed by the public App Store / Play Store numbers.

  1. Life360: Family Safety & GPS earns roughly 4× more per month than Ashley Madison Discreet Dating - $16.17M vs $4.29M.
  2. Aggressive pricing. Life360: Family Safety & GPS undercuts at $14.99/mo vs $32.99/mo - converts a higher % of free users.
  3. Bigger install base. Life360: Family Safety & GPS has ~495.5M lifetime installs vs Ashley Madison Discreet Dating's ~2.7M - 184.7× the funnel top.
  4. Better app store reviews. Life360: Family Safety & GPS sits at 4.79★ vs 4.05★ - store algorithms reward higher-rated apps with more impressions.

Find more apps with this revenue gap · Full Life360: Family Safety & GPS report

Side-by-side metrics

Bars scale to whichever app is bigger on that row. Green = winner.

Ashley Madison Discreet Dating
vs
Life360: Family Safety & GPS
Monthly revenue (est.)?
$4.29M
$16.17M
Annual revenue (est.)
$51.42M
$193.98M
Lifetime installs (est.)
2.7M
495.5M
Monthly active users (est.)?
893K
35.7M
App Store rating
4.05★
4.79★
Total ratings
77K
2.9M
US grossing rank
-
#16
Cheapest monthly sub
$32.99
$14.99
IAP tiers detected
10 tiers
5 tiers

Ashley Madison Discreet Dating

Ruby Life Inc.
App Store
Category
Social Networking
Price
Free
Released
Jan 31, 2011
Last updated
Jun 30, 2026
File size
164.6 MB
Content rating
17+
Version
8.12.1
Languages
Dutch, English, Finnish, French, German, Hebrew +10 more
View full Ashley Madison Discreet Dating report →

Life360: Family Safety & GPS

Life360
App Store
Category
Social Networking
Price
Free
Released
Aug 10, 2010
Last updated
Jun 23, 2026
File size
467.3 MB
Content rating
4+
Version
26.24.0
Languages
Danish, Dutch, English, Finnish, French, German +15 more
View full Life360: Family Safety & GPS report →

Ashley Madison Discreet Dating trajectory

AugSepOctNovDecJanFebMarAprMayJunJul

Life360: Family Safety & GPS trajectory

AugSepOctNovDecJanFebMarAprMayJunJul

FAQ

Which makes more money, Ashley Madison Discreet Dating or Life360: Family Safety & GPS? v
Life360: Family Safety & GPS earns about $16.17M per month, while Ashley Madison Discreet Dating earns about $4.29M. That is a 3.8× revenue gap (~$11.88M more per month for Life360: Family Safety & GPS). Annual revenue: Ashley Madison Discreet Dating ≈ $51.42M/year, Life360: Family Safety & GPS ≈ $193.98M/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Ashley Madison Discreet Dating or Life360: Family Safety & GPS? v
Life360: Family Safety & GPS leads with about 495.5M estimated downloads vs 2.7M for Ashley Madison Discreet Dating - a 184.7× gap. Ashley Madison Discreet Dating's App Store downloads are estimated from 77K ratings × the standard 1:75 ratio. Life360: Family Safety & GPS's App Store downloads are estimated from 2.9M ratings.
Are Ashley Madison Discreet Dating and Life360: Family Safety & GPS in the same App Store category and competing for the same money? v
Yes - both apps sit in the Social Networking category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Ashley Madison Discreet Dating and Life360: Family Safety & GPS offer? v
Ashley Madison Discreet Dating: IAP range 10 tiers detected. Life360: Family Safety & GPS: IAP range 5 tiers detected. Ashley Madison Discreet Dating runs a "Subscription (~$32.99/mo, dating)" monetization model; Life360: Family Safety & GPS runs "Subscription (~$14.99/mo) · calibrated by US grossing rank #16". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Ashley Madison Discreet Dating or Life360: Family Safety & GPS? v
Life360: Family Safety & GPS edges ahead with ★ 4.8 vs ★ 4.0 (gap of 0.7 stars). Rating volume: Ashley Madison Discreet Dating 77K ratings, Life360: Family Safety & GPS 2.9M ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Ashley Madison Discreet Dating vs Life360: Family Safety & GPS revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $4.29M for Ashley Madison Discreet Dating and $16.17M for Life360: Family Safety & GPS are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Social Networking) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Ashley Madison Discreet Dating or Life360: Family Safety & GPS to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.