Ashley Madison Discreet Dating vs Howbout: shared calendar
Ashley Madison Discreet Dating
Ruby Life Inc.
App Store
$4.29M/mo
~$51.44M/yr · 2.7M installs
VS
Howbout: shared calendar
Howbout Ltd.
App Store
$249.5K/mo
~$2.99M/yr · 5.1M installs
Revenue winner
Ashley Madison Discreet Dating wins
+1618% vs other
Installs winner
Howbout: shared calendar wins
+91% vs other
MAU winner
Howbout: shared calendar wins
+159% vs other
Rating winner
Howbout: shared calendar wins
+19% vs other
Why Ashley Madison Discreet Dating is winning
Top 3 reasons - backed by the public App Store / Play Store numbers.
- Ashley Madison Discreet Dating earns roughly 17× more per month than Howbout: shared calendar - $4.29M vs $249.5K.
- Premium pricing. Ashley Madison Discreet Dating charges $32.99/mo vs Howbout: shared calendar's $3.99/mo - higher ARPU per converted user.
- More monetization surfaces. Ashley Madison Discreet Dating runs 10 IAP tiers vs 2 - more chances to convert users at the right price.
→ Find more apps with this revenue gap · Full Ashley Madison Discreet Dating report
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
Ashley Madison Discreet Dating
vs
Howbout: shared calendar
Monthly revenue (est.)?
$4.29M
◀
$249.5K
Annual revenue (est.)
$51.44M
◀
$2.99M
Lifetime installs (est.)
2.7M
▶
5.1M
Monthly active users (est.)?
894K
▶
2.3M
App Store rating
4.05★
▶
4.83★
Total ratings
77K
◀
47K
US grossing rank
-
=
-
Cheapest monthly sub
$32.99
◀
$3.99
IAP tiers detected
10 tiers
◀
2 tiers
- Category
- Social Networking
- Price
- Free
- Released
- Jan 31, 2011
- Last updated
- Jun 30, 2026
- File size
- 164.6 MB
- Content rating
- 17+
- Version
- 8.12.1
- Languages
- Dutch, English, Finnish, French, German, Hebrew +10 more
- Category
- Social Networking
- Price
- Free
- Released
- Nov 30, 2019
- Last updated
- Jun 30, 2026
- File size
- 146.1 MB
- Content rating
- 12+
- Version
- 15.3.0
- Languages
- English
Ashley Madison Discreet Dating trajectory
Howbout: shared calendar trajectory
FAQ
Which makes more money, Ashley Madison Discreet Dating or Howbout: shared calendar? v
Ashley Madison Discreet Dating earns about $4.29M per month, while Howbout: shared calendar earns about $249.5K. That is a 17.2× revenue gap (~$4.04M more per month for Ashley Madison Discreet Dating). Annual revenue: Ashley Madison Discreet Dating ≈ $51.44M/year, Howbout: shared calendar ≈ $2.99M/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Ashley Madison Discreet Dating or Howbout: shared calendar? v
Howbout: shared calendar leads with about 5.1M estimated downloads vs 2.7M for Ashley Madison Discreet Dating - a 1.9× gap. Ashley Madison Discreet Dating's App Store downloads are estimated from 77K ratings × the standard 1:75 ratio. Howbout: shared calendar's App Store downloads are estimated from 47K ratings.
Are Ashley Madison Discreet Dating and Howbout: shared calendar in the same App Store category and competing for the same money? v
Yes - both apps sit in the Social Networking category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Ashley Madison Discreet Dating and Howbout: shared calendar offer? v
Ashley Madison Discreet Dating: IAP range 10 tiers detected. Howbout: shared calendar: IAP range 2 tiers detected. Ashley Madison Discreet Dating runs a "Subscription (~$32.99/mo, dating)" monetization model; Howbout: shared calendar runs "Subscription (~$3.33/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Ashley Madison Discreet Dating or Howbout: shared calendar? v
Howbout: shared calendar edges ahead with ★ 4.8 vs ★ 4.0 (gap of 0.8 stars). Rating volume: Ashley Madison Discreet Dating 77K ratings, Howbout: shared calendar 47K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Ashley Madison Discreet Dating vs Howbout: shared calendar revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $4.29M for Ashley Madison Discreet Dating and $249.5K for Howbout: shared calendar are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Social Networking) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Ashley Madison Discreet Dating or Howbout: shared calendar to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.