Ashley Madison Discreet Dating vs Plenty of Fish : Dating App

Ashley Madison Discreet Dating

Ruby Life Inc.
App Store
$4.29M/mo
~$51.42M/yr · 2.7M installs
VS

Plenty of Fish : Dating App

PlentyOfFish
App Store
$48.93M/mo
~$587.18M/yr · 99.4M installs
Revenue winner Plenty of Fish : Dating App wins +1042% vs other
Installs winner Plenty of Fish : Dating App wins +3604% vs other
MAU winner Plenty of Fish : Dating App wins +1780% vs other
Rating winner Plenty of Fish : Dating App wins +6% vs other

Why Plenty of Fish : Dating App is winning

Top 3 reasons - backed by the public App Store / Play Store numbers.

  1. Plenty of Fish : Dating App earns roughly 11× more per month than Ashley Madison Discreet Dating - $48.93M vs $4.29M.
  2. Aggressive pricing. Plenty of Fish : Dating App undercuts at $29.99/mo vs $32.99/mo - converts a higher % of free users.
  3. Bigger install base. Plenty of Fish : Dating App has ~99.4M lifetime installs vs Ashley Madison Discreet Dating's ~2.7M - 37.0× the funnel top.

Find more apps with this revenue gap · Full Plenty of Fish : Dating App report

Side-by-side metrics

Bars scale to whichever app is bigger on that row. Green = winner.

Ashley Madison Discreet Dating
vs
Plenty of Fish : Dating App
Monthly revenue (est.)?
$4.29M
$48.93M
Annual revenue (est.)
$51.42M
$587.18M
Lifetime installs (est.)
2.7M
99.4M
Monthly active users (est.)?
893K
16.8M
App Store rating
4.05★
4.29★
Total ratings
77K
1.8M
US grossing rank
-
=
-
Cheapest monthly sub
$32.99
$29.99
IAP tiers detected
10 tiers
7 tiers

Ashley Madison Discreet Dating

Ruby Life Inc.
App Store
Category
Social Networking
Price
Free
Released
Jan 31, 2011
Last updated
Jun 30, 2026
File size
164.6 MB
Content rating
17+
Version
8.12.1
Languages
Dutch, English, Finnish, French, German, Hebrew +10 more
View full Ashley Madison Discreet Dating report →

Plenty of Fish : Dating App

PlentyOfFish
App Store
Category
Social Networking
Price
Free
Released
Sep 17, 2010
Last updated
Jun 22, 2026
File size
86.5 MB
Content rating
17+
Version
28.80
Languages
Czech, Danish, Dutch, English, Finnish, French +7 more
View full Plenty of Fish : Dating App report →

Ashley Madison Discreet Dating trajectory

AugSepOctNovDecJanFebMarAprMayJunJul

Plenty of Fish : Dating App trajectory

AugSepOctNovDecJanFebMarAprMayJunJul

FAQ

Which makes more money, Ashley Madison Discreet Dating or Plenty of Fish : Dating App? v
Plenty of Fish : Dating App earns about $48.93M per month, while Ashley Madison Discreet Dating earns about $4.29M. That is a 11.4× revenue gap (~$44.65M more per month for Plenty of Fish : Dating App). Annual revenue: Ashley Madison Discreet Dating ≈ $51.42M/year, Plenty of Fish : Dating App ≈ $587.18M/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Ashley Madison Discreet Dating or Plenty of Fish : Dating App? v
Plenty of Fish : Dating App leads with about 99.4M estimated downloads vs 2.7M for Ashley Madison Discreet Dating - a 37.0× gap. Ashley Madison Discreet Dating's App Store downloads are estimated from 77K ratings × the standard 1:75 ratio. Plenty of Fish : Dating App's App Store downloads are estimated from 1.8M ratings.
Are Ashley Madison Discreet Dating and Plenty of Fish : Dating App in the same App Store category and competing for the same money? v
Yes - both apps sit in the Social Networking category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Ashley Madison Discreet Dating and Plenty of Fish : Dating App offer? v
Ashley Madison Discreet Dating: IAP range 10 tiers detected. Plenty of Fish : Dating App: IAP range 7 tiers detected. Ashley Madison Discreet Dating runs a "Subscription (~$32.99/mo, dating)" monetization model; Plenty of Fish : Dating App runs "Subscription (~$19.99/mo, dating)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Ashley Madison Discreet Dating or Plenty of Fish : Dating App? v
Plenty of Fish : Dating App edges ahead with ★ 4.3 vs ★ 4.0 (gap of 0.2 stars). Rating volume: Ashley Madison Discreet Dating 77K ratings, Plenty of Fish : Dating App 1.8M ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Ashley Madison Discreet Dating vs Plenty of Fish : Dating App revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $4.29M for Ashley Madison Discreet Dating and $48.93M for Plenty of Fish : Dating App are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Social Networking) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Ashley Madison Discreet Dating or Plenty of Fish : Dating App to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.