AT&T ActiveArmor® vs Norton 360 Security & VPN
AT&T ActiveArmor®
AT&T Services, Inc.
App Store
$2.17M/mo
~$26.05M/yr · 9.0M installs
VS
Norton 360 Security & VPN
Gen Digital Inc.
App Store
$1.56M/mo
~$18.77M/yr · 25.9M installs
Revenue winner
AT&T ActiveArmor® wins
+39% vs other
Installs winner
Norton 360 Security & VPN wins
+189% vs other
MAU winner
Norton 360 Security & VPN wins
+121% vs other
Rating winner
Norton 360 Security & VPN wins
+4% vs other
Why AT&T ActiveArmor® is winning
Top 1 reasons - backed by the public App Store / Play Store numbers.
- Premium pricing. AT&T ActiveArmor® charges $30.41/mo vs Norton 360 Security & VPN's $19.99/mo - higher ARPU per converted user.
→ Find more apps with this revenue gap · Full AT&T ActiveArmor® report
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
vs
Monthly revenue (est.)?
$2.17M
◀
$1.56M
Annual revenue (est.)
$26.05M
◀
$18.77M
Lifetime installs (est.)
9.0M
▶
25.9M
Monthly active users (est.)?
880K
▶
1.9M
App Store rating
4.50★
▶
4.66★
Total ratings
82K
▶
173K
US grossing rank
-
=
-
Cheapest monthly sub
$30.41
◀
$19.99
IAP tiers detected
1 tiers
▶
5 tiers
- Category
- Utilities
- Price
- Free
- Released
- Sep 26, 2018
- Last updated
- May 4, 2026
- File size
- 232.6 MB
- Content rating
- 4+
- Version
- 7.8.1
- Languages
- English
- Category
- Utilities
- Price
- Free
- Released
- Oct 2, 2018
- Last updated
- May 4, 2026
- File size
- 373.6 MB
- Content rating
- 4+
- Version
- 26.7.1
- Languages
- Arabic, Czech, Danish, Dutch, English, Finnish +22 more
AT&T ActiveArmor® trajectory
Norton 360 Security & VPN trajectory
FAQ
Which makes more money, AT&T ActiveArmor® or Norton 360 Security & VPN? v
AT&T ActiveArmor® earns about $2.17M per month, while Norton 360 Security & VPN earns about $1.56M. That is a 1.4× revenue gap (~$607.2K more per month for AT&T ActiveArmor®). Annual revenue: AT&T ActiveArmor® ≈ $26.05M/year, Norton 360 Security & VPN ≈ $18.77M/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, AT&T ActiveArmor® or Norton 360 Security & VPN? v
Norton 360 Security & VPN leads with about 25.9M estimated downloads vs 9.0M for AT&T ActiveArmor® - a 2.9× gap. AT&T ActiveArmor®'s App Store downloads are estimated from 82K ratings × the standard 1:75 ratio. Norton 360 Security & VPN's App Store downloads are estimated from 173K ratings.
Are AT&T ActiveArmor® and Norton 360 Security & VPN in the same App Store category and competing for the same money? v
Yes - both apps sit in the Utilities category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do AT&T ActiveArmor® and Norton 360 Security & VPN offer? v
AT&T ActiveArmor®: IAP range 1 tiers detected. Norton 360 Security & VPN: IAP range 5 tiers detected. AT&T ActiveArmor® runs a "Subscription (~$30.41/mo, security)" monetization model; Norton 360 Security & VPN runs "Subscription (~$10.00/mo, security)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, AT&T ActiveArmor® or Norton 360 Security & VPN? v
Norton 360 Security & VPN edges ahead with ★ 4.7 vs ★ 4.5 (gap of 0.2 stars). Rating volume: AT&T ActiveArmor® 82K ratings, Norton 360 Security & VPN 173K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these AT&T ActiveArmor® vs Norton 360 Security & VPN revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $2.17M for AT&T ActiveArmor® and $1.56M for Norton 360 Security & VPN are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Utilities) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare AT&T ActiveArmor® or Norton 360 Security & VPN to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.
