B-Roll vs Unfold: Reels & Story Maker
B-Roll
Shreyas Thiagarajasubramanian
App Store
$0/mo
~$0/yr · 1K installs
VS
Unfold: Reels & Story Maker
Squarespace, Inc.
App Store
$0/mo
~$0/yr · 23.8M installs
Revenue winnerTied
Installs winner
Unfold: Reels & Story Maker wins
+2159436% vs other
MAU winner
Unfold: Reels & Story Maker wins
+1670221% vs other
Rating winner
Unfold: Reels & Story Maker wins
+10% vs other
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
vs
Monthly revenue (est.)?
$0
=
$0
Annual revenue (est.)
$0
=
$0
Lifetime installs (est.)
1K
▶
23.8M
Monthly active users (est.)?
339.9
▶
5.7M
App Store rating
4.41★
▶
4.86★
Total ratings
22
▶
158K
US grossing rank
-
=
-
Cheapest monthly sub
No sub
=
No sub
IAP tiers detected
0 tiers
=
0 tiers
- Category
- Photo & Video
- Price
- Free
- Released
- Feb 25, 2020
- Last updated
- Jun 26, 2026
- File size
- 47.5 MB
- Content rating
- 4+
- Version
- 2.0.3
- Languages
- English
- Category
- Photo & Video
- Price
- Free
- Released
- Jun 12, 2017
- Last updated
- Jun 22, 2026
- File size
- 312.5 MB
- Content rating
- 17+
- Version
- 8.160.0
- Languages
- English, French, German, Indonesian, Italian, Japanese +5 more
B-Roll trajectory
Unfold: Reels & Story Maker trajectory
FAQ
Which makes more money, B-Roll or Unfold: Reels & Story Maker? v
Unfold: Reels & Story Maker earns about $0 per month, while B-Roll earns about $0. That is a ∞× revenue gap. Annual revenue: B-Roll ≈ $0/year, Unfold: Reels & Story Maker ≈ $0/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, B-Roll or Unfold: Reels & Story Maker? v
Unfold: Reels & Story Maker leads with about 23.8M estimated downloads vs 1K for B-Roll - a 21595.4× gap. B-Roll's App Store downloads are estimated from 22 ratings × the standard 1:75 ratio. Unfold: Reels & Story Maker's App Store downloads are estimated from 158K ratings.
Are B-Roll and Unfold: Reels & Story Maker in the same App Store category and competing for the same money? v
Yes - both apps sit in the Photo & Video category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
Do B-Roll and Unfold: Reels & Story Maker have in-app purchases? v
B-Roll does not appear to offer in-app purchases on its public listing. Unfold: Reels & Story Maker does not appear to offer in-app purchases. Monetization model: B-Roll runs "No App Store revenue (monetizes off-store)", Unfold: Reels & Story Maker runs "No App Store revenue (monetizes off-store)".
Which has better ratings, B-Roll or Unfold: Reels & Story Maker? v
Unfold: Reels & Story Maker edges ahead with ★ 4.9 vs ★ 4.4 (gap of 0.4 stars). Rating volume: B-Roll 22 ratings, Unfold: Reels & Story Maker 158K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these B-Roll vs Unfold: Reels & Story Maker revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $0 for B-Roll and $0 for Unfold: Reels & Story Maker are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Photo & Video) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare B-Roll or Unfold: Reels & Story Maker to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.
