Backbone - Next-Level Play vs Marco Polo - Video Messenger

Backbone - Next-Level Play

Backbone Labs, Inc
App Store
$470.4K/mo
~$5.64M/yr · 10.8M installs
VS

Marco Polo - Video Messenger

Joya Communications
App Store
$6.78M/mo
~$81.38M/yr · 365.9M installs
Revenue winner Marco Polo - Video Messenger wins +1342% vs other
Installs winner Marco Polo - Video Messenger wins +3284% vs other
MAU winner Marco Polo - Video Messenger wins +623% vs other
Rating winner Backbone - Next-Level Play wins +1% vs other

Why Marco Polo - Video Messenger is winning

Top 4 reasons - backed by the public App Store / Play Store numbers.

  1. Marco Polo - Video Messenger earns roughly 14× more per month than Backbone - Next-Level Play - $6.78M vs $470.4K.
  2. Premium pricing. Marco Polo - Video Messenger charges $19.99/mo vs Backbone - Next-Level Play's $3.99/mo - higher ARPU per converted user.
  3. Bigger install base. Marco Polo - Video Messenger has ~365.9M lifetime installs vs Backbone - Next-Level Play's ~10.8M - 33.8× the funnel top.
  4. More monetization surfaces. Marco Polo - Video Messenger runs 4 IAP tiers vs 1 - more chances to convert users at the right price.

Find more apps with this revenue gap · Full Marco Polo - Video Messenger report

Side-by-side metrics

Bars scale to whichever app is bigger on that row. Green = winner.

Backbone - Next-Level Play
vs
Marco Polo - Video Messenger
Monthly revenue (est.)?
$470.4K
$6.78M
Annual revenue (est.)
$5.64M
$81.38M
Lifetime installs (est.)
10.8M
365.9M
Monthly active users (est.)?
3.6M
26.3M
App Store rating
4.80★
4.76★
Total ratings
98K
2.2M
US grossing rank
-
=
-
Cheapest monthly sub
$3.99
$19.99
IAP tiers detected
1 tiers
4 tiers

Backbone - Next-Level Play

Backbone Labs, Inc
App Store
Category
Social Networking
Price
Free
Released
Oct 19, 2020
Last updated
Mar 2, 2026
File size
375.8 MB
Content rating
12+
Version
1.9.26
Languages
English, French, German, Italian, Japanese, Korean +4 more
View full Backbone - Next-Level Play report →

Marco Polo - Video Messenger

Joya Communications
App Store
Category
Social Networking
Price
Free
Released
Oct 7, 2014
Last updated
Jun 29, 2026
File size
216.0 MB
Content rating
4+
Version
0.1581.0
Languages
English
View full Marco Polo - Video Messenger report →

Backbone - Next-Level Play trajectory

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Marco Polo - Video Messenger trajectory

AugSepOctNovDecJanFebMarAprMayJunJul

FAQ

Which makes more money, Backbone - Next-Level Play or Marco Polo - Video Messenger? v
Marco Polo - Video Messenger earns about $6.78M per month, while Backbone - Next-Level Play earns about $470.4K. That is a 14.4× revenue gap (~$6.31M more per month for Marco Polo - Video Messenger). Annual revenue: Backbone - Next-Level Play ≈ $5.64M/year, Marco Polo - Video Messenger ≈ $81.38M/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Backbone - Next-Level Play or Marco Polo - Video Messenger? v
Marco Polo - Video Messenger leads with about 365.9M estimated downloads vs 10.8M for Backbone - Next-Level Play - a 33.8× gap. Backbone - Next-Level Play's App Store downloads are estimated from 98K ratings × the standard 1:75 ratio. Marco Polo - Video Messenger's App Store downloads are estimated from 2.2M ratings.
Are Backbone - Next-Level Play and Marco Polo - Video Messenger in the same App Store category and competing for the same money? v
Yes - both apps sit in the Social Networking category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Backbone - Next-Level Play and Marco Polo - Video Messenger offer? v
Backbone - Next-Level Play: IAP range 1 tiers detected. Marco Polo - Video Messenger: IAP range 4 tiers detected. Backbone - Next-Level Play runs a "Subscription (~$3.99/mo)" monetization model; Marco Polo - Video Messenger runs "Subscription (~$7.99/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Backbone - Next-Level Play or Marco Polo - Video Messenger? v
Backbone - Next-Level Play edges ahead with ★ 4.8 vs ★ 4.8 (gap of 0.0 stars). Rating volume: Backbone - Next-Level Play 98K ratings, Marco Polo - Video Messenger 2.2M ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Backbone - Next-Level Play vs Marco Polo - Video Messenger revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $470.4K for Backbone - Next-Level Play and $6.78M for Marco Polo - Video Messenger are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Social Networking) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Backbone - Next-Level Play or Marco Polo - Video Messenger to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.