BackThen - Baby Book & Albums vs FamilyAlbum - Photo Sharing

BackThen - Baby Book & Albums

Back Then Digital Ltd
App Store
$74.4K/mo
~$893.3K/yr · 3.0M installs
VS

FamilyAlbum - Photo Sharing

MIXI, Inc.
App Store
$1.85M/mo
~$22.20M/yr · 52.7M installs
Revenue winner FamilyAlbum - Photo Sharing wins +2385% vs other
Installs winner FamilyAlbum - Photo Sharing wins +1673% vs other
MAU winner FamilyAlbum - Photo Sharing wins +1688% vs other
Rating winner FamilyAlbum - Photo Sharing wins +1% vs other

Why FamilyAlbum - Photo Sharing is winning

Top 4 reasons - backed by the public App Store / Play Store numbers.

  1. FamilyAlbum - Photo Sharing earns roughly 25× more per month than BackThen - Baby Book & Albums - $1.85M vs $74.4K.
  2. Premium pricing. FamilyAlbum - Photo Sharing charges $10.99/mo vs BackThen - Baby Book & Albums's $6.49/mo - higher ARPU per converted user.
  3. Bigger install base. FamilyAlbum - Photo Sharing has ~52.7M lifetime installs vs BackThen - Baby Book & Albums's ~3.0M - 17.7× the funnel top.
  4. More monetization surfaces. FamilyAlbum - Photo Sharing runs 5 IAP tiers vs 1 - more chances to convert users at the right price.

→ Find more apps with this revenue gap · Full FamilyAlbum - Photo Sharing report

Side-by-side metrics

Bars scale to whichever app is bigger on that row. Green = winner.

BackThen - Baby Book & Albums
vs
FamilyAlbum - Photo Sharing
Monthly revenue (est.)?
$74.4K
▶
$1.85M
Annual revenue (est.)
$893.3K
▶
$22.20M
Lifetime installs (est.)
3.0M
▶
52.7M
Monthly active users (est.)?
353K
▶
6.3M
App Store rating
4.86★
▶
4.88★
Total ratings
27K
▶
351K
US grossing rank
-
=
-
Cheapest monthly sub
$6.49
▶
$10.99
IAP tiers detected
1 tiers
▶
5 tiers

BackThen - Baby Book & Albums

Back Then Digital Ltd
App Store
Category
Lifestyle
Price
Free
Released
Apr 27, 2020
Last updated
Apr 30, 2026
File size
104.6 MB
Content rating
4+
Version
2.2.6
Languages
English
View full BackThen - Baby Book & Albums report →

FamilyAlbum - Photo Sharing

MIXI, Inc.
App Store
Category
Lifestyle
Price
Free
Released
Dec 17, 2014
Last updated
Apr 20, 2026
File size
185.3 MB
Content rating
4+
Version
22.43.0
Languages
English, French, German, Japanese, Korean, Chinese +2 more
View full FamilyAlbum - Photo Sharing report →

BackThen - Baby Book & Albums trajectory

JunJulAugSepOctNovDecJanFebMarAprMay

FamilyAlbum - Photo Sharing trajectory

JunJulAugSepOctNovDecJanFebMarAprMay

Related app pages

BackThen - Baby Book & Albums App Store page →FamilyAlbum - Photo Sharing App Store page →

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Compare another pair

FAQ

Which makes more money, BackThen - Baby Book & Albums or FamilyAlbum - Photo Sharing? v
FamilyAlbum - Photo Sharing earns about $1.85M per month, while BackThen - Baby Book & Albums earns about $74.4K. That is a 24.9× revenue gap (~$1.78M more per month for FamilyAlbum - Photo Sharing). Annual revenue: BackThen - Baby Book & Albums ≈ $893.3K/year, FamilyAlbum - Photo Sharing ≈ $22.20M/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, BackThen - Baby Book & Albums or FamilyAlbum - Photo Sharing? v
FamilyAlbum - Photo Sharing leads with about 52.7M estimated downloads vs 3.0M for BackThen - Baby Book & Albums - a 17.7× gap. BackThen - Baby Book & Albums's App Store downloads are estimated from 27K ratings × the standard 1:75 ratio. FamilyAlbum - Photo Sharing's App Store downloads are estimated from 351K ratings.
Are BackThen - Baby Book & Albums and FamilyAlbum - Photo Sharing in the same App Store category and competing for the same money? v
Yes - both apps sit in the Lifestyle category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do BackThen - Baby Book & Albums and FamilyAlbum - Photo Sharing offer? v
BackThen - Baby Book & Albums: IAP range 1 tiers detected. FamilyAlbum - Photo Sharing: IAP range 5 tiers detected. BackThen - Baby Book & Albums runs a "Subscription (~$6.49/mo)" monetization model; FamilyAlbum - Photo Sharing runs "Subscription (~$9.08/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, BackThen - Baby Book & Albums or FamilyAlbum - Photo Sharing? v
FamilyAlbum - Photo Sharing edges ahead with ★ 4.9 vs ★ 4.9 (gap of 0.0 stars). Rating volume: BackThen - Baby Book & Albums 27K ratings, FamilyAlbum - Photo Sharing 351K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these BackThen - Baby Book & Albums vs FamilyAlbum - Photo Sharing revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $74.4K for BackThen - Baby Book & Albums and $1.85M for FamilyAlbum - Photo Sharing are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Lifestyle) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare BackThen - Baby Book & Albums or FamilyAlbum - Photo Sharing to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.