BackThen - Baby Book & Albums vs Transcend Theory
BackThen - Baby Book & Albums
Back Then Digital Ltd
App Store
$74.4K/mo
~$893.3K/yr · 3.0M installs
VS
Transcend Theory
ChillSeekers
Google Play
$1.3K/mo
~$15.1K/yr · 8K installs
Revenue winner
BackThen - Baby Book & Albums wins
+5822% vs other
Installs winner
BackThen - Baby Book & Albums wins
+36751% vs other
MAU winner
BackThen - Baby Book & Albums wins
+39766% vs other
Rating winner
BackThen - Baby Book & Albums wins
+31% vs other
Why BackThen - Baby Book & Albums is winning
Top 4 reasons - backed by the public App Store / Play Store numbers.
- BackThen - Baby Book & Albums earns roughly 59× more per month than Transcend Theory - $74.4K vs $1.3K.
- Subscription model. BackThen - Baby Book & Albums runs a $6.49/mo subscription that compounds; Transcend Theory relies on one-shot IAP or ads.
- Bigger install base. BackThen - Baby Book & Albums has ~3.0M lifetime installs vs Transcend Theory's ~8K - 368.5× the funnel top.
- Better app store reviews. BackThen - Baby Book & Albums sits at 4.86★ vs 3.71★ - store algorithms reward higher-rated apps with more impressions.
→ Find more apps with this revenue gap · Full BackThen - Baby Book & Albums report
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
BackThen - Baby Book & Albums
vs
Transcend Theory
Monthly revenue (est.)?
$74.4K
◀
$1.3K
Annual revenue (est.)
$893.3K
◀
$15.1K
Lifetime installs (est.)
3.0M
◀
8K
Monthly active users (est.)?
353K
◀
886.71
App Store rating
4.86★
◀
3.71★
Total ratings
27K
◀
197
US grossing rank
-
=
-
Cheapest monthly sub
$6.49
◀
No sub
IAP tiers detected
1 tiers
◀
0 tiers
- Category
- Lifestyle
- Price
- Free
- Released
- Apr 27, 2020
- Last updated
- Apr 30, 2026
- File size
- 104.6 MB
- Content rating
- 4+
- Version
- 2.2.6
- Languages
- English
- Category
- Lifestyle
- Price
- USD12.99
- Released
- Apr 10, 2024
- Last updated
- Nov 26, 2025
- File size
- -
- Content rating
- Everyone
- Version
- 1.998
- Languages
- -
BackThen - Baby Book & Albums trajectory
Transcend Theory trajectory
FAQ
Which makes more money, BackThen - Baby Book & Albums or Transcend Theory? v
BackThen - Baby Book & Albums earns about $74.4K per month, while Transcend Theory earns about $1.3K. That is a 59.2× revenue gap (~$73.2K more per month for BackThen - Baby Book & Albums). Annual revenue: BackThen - Baby Book & Albums ≈ $893.3K/year, Transcend Theory ≈ $15.1K/year. Estimates are derived from public App Store / Google Play signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, BackThen - Baby Book & Albums or Transcend Theory? v
BackThen - Baby Book & Albums leads with about 3.0M estimated downloads vs 8K for Transcend Theory - a 368.5× gap. BackThen - Baby Book & Albums's App Store downloads are estimated from 27K ratings × the standard 1:75 ratio. Transcend Theory reports 5,000+ installs on Google Play.
Are BackThen - Baby Book & Albums and Transcend Theory in the same App Store category on each store and competing for the same money? v
Yes - both apps sit in the Lifestyle category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do BackThen - Baby Book & Albums and Transcend Theory offer? v
BackThen - Baby Book & Albums: IAP range 1 tiers detected. Transcend Theory: no IAP detected on the public listing. BackThen - Baby Book & Albums runs a "Subscription (~$6.49/mo)" monetization model; Transcend Theory runs "Paid app ($12.99)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, BackThen - Baby Book & Albums or Transcend Theory? v
BackThen - Baby Book & Albums edges ahead with ★ 4.9 vs ★ 3.7 (gap of 1.1 stars). Rating volume: BackThen - Baby Book & Albums 27K ratings, Transcend Theory 88 ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these BackThen - Baby Book & Albums vs Transcend Theory revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $74.4K for BackThen - Baby Book & Albums and $1.3K for Transcend Theory are derived from App Store grossing rank / Google Play install ranges, scraped IAP tiers, ratings volume and category benchmarks (Lifestyle) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare BackThen - Baby Book & Albums or Transcend Theory to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store or Google Play links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.