Bluey: Let's Play! vs Paramount+
Bluey: Let's Play!
Budge Studios
App Store
$3.07M/mo
~$36.89M/yr · 172.8M installs
VS
Paramount+
ViacomCBS Streaming
Google Play
$1.96M/mo
~$23.50M/yr · 89.8M installs
Revenue winner
Bluey: Let's Play! wins
+57% vs other
Installs winner
Bluey: Let's Play! wins
+92% vs other
MAU winner
Bluey: Let's Play! wins
+83% vs other
Rating winner
Bluey: Let's Play! wins
+7% vs other
Why Bluey: Let's Play! is winning
Top 4 reasons - backed by the public App Store / Play Store numbers.
- Bluey: Let's Play! earns roughly 2× more per month than Paramount+ - $3.07M vs $1.96M.
- Aggressive pricing. Bluey: Let's Play! undercuts at $6.99/mo vs $12.23/mo - converts a higher % of free users.
- Bigger install base. Bluey: Let's Play! has ~172.8M lifetime installs vs Paramount+'s ~89.8M - 1.9× the funnel top.
- More monetization surfaces. Bluey: Let's Play! runs 5 IAP tiers vs 0 - more chances to convert users at the right price.
→ Find more apps with this revenue gap · Full Bluey: Let's Play! report
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
Bluey: Let's Play!
vs
Paramount+
Monthly revenue (est.)?
$3.07M
◀
$1.96M
Annual revenue (est.)
$36.89M
◀
$23.50M
Lifetime installs (est.)
172.8M
◀
89.8M
Monthly active users (est.)?
13.7M
◀
7.5M
App Store rating
4.30★
◀
4.02★
Total ratings
1.0M
◀
451K
US grossing rank
-
=
-
Cheapest monthly sub
$6.99
▶
$12.23
IAP tiers detected
5 tiers
◀
0 tiers
- Category
- Entertainment
- Price
- Free
- Released
- Aug 13, 2023
- Last updated
- May 6, 2026
- File size
- 166.3 MB
- Content rating
- 4+
- Version
- 2026.5.1
- Languages
- English, French, German, Italian, Japanese, Korean +5 more
- Category
- Entertainment
- Price
- Free
- Released
- -
- Last updated
- Apr 28, 2026
- File size
- -
- Content rating
- Teen
- Version
- 16.11.0
- Languages
- -
Bluey: Let's Play! trajectory
Paramount+ trajectory
FAQ
Which makes more money, Bluey: Let's Play! or Paramount+? v
Bluey: Let's Play! earns about $3.07M per month, while Paramount+ earns about $1.96M. That is a 1.6× revenue gap (~$1.12M more per month for Bluey: Let's Play!). Annual revenue: Bluey: Let's Play! ≈ $36.89M/year, Paramount+ ≈ $23.50M/year. Estimates are derived from public App Store / Google Play signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Bluey: Let's Play! or Paramount+? v
Bluey: Let's Play! leads with about 172.8M estimated downloads vs 89.8M for Paramount+ - a 1.9× gap. Bluey: Let's Play!'s App Store downloads are estimated from 1.0M ratings × the standard 1:75 ratio. Paramount+ reports 50,000,000+ installs on Google Play.
Are Bluey: Let's Play! and Paramount+ in the same App Store category on each store and competing for the same money? v
Yes - both apps sit in the Entertainment category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Bluey: Let's Play! and Paramount+ offer? v
Bluey: Let's Play!: IAP range 5 tiers detected. Paramount+: IAP range $2.99 - $49.99 per item. Bluey: Let's Play! runs a "Subscription (~$6.99/mo)" monetization model; Paramount+ runs "Subscription (~$12.23/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Bluey: Let's Play! or Paramount+? v
Bluey: Let's Play! edges ahead with ★ 4.3 vs ★ 4.0 (gap of 0.3 stars). Rating volume: Bluey: Let's Play! 1.0M ratings, Paramount+ 76 ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Bluey: Let's Play! vs Paramount+ revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $3.07M for Bluey: Let's Play! and $1.96M for Paramount+ are derived from App Store grossing rank / Google Play install ranges, scraped IAP tiers, ratings volume and category benchmarks (Entertainment) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Bluey: Let's Play! or Paramount+ to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store or Google Play links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.