Bluey: Let's Play! vs Twitch: Live Streaming

Bluey: Let's Play!

Budge Studios
App Store
$3.23M/mo
~$38.78M/yr · 181.8M installs
VS

Twitch: Live Streaming

Twitch Interactive, Inc.
Google Play
$1.98M/mo
~$23.80M/yr · 357.3M installs
Revenue winner Bluey: Let's Play! wins +63% vs other
Installs winner Twitch: Live Streaming wins +97% vs other
MAU winner Bluey: Let's Play! wins +3% vs other
Rating winner Bluey: Let's Play! wins +7% vs other

Why Bluey: Let's Play! is winning

Top 3 reasons - backed by the public App Store / Play Store numbers.

  1. Bluey: Let's Play! earns roughly 2× more per month than Twitch: Live Streaming - $3.23M vs $1.98M.
  2. Subscription model. Bluey: Let's Play! runs a $6.99/mo subscription that compounds; Twitch: Live Streaming relies on one-shot IAP or ads.
  3. More monetization surfaces. Bluey: Let's Play! runs 5 IAP tiers vs 0 - more chances to convert users at the right price.

Find more apps with this revenue gap · Full Bluey: Let's Play! report

Side-by-side metrics

Bars scale to whichever app is bigger on that row. Green = winner.

Bluey: Let's Play!
vs
Twitch: Live Streaming
Monthly revenue (est.)?
$3.23M
$1.98M
Annual revenue (est.)
$38.78M
$23.80M
Lifetime installs (est.)
181.8M
357.3M
Monthly active users (est.)?
14.4M
13.9M
App Store rating
4.29★
4.02★
Total ratings
1.1M
5.7M
US grossing rank
-
=
-
Cheapest monthly sub
$6.99
No sub
IAP tiers detected
5 tiers
0 tiers

Bluey: Let's Play!

Budge Studios
App Store
Category
Entertainment
Price
Free
Released
Aug 13, 2023
Last updated
Jun 15, 2026
File size
167.3 MB
Content rating
4+
Version
2026.7.0
Languages
English, French, German, Italian, Japanese, Korean +5 more
View full Bluey: Let's Play! report →

Twitch: Live Streaming

Twitch Interactive, Inc.
Google Play
Category
Entertainment
Price
Free
Released
May 20, 2015
Last updated
Jun 26, 2026
File size
-
Content rating
Teen
Version
VARY
Languages
-
View full Twitch: Live Streaming report →

Bluey: Let's Play! trajectory

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Twitch: Live Streaming trajectory

AugSepOctNovDecJanFebMarAprMayJunJul

FAQ

Which makes more money, Bluey: Let's Play! or Twitch: Live Streaming? v
Bluey: Let's Play! earns about $3.23M per month, while Twitch: Live Streaming earns about $1.98M. That is a 1.6× revenue gap (~$1.25M more per month for Bluey: Let's Play!). Annual revenue: Bluey: Let's Play! ≈ $38.78M/year, Twitch: Live Streaming ≈ $23.80M/year. Estimates are derived from public App Store / Google Play signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Bluey: Let's Play! or Twitch: Live Streaming? v
Twitch: Live Streaming leads with about 357.3M estimated downloads vs 181.8M for Bluey: Let's Play! - a 2.0× gap. Bluey: Let's Play!'s App Store downloads are estimated from 1.1M ratings × the standard 1:75 ratio. Twitch: Live Streaming reports 100,000,000+ installs on Google Play.
Are Bluey: Let's Play! and Twitch: Live Streaming in the same App Store category on each store and competing for the same money? v
Yes - both apps sit in the Entertainment category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Bluey: Let's Play! and Twitch: Live Streaming offer? v
Bluey: Let's Play!: IAP range 5 tiers detected. Twitch: Live Streaming: IAP range $0.99 - $1,598.00 per item. Bluey: Let's Play! runs a "Subscription (~$6.99/mo)" monetization model; Twitch: Live Streaming runs "Free + IAP (tiers not exposed by store)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Bluey: Let's Play! or Twitch: Live Streaming? v
Bluey: Let's Play! edges ahead with ★ 4.3 vs ★ 4.0 (gap of 0.3 stars). Rating volume: Bluey: Let's Play! 1.1M ratings, Twitch: Live Streaming 245K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Bluey: Let's Play! vs Twitch: Live Streaming revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $3.23M for Bluey: Let's Play! and $1.98M for Twitch: Live Streaming are derived from App Store grossing rank / Google Play install ranges, scraped IAP tiers, ratings volume and category benchmarks (Entertainment) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Bluey: Let's Play! or Twitch: Live Streaming to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store or Google Play links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.