Build Credit & Fix It: Dovly vs LifeLock Identity

Build Credit & Fix It: Dovly

Dovly, Inc.
App Store
$906.8K/mo
~$10.88M/yr · 6.5M installs
VS

LifeLock Identity

Gen Digital Inc.
App Store
$3.61M/mo
~$43.26M/yr · 28.8M installs
Revenue winner LifeLock Identity wins +298% vs other
Installs winner LifeLock Identity wins +342% vs other
MAU winner LifeLock Identity wins +231% vs other
Rating winner Build Credit & Fix It: Dovly wins +0% vs other

Why LifeLock Identity is winning

Top 4 reasons - backed by the public App Store / Play Store numbers.

  1. LifeLock Identity earns roughly 4× more per month than Build Credit & Fix It: Dovly - $3.61M vs $906.8K.
  2. Premium pricing. LifeLock Identity charges $22.99/mo vs Build Credit & Fix It: Dovly's $9.99/mo - higher ARPU per converted user.
  3. Bigger install base. LifeLock Identity has ~28.8M lifetime installs vs Build Credit & Fix It: Dovly's ~6.5M - 4.4× the funnel top.
  4. More monetization surfaces. LifeLock Identity runs 4 IAP tiers vs 3 - more chances to convert users at the right price.

Find more apps with this revenue gap · Full LifeLock Identity report

Side-by-side metrics

Bars scale to whichever app is bigger on that row. Green = winner.

Build Credit & Fix It: Dovly
vs
LifeLock Identity
Monthly revenue (est.)?
$906.8K
$3.61M
Annual revenue (est.)
$10.88M
$43.26M
Lifetime installs (est.)
6.5M
28.8M
Monthly active users (est.)?
2.8M
9.3M
App Store rating
4.84★
4.82★
Total ratings
59K
192K
US grossing rank
-
=
-
Cheapest monthly sub
$9.99
$22.99
IAP tiers detected
3 tiers
4 tiers

Build Credit & Fix It: Dovly

Dovly, Inc.
App Store
Category
Finance
Price
Free
Released
Apr 28, 2022
Last updated
May 8, 2026
File size
61.6 MB
Content rating
4+
Version
9.0.0
Languages
English
View full Build Credit & Fix It: Dovly report →

LifeLock Identity

Gen Digital Inc.
App Store
Category
Finance
Price
Free
Released
Nov 26, 2018
Last updated
Apr 30, 2026
File size
319.7 MB
Content rating
4+
Version
3.4
Languages
Arabic, Czech, Danish, Dutch, English, Finnish +23 more
View full LifeLock Identity report →

Build Credit & Fix It: Dovly trajectory

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LifeLock Identity trajectory

JunJulAugSepOctNovDecJanFebMarAprMay

FAQ

Which makes more money, Build Credit & Fix It: Dovly or LifeLock Identity? v
LifeLock Identity earns about $3.61M per month, while Build Credit & Fix It: Dovly earns about $906.8K. That is a 4.0× revenue gap (~$2.70M more per month for LifeLock Identity). Annual revenue: Build Credit & Fix It: Dovly ≈ $10.88M/year, LifeLock Identity ≈ $43.26M/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Build Credit & Fix It: Dovly or LifeLock Identity? v
LifeLock Identity leads with about 28.8M estimated downloads vs 6.5M for Build Credit & Fix It: Dovly - a 4.4× gap. Build Credit & Fix It: Dovly's App Store downloads are estimated from 59K ratings × the standard 1:75 ratio. LifeLock Identity's App Store downloads are estimated from 192K ratings.
Are Build Credit & Fix It: Dovly and LifeLock Identity in the same App Store category and competing for the same money? v
Yes - both apps sit in the Finance category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Build Credit & Fix It: Dovly and LifeLock Identity offer? v
Build Credit & Fix It: Dovly: IAP range 3 tiers detected. LifeLock Identity: IAP range 4 tiers detected. Build Credit & Fix It: Dovly runs a "Subscription (~$9.99/mo)" monetization model; LifeLock Identity runs "Subscription (~$11.99/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Build Credit & Fix It: Dovly or LifeLock Identity? v
Build Credit & Fix It: Dovly edges ahead with ★ 4.8 vs ★ 4.8 (gap of 0.0 stars). Rating volume: Build Credit & Fix It: Dovly 59K ratings, LifeLock Identity 192K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Build Credit & Fix It: Dovly vs LifeLock Identity revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $906.8K for Build Credit & Fix It: Dovly and $3.61M for LifeLock Identity are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Finance) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Build Credit & Fix It: Dovly or LifeLock Identity to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.