Device Lab vs Norton 360 Security & VPN
Device Lab
广聪 钟
App Store
$138/mo
~$1.7K/yr · 1K installs
VS
Norton 360 Security & VPN
Gen Digital Inc.
App Store
$1.57M/mo
~$18.80M/yr · 26.0M installs
Revenue winner
Norton 360 Security & VPN wins
+1135452% vs other
Installs winner
Norton 360 Security & VPN wins
+1998004% vs other
MAU winner
Norton 360 Security & VPN wins
+1248715% vs other
Rating winner
Device Lab wins
+6% vs other
Why Norton 360 Security & VPN is winning
Top 4 reasons - backed by the public App Store / Play Store numbers.
- Norton 360 Security & VPN earns roughly 11356× more per month than Device Lab - $1.57M vs $138.
- Subscription model. Norton 360 Security & VPN runs a $19.99/mo subscription that compounds; Device Lab relies on one-shot IAP or ads.
- Bigger install base. Norton 360 Security & VPN has ~26.0M lifetime installs vs Device Lab's ~1K - 19981.0× the funnel top.
- More monetization surfaces. Norton 360 Security & VPN runs 5 IAP tiers vs 0 - more chances to convert users at the right price.
→ Find more apps with this revenue gap · Full Norton 360 Security & VPN report
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
Device Lab
vs
Norton 360 Security & VPN
Monthly revenue (est.)?
$138
▶
$1.57M
Annual revenue (est.)
$1.7K
▶
$18.80M
Lifetime installs (est.)
1K
▶
26.0M
Monthly active users (est.)?
156
▶
1.9M
App Store rating
4.95★
◀
4.66★
Total ratings
20
▶
173K
US grossing rank
-
=
-
Cheapest monthly sub
No sub
▶
$19.99
IAP tiers detected
0 tiers
▶
5 tiers
- Category
- Utilities
- Price
- USD3.99
- Released
- Jan 13, 2026
- Last updated
- May 11, 2026
- File size
- 28.8 MB
- Content rating
- 4+
- Version
- 1.4.1
- Languages
- Chinese
- Category
- Utilities
- Price
- Free
- Released
- Oct 2, 2018
- Last updated
- May 11, 2026
- File size
- 375.0 MB
- Content rating
- 4+
- Version
- 26.8.0
- Languages
- Arabic, Czech, Danish, Dutch, English, Finnish +22 more
Device Lab trajectory
Norton 360 Security & VPN trajectory
FAQ
Which makes more money, Device Lab or Norton 360 Security & VPN? v
Norton 360 Security & VPN earns about $1.57M per month, while Device Lab earns about $138. That is a 11355.5× revenue gap (~$1.57M more per month for Norton 360 Security & VPN). Annual revenue: Device Lab ≈ $1.7K/year, Norton 360 Security & VPN ≈ $18.80M/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Device Lab or Norton 360 Security & VPN? v
Norton 360 Security & VPN leads with about 26.0M estimated downloads vs 1K for Device Lab - a 19981.0× gap. Device Lab's App Store downloads are estimated from 20 ratings × the standard 1:75 ratio. Norton 360 Security & VPN's App Store downloads are estimated from 173K ratings.
Are Device Lab and Norton 360 Security & VPN in the same App Store category and competing for the same money? v
Yes - both apps sit in the Utilities category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Device Lab and Norton 360 Security & VPN offer? v
Device Lab: no IAP detected on the public listing. Norton 360 Security & VPN: IAP range 5 tiers detected. Device Lab runs a "Paid app ($3.99)" monetization model; Norton 360 Security & VPN runs "Subscription (~$10.00/mo, security)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Device Lab or Norton 360 Security & VPN? v
Device Lab edges ahead with ★ 5.0 vs ★ 4.7 (gap of 0.3 stars). Rating volume: Device Lab 20 ratings, Norton 360 Security & VPN 173K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Device Lab vs Norton 360 Security & VPN revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $138 for Device Lab and $1.57M for Norton 360 Security & VPN are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Utilities) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Device Lab or Norton 360 Security & VPN to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.