ELSA Speak - English Learning vs Official Life in the UK Test

ELSA Speak - English Learning

Elsa Corp
App Store
$987.4K/mo
~$11.85M/yr · 16.4M installs
VS

Official Life in the UK Test

TSO (The Stationery Office)
App Store
$80/mo
~$958/yr · 500 installs
Revenue winner ELSA Speak - English Learning wins +1234210% vs other
Installs winner ELSA Speak - English Learning wins +3275630% vs other
MAU winner ELSA Speak - English Learning wins +8876072% vs other
Rating winner ELSA Speak - English Learning wins +180% vs other

Why ELSA Speak - English Learning is winning

Top 4 reasons - backed by the public App Store / Play Store numbers.

  1. ELSA Speak - English Learning earns roughly 12343× more per month than Official Life in the UK Test - $987.4K vs $80.
  2. Premium pricing. ELSA Speak - English Learning charges $19.99/mo vs Official Life in the UK Test's $9.99/mo - higher ARPU per converted user.
  3. Bigger install base. ELSA Speak - English Learning has ~16.4M lifetime installs vs Official Life in the UK Test's ~500 - 32757.3× the funnel top.
  4. More monetization surfaces. ELSA Speak - English Learning runs 9 IAP tiers vs 1 - more chances to convert users at the right price.

→ Find more apps with this revenue gap · Full ELSA Speak - English Learning report

Side-by-side metrics

Bars scale to whichever app is bigger on that row. Green = winner.

ELSA Speak - English Learning
vs
Official Life in the UK Test
Monthly revenue (est.)?
$987.4K
◀
$80
Annual revenue (est.)
$11.85M
◀
$958
Lifetime installs (est.)
16.4M
◀
500
Monthly active users (est.)?
4.1M
◀
46.5
App Store rating
4.75★
◀
1.70★
Total ratings
109K
◀
10
US grossing rank
-
=
-
Cheapest monthly sub
$19.99
◀
$9.99
IAP tiers detected
9 tiers
◀
1 tiers

ELSA Speak - English Learning

Elsa Corp
App Store
Category
Education
Price
Free
Released
Mar 8, 2016
Last updated
May 8, 2026
File size
245.6 MB
Content rating
4+
Version
9.0.8
Languages
English
View full ELSA Speak - English Learning report →

Official Life in the UK Test

TSO (The Stationery Office)
App Store
Category
Education
Price
USD5.99
Released
Apr 12, 2013
Last updated
Feb 8, 2026
File size
149.8 MB
Content rating
4+
Version
2.9.2
Languages
English
View full Official Life in the UK Test report →

ELSA Speak - English Learning trajectory

JunJulAugSepOctNovDecJanFebMarAprMay

Official Life in the UK Test trajectory

JunJulAugSepOctNovDecJanFebMarAprMay

Related app pages

ELSA Speak - English Learning App Store page →Official Life in the UK Test App Store page →

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FAQ

Which makes more money, ELSA Speak - English Learning or Official Life in the UK Test? v
ELSA Speak - English Learning earns about $987.4K per month, while Official Life in the UK Test earns about $80. That is a 12343.1× revenue gap (~$987.4K more per month for ELSA Speak - English Learning). Annual revenue: ELSA Speak - English Learning ≈ $11.85M/year, Official Life in the UK Test ≈ $958/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, ELSA Speak - English Learning or Official Life in the UK Test? v
ELSA Speak - English Learning leads with about 16.4M estimated downloads vs 500 for Official Life in the UK Test - a 32757.3× gap. ELSA Speak - English Learning's App Store downloads are estimated from 109K ratings × the standard 1:75 ratio. Official Life in the UK Test's App Store downloads are estimated from 10 ratings.
Are ELSA Speak - English Learning and Official Life in the UK Test in the same App Store category and competing for the same money? v
Yes - both apps sit in the Education category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do ELSA Speak - English Learning and Official Life in the UK Test offer? v
ELSA Speak - English Learning: IAP range 9 tiers detected. Official Life in the UK Test: IAP range 1 tiers detected. ELSA Speak - English Learning runs a "Subscription (~$5.92/mo, language)" monetization model; Official Life in the UK Test runs "Paid app ($5.99)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, ELSA Speak - English Learning or Official Life in the UK Test? v
ELSA Speak - English Learning edges ahead with ★ 4.8 vs ★ 1.7 (gap of 3.1 stars). Rating volume: ELSA Speak - English Learning 109K ratings, Official Life in the UK Test 10 ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these ELSA Speak - English Learning vs Official Life in the UK Test revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $987.4K for ELSA Speak - English Learning and $80 for Official Life in the UK Test are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Education) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare ELSA Speak - English Learning or Official Life in the UK Test to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.