BackThen - Baby Book & Albums vs eufy

BackThen - Baby Book & Albums

Back Then Digital Ltd
App Store
$74.4K/mo
~$893.3K/yr · 3.0M installs
VS

eufy

Power Mobile Life LLC
App Store
$625.6K/mo
~$7.51M/yr · 7.8M installs
Revenue winner eufy wins +740% vs other
Installs winner eufy wins +162% vs other
MAU winner eufy wins +120% vs other
Rating winner BackThen - Baby Book & Albums wins +4% vs other

Why eufy is winning

Top 4 reasons - backed by the public App Store / Play Store numbers.

  1. eufy earns roughly 8× more per month than BackThen - Baby Book & Albums - $625.6K vs $74.4K.
  2. Premium pricing. eufy charges $9.99/mo vs BackThen - Baby Book & Albums's $6.49/mo - higher ARPU per converted user.
  3. Bigger install base. eufy has ~7.8M lifetime installs vs BackThen - Baby Book & Albums's ~3.0M - 2.6× the funnel top.
  4. More monetization surfaces. eufy runs 8 IAP tiers vs 1 - more chances to convert users at the right price.

Find more apps with this revenue gap · Full eufy report

Side-by-side metrics

Bars scale to whichever app is bigger on that row. Green = winner.

BackThen - Baby Book & Albums
vs
eufy
Monthly revenue (est.)?
$74.4K
$625.6K
Annual revenue (est.)
$893.3K
$7.51M
Lifetime installs (est.)
3.0M
7.8M
Monthly active users (est.)?
353K
779K
App Store rating
4.86★
4.65★
Total ratings
27K
71K
US grossing rank
-
=
-
Cheapest monthly sub
$6.49
$9.99
IAP tiers detected
1 tiers
8 tiers

BackThen - Baby Book & Albums

Back Then Digital Ltd
App Store
Category
Lifestyle
Price
Free
Released
Apr 27, 2020
Last updated
Apr 30, 2026
File size
104.6 MB
Content rating
4+
Version
2.2.6
Languages
English
View full BackThen - Baby Book & Albums report →

eufy

Power Mobile Life LLC
App Store
Category
Lifestyle
Price
Free
Released
Oct 29, 2018
Last updated
May 7, 2026
File size
918.2 MB
Content rating
4+
Version
6.0.30
Languages
SQ, Arabic, Croatian, Czech, Danish, Dutch +24 more
View full eufy report →

BackThen - Baby Book & Albums trajectory

JunJulAugSepOctNovDecJanFebMarAprMay

eufy trajectory

JunJulAugSepOctNovDecJanFebMarAprMay

FAQ

Which makes more money, BackThen - Baby Book & Albums or eufy? v
eufy earns about $625.6K per month, while BackThen - Baby Book & Albums earns about $74.4K. That is a 8.4× revenue gap (~$551.2K more per month for eufy). Annual revenue: BackThen - Baby Book & Albums ≈ $893.3K/year, eufy ≈ $7.51M/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, BackThen - Baby Book & Albums or eufy? v
eufy leads with about 7.8M estimated downloads vs 3.0M for BackThen - Baby Book & Albums - a 2.6× gap. BackThen - Baby Book & Albums's App Store downloads are estimated from 27K ratings × the standard 1:75 ratio. eufy's App Store downloads are estimated from 71K ratings.
Are BackThen - Baby Book & Albums and eufy in the same App Store category and competing for the same money? v
Yes - both apps sit in the Lifestyle category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do BackThen - Baby Book & Albums and eufy offer? v
BackThen - Baby Book & Albums: IAP range 1 tiers detected. eufy: IAP range 8 tiers detected. BackThen - Baby Book & Albums runs a "Subscription (~$6.49/mo)" monetization model; eufy runs "Subscription (~$9.99/mo, security)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, BackThen - Baby Book & Albums or eufy? v
BackThen - Baby Book & Albums edges ahead with ★ 4.9 vs ★ 4.7 (gap of 0.2 stars). Rating volume: BackThen - Baby Book & Albums 27K ratings, eufy 71K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these BackThen - Baby Book & Albums vs eufy revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $74.4K for BackThen - Baby Book & Albums and $625.6K for eufy are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Lifestyle) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare BackThen - Baby Book & Albums or eufy to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.