Facebook vs Linktree: Link in Bio Creator
Meta Platforms, Inc.
App Store
$2.63M/mo
~$31.60M/yr · 1.5B installs
VS
Linktree: Link in Bio Creator
Linktree
App Store
$1.23M/mo
~$14.74M/yr · 6.5M installs
Revenue winner
Facebook wins
+114% vs other
Installs winner
Facebook wins
+22747% vs other
MAU winner
Facebook wins
+1017% vs other
Rating winner
Linktree: Link in Bio Creator wins
+7% vs other
Why Facebook is winning
Top 4 reasons - backed by the public App Store / Play Store numbers.
- Facebook earns roughly 2× more per month than Linktree: Link in Bio Creator - $2.63M vs $1.23M.
- Aggressive pricing. Facebook undercuts at $2.49/mo vs $12.99/mo - converts a higher % of free users.
- Bigger install base. Facebook has ~1.5B lifetime installs vs Linktree: Link in Bio Creator's ~6.5M - 228.5× the funnel top.
- More monetization surfaces. Facebook runs 9 IAP tiers vs 6 - more chances to convert users at the right price.
→ Find more apps with this revenue gap · Full Facebook report
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
vs
Monthly revenue (est.)?
$2.63M
◀
$1.23M
Annual revenue (est.)
$31.60M
◀
$14.74M
Lifetime installs (est.)
1.5B
◀
6.5M
Monthly active users (est.)?
32.7M
◀
2.9M
App Store rating
4.52★
▶
4.82★
Total ratings
27.0M
◀
59K
US grossing rank
-
=
-
Cheapest monthly sub
$2.49
▶
$12.99
IAP tiers detected
9 tiers
◀
6 tiers
- Category
- Social Networking
- Price
- Free
- Released
- Feb 5, 2019
- Last updated
- Jun 25, 2026
- File size
- 461.2 MB
- Content rating
- 12+
- Version
- 567.0.0
- Languages
- Arabic, Croatian, Czech, Danish, Dutch, English +26 more
- Category
- Social Networking
- Price
- Free
- Released
- Jul 11, 2022
- Last updated
- Jun 25, 2026
- File size
- 118.0 MB
- Content rating
- 12+
- Version
- 3.48.0
- Languages
- English, French, Indonesian, Portuguese
Facebook trajectory
Linktree: Link in Bio Creator trajectory
FAQ
Which makes more money, Facebook or Linktree: Link in Bio Creator? v
Facebook earns about $2.63M per month, while Linktree: Link in Bio Creator earns about $1.23M. That is a 2.1× revenue gap (~$1.40M more per month for Facebook). Annual revenue: Facebook ≈ $31.60M/year, Linktree: Link in Bio Creator ≈ $14.74M/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Facebook or Linktree: Link in Bio Creator? v
Facebook leads with about 1.5B estimated downloads vs 6.5M for Linktree: Link in Bio Creator - a 228.5× gap. Facebook's App Store downloads are estimated from 27.0M ratings × the standard 1:75 ratio. Linktree: Link in Bio Creator's App Store downloads are estimated from 59K ratings.
Are Facebook and Linktree: Link in Bio Creator in the same App Store category and competing for the same money? v
Yes - both apps sit in the Social Networking category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Facebook and Linktree: Link in Bio Creator offer? v
Facebook: IAP range 9 tiers detected. Linktree: Link in Bio Creator: IAP range 6 tiers detected. Facebook runs a "Subscription (~$2.49/mo)" monetization model; Linktree: Link in Bio Creator runs "Subscription (~$12.99/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Facebook or Linktree: Link in Bio Creator? v
Linktree: Link in Bio Creator edges ahead with ★ 4.8 vs ★ 4.5 (gap of 0.3 stars). Rating volume: Facebook 27.0M ratings, Linktree: Link in Bio Creator 59K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Facebook vs Linktree: Link in Bio Creator revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $2.63M for Facebook and $1.23M for Linktree: Link in Bio Creator are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Social Networking) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Facebook or Linktree: Link in Bio Creator to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.
