Facebook vs Locals.com
Meta Platforms, Inc.
App Store
$2.64M/mo
~$31.66M/yr · 1.5B installs
VS
Locals.com
Locals Technology Inc
App Store
$519.8K/mo
~$6.24M/yr · 4.5M installs
Revenue winner
Facebook wins
+408% vs other
Installs winner
Facebook wins
+32942% vs other
MAU winner
Facebook wins
+1526% vs other
Rating winner
Locals.com wins
+4% vs other
Why Facebook is winning
Top 3 reasons - backed by the public App Store / Play Store numbers.
- Facebook earns roughly 5× more per month than Locals.com - $2.64M vs $519.8K.
- Aggressive pricing. Facebook undercuts at $2.49/mo vs $7.99/mo - converts a higher % of free users.
- Bigger install base. Facebook has ~1.5B lifetime installs vs Locals.com's ~4.5M - 330.4× the funnel top.
→ Find more apps with this revenue gap · Full Facebook report
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
Facebook
vs
Locals.com
Monthly revenue (est.)?
$2.64M
◀
$519.8K
Annual revenue (est.)
$31.66M
◀
$6.24M
Lifetime installs (est.)
1.5B
◀
4.5M
Monthly active users (est.)?
32.7M
◀
2.0M
App Store rating
4.52★
▶
4.72★
Total ratings
27.0M
◀
41K
US grossing rank
-
=
-
Cheapest monthly sub
$2.49
▶
$7.99
IAP tiers detected
9 tiers
▶
10 tiers
- Category
- Social Networking
- Price
- Free
- Released
- Feb 5, 2019
- Last updated
- Jun 25, 2026
- File size
- 461.2 MB
- Content rating
- 12+
- Version
- 567.0.0
- Languages
- Arabic, Croatian, Czech, Danish, Dutch, English +26 more
- Category
- Social Networking
- Price
- Free
- Released
- Jun 3, 2020
- Last updated
- Apr 14, 2026
- File size
- 51.6 MB
- Content rating
- 17+
- Version
- 2.1.31
- Languages
- English
Facebook trajectory
Locals.com trajectory
FAQ
Which makes more money, Facebook or Locals.com? v
Facebook earns about $2.64M per month, while Locals.com earns about $519.8K. That is a 5.1× revenue gap (~$2.12M more per month for Facebook). Annual revenue: Facebook ≈ $31.66M/year, Locals.com ≈ $6.24M/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Facebook or Locals.com? v
Facebook leads with about 1.5B estimated downloads vs 4.5M for Locals.com - a 330.4× gap. Facebook's App Store downloads are estimated from 27.0M ratings × the standard 1:75 ratio. Locals.com's App Store downloads are estimated from 41K ratings.
Are Facebook and Locals.com in the same App Store category and competing for the same money? v
Yes - both apps sit in the Social Networking category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Facebook and Locals.com offer? v
Facebook: IAP range 9 tiers detected. Locals.com: IAP range 10 tiers detected. Facebook runs a "Subscription (~$2.49/mo)" monetization model; Locals.com runs "Subscription (~$7.99/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Facebook or Locals.com? v
Locals.com edges ahead with ★ 4.7 vs ★ 4.5 (gap of 0.2 stars). Rating volume: Facebook 27.0M ratings, Locals.com 41K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Facebook vs Locals.com revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $2.64M for Facebook and $519.8K for Locals.com are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Social Networking) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Facebook or Locals.com to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.