Facebook vs Locket Widget
Meta Platforms, Inc.
App Store
$2.63M/mo
~$31.60M/yr · 1.5B installs
VS
Locket Widget
Locket Labs, Inc.
App Store
$1.14M/mo
~$13.66M/yr · 79.0M installs
Revenue winner
Facebook wins
+131% vs other
Installs winner
Facebook wins
+1780% vs other
MAU winner
Facebook wins
+85% vs other
Rating winner
Locket Widget wins
+5% vs other
Why Facebook is winning
Top 4 reasons - backed by the public App Store / Play Store numbers.
- Facebook earns roughly 2× more per month than Locket Widget - $2.63M vs $1.14M.
- Premium pricing. Facebook charges $2.49/mo vs Locket Widget's $1.99/mo - higher ARPU per converted user.
- Bigger install base. Facebook has ~1.5B lifetime installs vs Locket Widget's ~79.0M - 18.8× the funnel top.
- More monetization surfaces. Facebook runs 9 IAP tiers vs 1 - more chances to convert users at the right price.
→ Find more apps with this revenue gap · Full Facebook report
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
Facebook
vs
Locket Widget
Monthly revenue (est.)?
$2.63M
◀
$1.14M
Annual revenue (est.)
$31.60M
◀
$13.66M
Lifetime installs (est.)
1.5B
◀
79.0M
Monthly active users (est.)?
32.7M
◀
17.7M
App Store rating
4.52★
▶
4.76★
Total ratings
27.0M
◀
526K
US grossing rank
-
=
-
Cheapest monthly sub
$2.49
◀
$1.99
IAP tiers detected
9 tiers
◀
1 tiers
- Category
- Social Networking
- Price
- Free
- Released
- Feb 5, 2019
- Last updated
- Jun 25, 2026
- File size
- 461.2 MB
- Content rating
- 12+
- Version
- 567.0.0
- Languages
- Arabic, Croatian, Czech, Danish, Dutch, English +26 more
- Category
- Social Networking
- Price
- Free
- Released
- Dec 30, 2021
- Last updated
- Jun 27, 2026
- File size
- 392.0 MB
- Content rating
- 12+
- Version
- 2.53.0
- Languages
- English, French, Japanese, Korean, Portuguese, Spanish +1 more
Facebook trajectory
Locket Widget trajectory
FAQ
Which makes more money, Facebook or Locket Widget? v
Facebook earns about $2.63M per month, while Locket Widget earns about $1.14M. That is a 2.3× revenue gap (~$1.49M more per month for Facebook). Annual revenue: Facebook ≈ $31.60M/year, Locket Widget ≈ $13.66M/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Facebook or Locket Widget? v
Facebook leads with about 1.5B estimated downloads vs 79.0M for Locket Widget - a 18.8× gap. Facebook's App Store downloads are estimated from 27.0M ratings × the standard 1:75 ratio. Locket Widget's App Store downloads are estimated from 526K ratings.
Are Facebook and Locket Widget in the same App Store category and competing for the same money? v
Yes - both apps sit in the Social Networking category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Facebook and Locket Widget offer? v
Facebook: IAP range 9 tiers detected. Locket Widget: IAP range 1 tiers detected. Facebook runs a "Subscription (~$2.49/mo)" monetization model; Locket Widget runs "Subscription (~$1.99/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Facebook or Locket Widget? v
Locket Widget edges ahead with ★ 4.8 vs ★ 4.5 (gap of 0.2 stars). Rating volume: Facebook 27.0M ratings, Locket Widget 526K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Facebook vs Locket Widget revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $2.63M for Facebook and $1.14M for Locket Widget are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Social Networking) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Facebook or Locket Widget to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.