Facebook vs SALT - Christian Dating App

Facebook

Meta Platforms, Inc.
App Store
$2.64M/mo
~$31.69M/yr · 1.5B installs
VS

SALT - Christian Dating App

SALT Group Ltd.
App Store
$59.8K/mo
~$717.1K/yr · 48K installs
Revenue winner Facebook wins +4319% vs other
Installs winner Facebook wins +3075211% vs other
MAU winner Facebook wins +198891% vs other
Rating winner Facebook wins +5% vs other

Why Facebook is winning

Top 3 reasons - backed by the public App Store / Play Store numbers.

  1. Facebook earns roughly 44× more per month than SALT - Christian Dating App - $2.64M vs $59.8K.
  2. Aggressive pricing. Facebook undercuts at $2.49/mo vs $24.99/mo - converts a higher % of free users.
  3. Bigger install base. Facebook has ~1.5B lifetime installs vs SALT - Christian Dating App's ~48K - 30753.1× the funnel top.

Find more apps with this revenue gap · Full Facebook report

Side-by-side metrics

Bars scale to whichever app is bigger on that row. Green = winner.

Facebook
vs
SALT - Christian Dating App
Monthly revenue (est.)?
$2.64M
$59.8K
Annual revenue (est.)
$31.69M
$717.1K
Lifetime installs (est.)
1.5B
48K
Monthly active users (est.)?
32.7M
16K
App Store rating
4.52★
4.32★
Total ratings
27.1M
2K
US grossing rank
-
=
-
Cheapest monthly sub
$2.49
$24.99
IAP tiers detected
9 tiers
10 tiers

Facebook

Meta Platforms, Inc.
App Store
Category
Social Networking
Price
Free
Released
Feb 5, 2019
Last updated
Jul 2, 2026
File size
461.1 MB
Content rating
12+
Version
568.0.0
Languages
Arabic, Croatian, Czech, Danish, Dutch, English +26 more
View full Facebook report →

SALT - Christian Dating App

SALT Group Ltd.
App Store
Category
Social Networking
Price
Free
Released
Sep 28, 2022
Last updated
Jun 22, 2026
File size
170.1 MB
Content rating
17+
Version
7.4.36
Languages
Bulgarian, Croatian, Czech, English, French, German +14 more
View full SALT - Christian Dating App report →

Facebook trajectory

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SALT - Christian Dating App trajectory

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FAQ

Which makes more money, Facebook or SALT - Christian Dating App? v
Facebook earns about $2.64M per month, while SALT - Christian Dating App earns about $59.8K. That is a 44.2× revenue gap (~$2.58M more per month for Facebook). Annual revenue: Facebook ≈ $31.69M/year, SALT - Christian Dating App ≈ $717.1K/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Facebook or SALT - Christian Dating App? v
Facebook leads with about 1.5B estimated downloads vs 48K for SALT - Christian Dating App - a 30753.1× gap. Facebook's App Store downloads are estimated from 27.1M ratings × the standard 1:75 ratio. SALT - Christian Dating App's App Store downloads are estimated from 2K ratings.
Are Facebook and SALT - Christian Dating App in the same App Store category and competing for the same money? v
Yes - both apps sit in the Social Networking category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Facebook and SALT - Christian Dating App offer? v
Facebook: IAP range 9 tiers detected. SALT - Christian Dating App: IAP range 10 tiers detected. Facebook runs a "Subscription (~$2.49/mo)" monetization model; SALT - Christian Dating App runs "Subscription (~$24.99/mo, dating)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Facebook or SALT - Christian Dating App? v
Facebook edges ahead with ★ 4.5 vs ★ 4.3 (gap of 0.2 stars). Rating volume: Facebook 27.1M ratings, SALT - Christian Dating App 2K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Facebook vs SALT - Christian Dating App revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $2.64M for Facebook and $59.8K for SALT - Christian Dating App are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Social Networking) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Facebook or SALT - Christian Dating App to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.