Facebook vs Sticker.ly - Sticker Maker
Meta Platforms, Inc.
App Store
$2.56M/mo
~$30.74M/yr · 1.4B installs
VS
Sticker.ly - Sticker Maker
NAVER Z Corporation
App Store
$2.05M/mo
~$24.65M/yr · 22.2M installs
Revenue winner
Facebook wins
+25% vs other
Installs winner
Facebook wins
+6394% vs other
MAU winner
Facebook wins
+324% vs other
Rating winner
Sticker.ly - Sticker Maker wins
+6% vs other
Why Facebook is winning
Top 3 reasons - backed by the public App Store / Play Store numbers.
- Aggressive pricing. Facebook undercuts at $2.49/mo vs $8.49/mo - converts a higher % of free users.
- Bigger install base. Facebook has ~1.4B lifetime installs vs Sticker.ly - Sticker Maker's ~22.2M - 64.9× the funnel top.
- More monetization surfaces. Facebook runs 9 IAP tiers vs 4 - more chances to convert users at the right price.
→ Find more apps with this revenue gap · Full Facebook report
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
vs
Monthly revenue (est.)?
$2.56M
◀
$2.05M
Annual revenue (est.)
$30.74M
◀
$24.65M
Lifetime installs (est.)
1.4B
◀
22.2M
Monthly active users (est.)?
31.8M
◀
7.5M
App Store rating
4.52★
▶
4.77★
Total ratings
26.3M
◀
148K
US grossing rank
-
=
-
Cheapest monthly sub
$2.49
▶
$8.49
IAP tiers detected
9 tiers
◀
4 tiers
- Category
- Social Networking
- Price
- Free
- Released
- Feb 5, 2019
- Last updated
- May 6, 2026
- File size
- 435.3 MB
- Content rating
- 12+
- Version
- 560.1
- Languages
- Arabic, Croatian, Czech, Danish, Dutch, English +26 more
- Category
- Social Networking
- Price
- Free
- Released
- Apr 11, 2019
- Last updated
- May 8, 2026
- File size
- 206.0 MB
- Content rating
- 4+
- Version
- 3.31.0
- Languages
- English, Indonesian, Italian, Portuguese, Russian, Spanish +1 more
Facebook trajectory
Sticker.ly - Sticker Maker trajectory
FAQ
Which makes more money, Facebook or Sticker.ly - Sticker Maker? v
Facebook earns about $2.56M per month, while Sticker.ly - Sticker Maker earns about $2.05M. That is a 1.2× revenue gap (~$507.6K more per month for Facebook). Annual revenue: Facebook ≈ $30.74M/year, Sticker.ly - Sticker Maker ≈ $24.65M/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Facebook or Sticker.ly - Sticker Maker? v
Facebook leads with about 1.4B estimated downloads vs 22.2M for Sticker.ly - Sticker Maker - a 64.9× gap. Facebook's App Store downloads are estimated from 26.3M ratings × the standard 1:75 ratio. Sticker.ly - Sticker Maker's App Store downloads are estimated from 148K ratings.
Are Facebook and Sticker.ly - Sticker Maker in the same App Store category and competing for the same money? v
Yes - both apps sit in the Social Networking category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Facebook and Sticker.ly - Sticker Maker offer? v
Facebook: IAP range 9 tiers detected. Sticker.ly - Sticker Maker: IAP range 4 tiers detected. Facebook runs a "Subscription (~$2.49/mo)" monetization model; Sticker.ly - Sticker Maker runs "Subscription (~$8.49/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Facebook or Sticker.ly - Sticker Maker? v
Sticker.ly - Sticker Maker edges ahead with ★ 4.8 vs ★ 4.5 (gap of 0.3 stars). Rating volume: Facebook 26.3M ratings, Sticker.ly - Sticker Maker 148K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Facebook vs Sticker.ly - Sticker Maker revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $2.56M for Facebook and $2.05M for Sticker.ly - Sticker Maker are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Social Networking) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Facebook or Sticker.ly - Sticker Maker to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.
