Facetune: Photo & Video Editor vs Instories: AI Photo & Video
Facetune: Photo & Video Editor
Lightricks Ltd.
App Store
$2.24M/mo
~$26.84M/yr · 55.6M installs
VS
Instories: AI Photo & Video
Ylee Studio LTD
App Store
$500.9K/mo
~$6.01M/yr · 4.9M installs
Revenue winner
Facetune: Photo & Video Editor wins
+347% vs other
Installs winner
Facetune: Photo & Video Editor wins
+1036% vs other
MAU winner
Facetune: Photo & Video Editor wins
+464% vs other
Rating winner
Instories: AI Photo & Video wins
+2% vs other
Why Facetune: Photo & Video Editor is winning
Top 4 reasons - backed by the public App Store / Play Store numbers.
- Facetune: Photo & Video Editor earns roughly 4× more per month than Instories: AI Photo & Video - $2.24M vs $500.9K.
- Aggressive pricing. Facetune: Photo & Video Editor undercuts at $5.99/mo vs $14.99/mo - converts a higher % of free users.
- Bigger install base. Facetune: Photo & Video Editor has ~55.6M lifetime installs vs Instories: AI Photo & Video's ~4.9M - 11.4× the funnel top.
- Charts placement. Facetune: Photo & Video Editor ranks #58 on the US grossing chart (the other app is unranked) - chart placement is a self-reinforcing flywheel.
→ Find more apps with this revenue gap · Full Facetune: Photo & Video Editor report
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
Facetune: Photo & Video Editor
vs
Instories: AI Photo & Video
Monthly revenue (est.)?
$2.24M
◀
$500.9K
Annual revenue (est.)
$26.84M
◀
$6.01M
Lifetime installs (est.)
55.6M
◀
4.9M
Monthly active users (est.)?
8.7M
◀
1.5M
App Store rating
4.62★
▶
4.73★
Total ratings
371K
◀
45K
US grossing rank
#58
◀
-
Cheapest monthly sub
$5.99
▶
$14.99
IAP tiers detected
3 tiers
▶
5 tiers
- Category
- Photo & Video
- Price
- Free
- Released
- Nov 24, 2016
- Last updated
- Jun 29, 2026
- File size
- 553.3 MB
- Content rating
- 12+
- Version
- 26.18
- Languages
- Arabic, Bulgarian, Catalan, Croatian, Czech, Danish +26 more
- Category
- Photo & Video
- Price
- Free
- Released
- Mar 10, 2019
- Last updated
- Jun 15, 2026
- File size
- 456.9 MB
- Content rating
- 12+
- Version
- 5.112.1
- Languages
- Arabic, English, French, German, Indonesian, Italian +7 more
Facetune: Photo & Video Editor trajectory
Instories: AI Photo & Video trajectory
FAQ
Which makes more money, Facetune: Photo & Video Editor or Instories: AI Photo & Video? v
Facetune: Photo & Video Editor earns about $2.24M per month, while Instories: AI Photo & Video earns about $500.9K. That is a 4.5× revenue gap (~$1.74M more per month for Facetune: Photo & Video Editor). Annual revenue: Facetune: Photo & Video Editor ≈ $26.84M/year, Instories: AI Photo & Video ≈ $6.01M/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Facetune: Photo & Video Editor or Instories: AI Photo & Video? v
Facetune: Photo & Video Editor leads with about 55.6M estimated downloads vs 4.9M for Instories: AI Photo & Video - a 11.4× gap. Facetune: Photo & Video Editor's App Store downloads are estimated from 371K ratings × the standard 1:75 ratio. Instories: AI Photo & Video's App Store downloads are estimated from 45K ratings.
Are Facetune: Photo & Video Editor and Instories: AI Photo & Video in the same App Store category and competing for the same money? v
Yes - both apps sit in the Photo & Video category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Facetune: Photo & Video Editor and Instories: AI Photo & Video offer? v
Facetune: Photo & Video Editor: IAP range 3 tiers detected. Instories: AI Photo & Video: IAP range 5 tiers detected. Facetune: Photo & Video Editor runs a "Subscription (~$5.99/mo) · calibrated by US grossing rank #58" monetization model; Instories: AI Photo & Video runs "Subscription (~$10.00/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Facetune: Photo & Video Editor or Instories: AI Photo & Video? v
Instories: AI Photo & Video edges ahead with ★ 4.7 vs ★ 4.6 (gap of 0.1 stars). Rating volume: Facetune: Photo & Video Editor 371K ratings, Instories: AI Photo & Video 45K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Facetune: Photo & Video Editor vs Instories: AI Photo & Video revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $2.24M for Facetune: Photo & Video Editor and $500.9K for Instories: AI Photo & Video are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Photo & Video) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Facetune: Photo & Video Editor or Instories: AI Photo & Video to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.