Fitbit: Health & Fitness vs Lose It! - Calorie Counter
Fitbit: Health & Fitness
Google
App Store
$5.41M/mo
~$64.94M/yr · 98.7M installs
VS
Lose It! - Calorie Counter
FitNow
App Store
$4.77M/mo
~$57.22M/yr · 33.9M installs
Revenue winner
Fitbit: Health & Fitness wins
+13% vs other
Installs winner
Fitbit: Health & Fitness wins
+191% vs other
MAU winner
Fitbit: Health & Fitness wins
+155% vs other
Rating winner
Lose It! - Calorie Counter wins
+5% vs other
Why Fitbit: Health & Fitness is winning
Top 1 reasons - backed by the public App Store / Play Store numbers.
- Bigger install base. Fitbit: Health & Fitness has ~98.7M lifetime installs vs Lose It! - Calorie Counter's ~33.9M - 2.9× the funnel top.
→ Find more apps with this revenue gap · Full Fitbit: Health & Fitness report
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
Fitbit: Health & Fitness
vs
Lose It! - Calorie Counter
Monthly revenue (est.)?
$5.41M
◀
$4.77M
Annual revenue (est.)
$64.94M
◀
$57.22M
Lifetime installs (est.)
98.7M
◀
33.9M
Monthly active users (est.)?
25.2M
◀
9.9M
App Store rating
4.53★
▶
4.77★
Total ratings
658K
▶
753K
US grossing rank
-
=
-
Cheapest monthly sub
$9.99
=
$9.99
IAP tiers detected
2 tiers
▶
5 tiers
- Category
- Health & Fitness
- Price
- Free
- Released
- Oct 18, 2011
- Last updated
- May 7, 2026
- File size
- 450.2 MB
- Content rating
- 4+
- Version
- 4.69
- Languages
- Czech, Danish, Dutch, English, ET, Finnish +22 more
- Category
- Health & Fitness
- Price
- Free
- Released
- Nov 21, 2008
- Last updated
- May 6, 2026
- File size
- 209.8 MB
- Content rating
- 17+
- Version
- 18.2.700
- Languages
- English, French, German, Japanese, Korean, Portuguese +2 more
Fitbit: Health & Fitness trajectory
Lose It! - Calorie Counter trajectory
FAQ
Which makes more money, Fitbit: Health & Fitness or Lose It! - Calorie Counter? v
Fitbit: Health & Fitness earns about $5.41M per month, while Lose It! - Calorie Counter earns about $4.77M. That is a 1.1× revenue gap (~$643.0K more per month for Fitbit: Health & Fitness). Annual revenue: Fitbit: Health & Fitness ≈ $64.94M/year, Lose It! - Calorie Counter ≈ $57.22M/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Fitbit: Health & Fitness or Lose It! - Calorie Counter? v
Fitbit: Health & Fitness leads with about 98.7M estimated downloads vs 33.9M for Lose It! - Calorie Counter - a 2.9× gap. Fitbit: Health & Fitness's App Store downloads are estimated from 658K ratings × the standard 1:75 ratio. Lose It! - Calorie Counter's App Store downloads are estimated from 753K ratings.
Are Fitbit: Health & Fitness and Lose It! - Calorie Counter in the same App Store category and competing for the same money? v
Yes - both apps sit in the Health & Fitness category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Fitbit: Health & Fitness and Lose It! - Calorie Counter offer? v
Fitbit: Health & Fitness: IAP range 2 tiers detected. Lose It! - Calorie Counter: IAP range 5 tiers detected. Fitbit: Health & Fitness runs a "Subscription (~$6.67/mo)" monetization model; Lose It! - Calorie Counter runs "Subscription (~$9.99/mo, fitness-sub)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Fitbit: Health & Fitness or Lose It! - Calorie Counter? v
Lose It! - Calorie Counter edges ahead with ★ 4.8 vs ★ 4.5 (gap of 0.2 stars). Rating volume: Fitbit: Health & Fitness 658K ratings, Lose It! - Calorie Counter 753K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Fitbit: Health & Fitness vs Lose It! - Calorie Counter revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $5.41M for Fitbit: Health & Fitness and $4.77M for Lose It! - Calorie Counter are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Health & Fitness) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Fitbit: Health & Fitness or Lose It! - Calorie Counter to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.