Fitbit: Health & Fitness vs Period Tracker and Calendar

Fitbit: Health & Fitness

Google
App Store
$2.71M/mo
~$32.51M/yr · 98.8M installs
VS

Period Tracker and Calendar

SimpleInnovation LLC
App Store
$281.2K/mo
~$3.37M/yr · 5.8M installs
Revenue winner Fitbit: Health & Fitness wins +863% vs other
Installs winner Fitbit: Health & Fitness wins +1617% vs other
MAU winner Fitbit: Health & Fitness wins +742% vs other
Rating winner Period Tracker and Calendar wins +6% vs other

Why Fitbit: Health & Fitness is winning

Top 3 reasons - backed by the public App Store / Play Store numbers.

  1. Fitbit: Health & Fitness earns roughly 10× more per month than Period Tracker and Calendar - $2.71M vs $281.2K.
  2. Aggressive pricing. Fitbit: Health & Fitness undercuts at $9.99/mo vs $23.99/mo - converts a higher % of free users.
  3. Bigger install base. Fitbit: Health & Fitness has ~98.8M lifetime installs vs Period Tracker and Calendar's ~5.8M - 17.2× the funnel top.

Find more apps with this revenue gap · Full Fitbit: Health & Fitness report

Side-by-side metrics

Bars scale to whichever app is bigger on that row. Green = winner.

Fitbit: Health & Fitness
vs
Period Tracker and Calendar
Monthly revenue (est.)?
$2.71M
$281.2K
Annual revenue (est.)
$32.51M
$3.37M
Lifetime installs (est.)
98.8M
5.8M
Monthly active users (est.)?
12.5M
1.5M
App Store rating
4.53★
4.78★
Total ratings
659K
52K
US grossing rank
-
=
-
Cheapest monthly sub
$9.99
$23.99
IAP tiers detected
2 tiers
8 tiers

Fitbit: Health & Fitness

Google
App Store
Category
Health & Fitness
Price
Free
Released
Oct 18, 2011
Last updated
May 7, 2026
File size
450.2 MB
Content rating
4+
Version
4.69
Languages
Czech, Danish, Dutch, English, ET, Finnish +22 more
View full Fitbit: Health & Fitness report →

Period Tracker and Calendar

SimpleInnovation LLC
App Store
Category
Health & Fitness
Price
Free
Released
Aug 27, 2015
Last updated
May 8, 2026
File size
159.4 MB
Content rating
12+
Version
12.6.0
Languages
Bulgarian, Czech, Dutch, English, French, German +17 more
View full Period Tracker and Calendar report →

Fitbit: Health & Fitness trajectory

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Period Tracker and Calendar trajectory

JunJulAugSepOctNovDecJanFebMarAprMay

FAQ

Which makes more money, Fitbit: Health & Fitness or Period Tracker and Calendar? v
Fitbit: Health & Fitness earns about $2.71M per month, while Period Tracker and Calendar earns about $281.2K. That is a 9.6× revenue gap (~$2.43M more per month for Fitbit: Health & Fitness). Annual revenue: Fitbit: Health & Fitness ≈ $32.51M/year, Period Tracker and Calendar ≈ $3.37M/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Fitbit: Health & Fitness or Period Tracker and Calendar? v
Fitbit: Health & Fitness leads with about 98.8M estimated downloads vs 5.8M for Period Tracker and Calendar - a 17.2× gap. Fitbit: Health & Fitness's App Store downloads are estimated from 659K ratings × the standard 1:75 ratio. Period Tracker and Calendar's App Store downloads are estimated from 52K ratings.
Are Fitbit: Health & Fitness and Period Tracker and Calendar in the same App Store category and competing for the same money? v
Yes - both apps sit in the Health & Fitness category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Fitbit: Health & Fitness and Period Tracker and Calendar offer? v
Fitbit: Health & Fitness: IAP range 2 tiers detected. Period Tracker and Calendar: IAP range 8 tiers detected. Fitbit: Health & Fitness runs a "Subscription (~$6.67/mo)" monetization model; Period Tracker and Calendar runs "Subscription (~$5.83/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Fitbit: Health & Fitness or Period Tracker and Calendar? v
Period Tracker and Calendar edges ahead with ★ 4.8 vs ★ 4.5 (gap of 0.3 stars). Rating volume: Fitbit: Health & Fitness 659K ratings, Period Tracker and Calendar 52K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Fitbit: Health & Fitness vs Period Tracker and Calendar revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $2.71M for Fitbit: Health & Fitness and $281.2K for Period Tracker and Calendar are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Health & Fitness) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Fitbit: Health & Fitness or Period Tracker and Calendar to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.