Fitbit: Health & Fitness vs StepUp Pedometer Step Counter
Fitbit: Health & Fitness
Google
App Store
$5.41M/mo
~$64.94M/yr · 98.7M installs
VS
StepUp Pedometer Step Counter
StepUp Inc
Google Play
$195.0K/mo
~$2.34M/yr · 2.6M installs
Revenue winner
Fitbit: Health & Fitness wins
+2675% vs other
Installs winner
Fitbit: Health & Fitness wins
+3637% vs other
MAU winner
Fitbit: Health & Fitness wins
+7230% vs other
Rating winner
StepUp Pedometer Step Counter wins
+6% vs other
Why Fitbit: Health & Fitness is winning
Top 3 reasons - backed by the public App Store / Play Store numbers.
- Fitbit: Health & Fitness earns roughly 28× more per month than StepUp Pedometer Step Counter - $5.41M vs $195.0K.
- Premium pricing. Fitbit: Health & Fitness charges $9.99/mo vs StepUp Pedometer Step Counter's $5.00/mo - higher ARPU per converted user.
- Bigger install base. Fitbit: Health & Fitness has ~98.7M lifetime installs vs StepUp Pedometer Step Counter's ~2.6M - 37.4× the funnel top.
→ Find more apps with this revenue gap · Full Fitbit: Health & Fitness report
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
Fitbit: Health & Fitness
vs
StepUp Pedometer Step Counter
Monthly revenue (est.)?
$5.41M
◀
$195.0K
Annual revenue (est.)
$64.94M
◀
$2.34M
Lifetime installs (est.)
98.7M
◀
2.6M
Monthly active users (est.)?
25.2M
◀
343K
App Store rating
4.53★
▶
4.79★
Total ratings
658K
◀
37K
US grossing rank
-
=
-
Cheapest monthly sub
$9.99
◀
$5.00
IAP tiers detected
2 tiers
◀
0 tiers
- Category
- Health & Fitness
- Price
- Free
- Released
- Oct 18, 2011
- Last updated
- May 7, 2026
- File size
- 450.2 MB
- Content rating
- 4+
- Version
- 4.69
- Languages
- Czech, Danish, Dutch, English, ET, Finnish +22 more
- Category
- Health & Fitness
- Price
- Free
- Released
- Nov 28, 2015
- Last updated
- May 6, 2026
- File size
- -
- Content rating
- Everyone
- Version
- 5.0.43
- Languages
- -
Fitbit: Health & Fitness trajectory
StepUp Pedometer Step Counter trajectory
FAQ
Which makes more money, Fitbit: Health & Fitness or StepUp Pedometer Step Counter? v
Fitbit: Health & Fitness earns about $5.41M per month, while StepUp Pedometer Step Counter earns about $195.0K. That is a 27.7× revenue gap (~$5.22M more per month for Fitbit: Health & Fitness). Annual revenue: Fitbit: Health & Fitness ≈ $64.94M/year, StepUp Pedometer Step Counter ≈ $2.34M/year. Estimates are derived from public App Store / Google Play signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Fitbit: Health & Fitness or StepUp Pedometer Step Counter? v
Fitbit: Health & Fitness leads with about 98.7M estimated downloads vs 2.6M for StepUp Pedometer Step Counter - a 37.4× gap. Fitbit: Health & Fitness's App Store downloads are estimated from 658K ratings × the standard 1:75 ratio. StepUp Pedometer Step Counter reports 1,000,000+ installs on Google Play.
Are Fitbit: Health & Fitness and StepUp Pedometer Step Counter in the same App Store category on each store and competing for the same money? v
Yes - both apps sit in the Health & Fitness category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Fitbit: Health & Fitness and StepUp Pedometer Step Counter offer? v
Fitbit: Health & Fitness: IAP range 2 tiers detected. StepUp Pedometer Step Counter: IAP range $1.00 - $25.00 per item. Fitbit: Health & Fitness runs a "Subscription (~$6.67/mo)" monetization model; StepUp Pedometer Step Counter runs "Subscription (~$5.00/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Fitbit: Health & Fitness or StepUp Pedometer Step Counter? v
StepUp Pedometer Step Counter edges ahead with ★ 4.8 vs ★ 4.5 (gap of 0.3 stars). Rating volume: Fitbit: Health & Fitness 658K ratings, StepUp Pedometer Step Counter 2K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Fitbit: Health & Fitness vs StepUp Pedometer Step Counter revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $5.41M for Fitbit: Health & Fitness and $195.0K for StepUp Pedometer Step Counter are derived from App Store grossing rank / Google Play install ranges, scraped IAP tiers, ratings volume and category benchmarks (Health & Fitness) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Fitbit: Health & Fitness or StepUp Pedometer Step Counter to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store or Google Play links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.