Flo Cycle & Period Tracker vs Natural Cycles Fertility App
Flo Cycle & Period Tracker
FLO HEALTH UK LIMITED
App Store
$3.11M/mo
~$37.31M/yr · 315.9M installs
VS
Natural Cycles Fertility App
NaturalCycles Nordic AB
App Store
$334.5K/mo
~$4.01M/yr · 3.2M installs
Revenue winner
Flo Cycle & Period Tracker wins
+829% vs other
Installs winner
Flo Cycle & Period Tracker wins
+9802% vs other
MAU winner
Flo Cycle & Period Tracker wins
+1461% vs other
Rating winner
Natural Cycles Fertility App wins
+1% vs other
Why Flo Cycle & Period Tracker is winning
Top 4 reasons - backed by the public App Store / Play Store numbers.
- Flo Cycle & Period Tracker earns roughly 9× more per month than Natural Cycles Fertility App - $3.11M vs $334.5K.
- Aggressive pricing. Flo Cycle & Period Tracker undercuts at $11.49/mo vs $21.99/mo - converts a higher % of free users.
- Bigger install base. Flo Cycle & Period Tracker has ~315.9M lifetime installs vs Natural Cycles Fertility App's ~3.2M - 99.0× the funnel top.
- Charts placement. Flo Cycle & Period Tracker ranks #97 on the US grossing chart (the other app is unranked) - chart placement is a self-reinforcing flywheel.
→ Find more apps with this revenue gap · Full Flo Cycle & Period Tracker report
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
Flo Cycle & Period Tracker
vs
Natural Cycles Fertility App
Monthly revenue (est.)?
$3.11M
◀
$334.5K
Annual revenue (est.)
$37.31M
◀
$4.01M
Lifetime installs (est.)
315.9M
◀
3.2M
Monthly active users (est.)?
13.0M
◀
829K
App Store rating
4.75★
▶
4.80★
Total ratings
1.9M
◀
29K
US grossing rank
#97
◀
-
Cheapest monthly sub
$11.49
▶
$21.99
IAP tiers detected
4 tiers
=
4 tiers
- Category
- Health & Fitness
- Price
- Free
- Released
- Oct 3, 2015
- Last updated
- May 6, 2026
- File size
- 259.3 MB
- Content rating
- 12+
- Version
- 9.104.0
- Languages
- Danish, English, Finnish, French, German, Indonesian +15 more
- Category
- Health & Fitness
- Price
- Free
- Released
- Dec 17, 2013
- Last updated
- Apr 30, 2026
- File size
- 109.4 MB
- Content rating
- 17+
- Version
- 5.7.4
- Languages
- English, Portuguese, Spanish, Swedish
Flo Cycle & Period Tracker trajectory
Natural Cycles Fertility App trajectory
FAQ
Which makes more money, Flo Cycle & Period Tracker or Natural Cycles Fertility App? v
Flo Cycle & Period Tracker earns about $3.11M per month, while Natural Cycles Fertility App earns about $334.5K. That is a 9.3× revenue gap (~$2.77M more per month for Flo Cycle & Period Tracker). Annual revenue: Flo Cycle & Period Tracker ≈ $37.31M/year, Natural Cycles Fertility App ≈ $4.01M/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Flo Cycle & Period Tracker or Natural Cycles Fertility App? v
Flo Cycle & Period Tracker leads with about 315.9M estimated downloads vs 3.2M for Natural Cycles Fertility App - a 99.0× gap. Flo Cycle & Period Tracker's App Store downloads are estimated from 1.9M ratings × the standard 1:75 ratio. Natural Cycles Fertility App's App Store downloads are estimated from 29K ratings.
Are Flo Cycle & Period Tracker and Natural Cycles Fertility App in the same App Store category and competing for the same money? v
Yes - both apps sit in the Health & Fitness category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Flo Cycle & Period Tracker and Natural Cycles Fertility App offer? v
Flo Cycle & Period Tracker: IAP range 4 tiers detected. Natural Cycles Fertility App: IAP range 4 tiers detected. Flo Cycle & Period Tracker runs a "Subscription (~$11.49/mo) · calibrated by US grossing rank #97" monetization model; Natural Cycles Fertility App runs "Subscription (~$12.50/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Flo Cycle & Period Tracker or Natural Cycles Fertility App? v
Natural Cycles Fertility App edges ahead with ★ 4.8 vs ★ 4.8 (gap of 0.0 stars). Rating volume: Flo Cycle & Period Tracker 1.9M ratings, Natural Cycles Fertility App 29K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Flo Cycle & Period Tracker vs Natural Cycles Fertility App revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $3.11M for Flo Cycle & Period Tracker and $334.5K for Natural Cycles Fertility App are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Health & Fitness) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Flo Cycle & Period Tracker or Natural Cycles Fertility App to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.