Google Authenticator vs Mullvad VPN
Google Authenticator
Google
App Store
$0/mo
~$0/yr · 185.2M installs
VS
Mullvad VPN
Mullvad VPN AB
App Store
$1.5K/mo
~$18.3K/yr · 106K installs
Revenue winner
Mullvad VPN wins
+152800% vs other
Installs winner
Google Authenticator wins
+173840% vs other
MAU winner
Google Authenticator wins
+50697% vs other
Rating winner
Google Authenticator wins
+17% vs other
Why Mullvad VPN is winning
Top 2 reasons - backed by the public App Store / Play Store numbers.
- Mullvad VPN earns roughly 1528× more per month than Google Authenticator - $1.5K vs $0.
- More monetization surfaces. Mullvad VPN runs 4 IAP tiers vs 0 - more chances to convert users at the right price.
→ Find more apps with this revenue gap · Full Mullvad VPN report
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
Google Authenticator
vs
Mullvad VPN
Monthly revenue (est.)?
$0
▶
$1.5K
Annual revenue (est.)
$0
▶
$18.3K
Lifetime installs (est.)
185.2M
◀
106K
Monthly active users (est.)?
6.1M
◀
12K
App Store rating
4.85★
◀
4.14★
Total ratings
1.1M
◀
1K
US grossing rank
-
=
-
Cheapest monthly sub
No sub
=
No sub
IAP tiers detected
0 tiers
▶
4 tiers
- Category
- Utilities
- Price
- Free
- Released
- Sep 20, 2010
- Last updated
- Jan 5, 2026
- File size
- 37.6 MB
- Content rating
- 4+
- Version
- 5.0.0
- Languages
- Arabic, Catalan, Croatian, Czech, Danish, Dutch +26 more
- Category
- Utilities
- Price
- Free
- Released
- Apr 8, 2020
- Last updated
- Apr 21, 2026
- File size
- 46.3 MB
- Content rating
- 4+
- Version
- 2026.2
- Languages
- MY, Danish, Dutch, Finnish, French, German +14 more
Google Authenticator trajectory
Mullvad VPN trajectory
FAQ
Which makes more money, Google Authenticator or Mullvad VPN? v
Mullvad VPN earns about $1.5K per month, while Google Authenticator earns about $0. That is a ∞× revenue gap (~$1.5K more per month for Mullvad VPN). Annual revenue: Google Authenticator ≈ $0/year, Mullvad VPN ≈ $18.3K/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Google Authenticator or Mullvad VPN? v
Google Authenticator leads with about 185.2M estimated downloads vs 106K for Mullvad VPN - a 1739.4× gap. Google Authenticator's App Store downloads are estimated from 1.1M ratings × the standard 1:75 ratio. Mullvad VPN's App Store downloads are estimated from 1K ratings.
Are Google Authenticator and Mullvad VPN in the same App Store category and competing for the same money? v
Yes - both apps sit in the Utilities category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Google Authenticator and Mullvad VPN offer? v
Google Authenticator: no IAP detected on the public listing. Mullvad VPN: IAP range 4 tiers detected. Google Authenticator runs a "No App Store revenue (monetizes off-store)" monetization model; Mullvad VPN runs "Free + one-time IAP (4 tiers)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Google Authenticator or Mullvad VPN? v
Google Authenticator edges ahead with ★ 4.9 vs ★ 4.1 (gap of 0.7 stars). Rating volume: Google Authenticator 1.1M ratings, Mullvad VPN 1K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Google Authenticator vs Mullvad VPN revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $0 for Google Authenticator and $1.5K for Mullvad VPN are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Utilities) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Google Authenticator or Mullvad VPN to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.