Hallmark+ vs MapleStory Worlds

Hallmark+

Hallmark Labs, LLC
App Store
$78.4K/mo
~$941.3K/yr · 1.3M installs
VS

MapleStory Worlds

Toben Studio Inc.
Google Play
$39.6K/mo
~$475.3K/yr · 1.2M installs
Revenue winner Hallmark+ wins +98% vs other
Installs winner Hallmark+ wins +5% vs other
MAU winner Hallmark+ wins +135% vs other
Rating winner Hallmark+ wins +50% vs other

Why Hallmark+ is winning

Top 4 reasons - backed by the public App Store / Play Store numbers.

  1. Hallmark+ earns roughly 2× more per month than MapleStory Worlds - $78.4K vs $39.6K.
  2. Aggressive pricing. Hallmark+ undercuts at $7.99/mo vs $11.37/mo - converts a higher % of free users.
  3. More monetization surfaces. Hallmark+ runs 7 IAP tiers vs 0 - more chances to convert users at the right price.
  4. Better app store reviews. Hallmark+ sits at 4.26★ vs 2.83★ - store algorithms reward higher-rated apps with more impressions.

Find more apps with this revenue gap · Full Hallmark+ report

Side-by-side metrics

Bars scale to whichever app is bigger on that row. Green = winner.

Hallmark+
vs
MapleStory Worlds
Monthly revenue (est.)?
$78.4K
$39.6K
Annual revenue (est.)
$941.3K
$475.3K
Lifetime installs (est.)
1.3M
1.2M
Monthly active users (est.)?
364K
155K
App Store rating
4.26★
2.83★
Total ratings
12K
3K
US grossing rank
-
=
-
Cheapest monthly sub
$7.99
$11.37
IAP tiers detected
7 tiers
0 tiers

Hallmark+

Hallmark Labs, LLC
App Store
Category
Entertainment
Price
Free
Released
Oct 19, 2011
Last updated
Mar 18, 2026
File size
69.1 MB
Content rating
12+
Version
8.154.1
Languages
English
View full Hallmark+ report →

MapleStory Worlds

Toben Studio Inc.
Google Play
Category
Entertainment
Price
Free
Released
Oct 9, 2024
Last updated
Apr 9, 2026
File size
-
Content rating
Everyone
Version
26.3.5
Languages
-
View full MapleStory Worlds report →

Hallmark+ trajectory

JunJulAugSepOctNovDecJanFebMarAprMay

MapleStory Worlds trajectory

JunJulAugSepOctNovDecJanFebMarAprMay

FAQ

Which makes more money, Hallmark+ or MapleStory Worlds? v
Hallmark+ earns about $78.4K per month, while MapleStory Worlds earns about $39.6K. That is a 2.0× revenue gap (~$38.8K more per month for Hallmark+). Annual revenue: Hallmark+ ≈ $941.3K/year, MapleStory Worlds ≈ $475.3K/year. Estimates are derived from public App Store / Google Play signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Hallmark+ or MapleStory Worlds? v
Hallmark+ leads with about 1.3M estimated downloads vs 1.2M for MapleStory Worlds - a 1.0× gap. Hallmark+'s App Store downloads are estimated from 12K ratings × the standard 1:75 ratio. MapleStory Worlds reports 1,000,000+ installs on Google Play.
Are Hallmark+ and MapleStory Worlds in the same App Store category on each store and competing for the same money? v
Yes - both apps sit in the Entertainment category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Hallmark+ and MapleStory Worlds offer? v
Hallmark+: IAP range 7 tiers detected. MapleStory Worlds: IAP range $1.99 - $64.99 per item. Hallmark+ runs a "Subscription (~$6.67/mo)" monetization model; MapleStory Worlds runs "Subscription (~$11.37/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Hallmark+ or MapleStory Worlds? v
Hallmark+ edges ahead with ★ 4.3 vs ★ 2.8 (gap of 1.4 stars). Rating volume: Hallmark+ 12K ratings, MapleStory Worlds 55 ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Hallmark+ vs MapleStory Worlds revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $78.4K for Hallmark+ and $39.6K for MapleStory Worlds are derived from App Store grossing rank / Google Play install ranges, scraped IAP tiers, ratings volume and category benchmarks (Entertainment) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Hallmark+ or MapleStory Worlds to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store or Google Play links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.