Hallmark+ vs Philo: Shows, Movies & Live TV
Hallmark+
Hallmark Labs, LLC
App Store
$78.4K/mo
~$941.3K/yr · 1.3M installs
VS
Philo: Shows, Movies & Live TV
Philo
App Store
$2.03M/mo
~$24.42M/yr · 7.5M installs
Revenue winner
Philo: Shows, Movies & Live TV wins
+2494% vs other
Installs winner
Philo: Shows, Movies & Live TV wins
+475% vs other
MAU winner
Philo: Shows, Movies & Live TV wins
+496% vs other
Rating winner
Philo: Shows, Movies & Live TV wins
+12% vs other
Why Philo: Shows, Movies & Live TV is winning
Top 4 reasons - backed by the public App Store / Play Store numbers.
- Philo: Shows, Movies & Live TV earns roughly 26× more per month than Hallmark+ - $2.03M vs $78.4K.
- Premium pricing. Philo: Shows, Movies & Live TV charges $28.99/mo vs Hallmark+'s $7.99/mo - higher ARPU per converted user.
- Bigger install base. Philo: Shows, Movies & Live TV has ~7.5M lifetime installs vs Hallmark+'s ~1.3M - 5.8× the funnel top.
- Better app store reviews. Philo: Shows, Movies & Live TV sits at 4.75★ vs 4.26★ - store algorithms reward higher-rated apps with more impressions.
→ Find more apps with this revenue gap · Full Philo: Shows, Movies & Live TV report
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
Hallmark+
vs
Philo: Shows, Movies & Live TV
Monthly revenue (est.)?
$78.4K
▶
$2.03M
Annual revenue (est.)
$941.3K
▶
$24.42M
Lifetime installs (est.)
1.3M
▶
7.5M
Monthly active users (est.)?
364K
▶
2.2M
App Store rating
4.26★
▶
4.75★
Total ratings
12K
▶
68K
US grossing rank
-
=
-
Cheapest monthly sub
$7.99
▶
$28.99
IAP tiers detected
7 tiers
◀
2 tiers
- Category
- Entertainment
- Price
- Free
- Released
- Oct 19, 2011
- Last updated
- Mar 18, 2026
- File size
- 69.1 MB
- Content rating
- 12+
- Version
- 8.154.1
- Languages
- English
- Category
- Entertainment
- Price
- Free
- Released
- Nov 14, 2017
- Last updated
- Apr 29, 2026
- File size
- 98.8 MB
- Content rating
- 12+
- Version
- 8.10.0
- Languages
- English
Hallmark+ trajectory
Philo: Shows, Movies & Live TV trajectory
FAQ
Which makes more money, Hallmark+ or Philo: Shows, Movies & Live TV? v
Philo: Shows, Movies & Live TV earns about $2.03M per month, while Hallmark+ earns about $78.4K. That is a 25.9× revenue gap (~$1.96M more per month for Philo: Shows, Movies & Live TV). Annual revenue: Hallmark+ ≈ $941.3K/year, Philo: Shows, Movies & Live TV ≈ $24.42M/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Hallmark+ or Philo: Shows, Movies & Live TV? v
Philo: Shows, Movies & Live TV leads with about 7.5M estimated downloads vs 1.3M for Hallmark+ - a 5.8× gap. Hallmark+'s App Store downloads are estimated from 12K ratings × the standard 1:75 ratio. Philo: Shows, Movies & Live TV's App Store downloads are estimated from 68K ratings.
Are Hallmark+ and Philo: Shows, Movies & Live TV in the same App Store category and competing for the same money? v
Yes - both apps sit in the Entertainment category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Hallmark+ and Philo: Shows, Movies & Live TV offer? v
Hallmark+: IAP range 7 tiers detected. Philo: Shows, Movies & Live TV: IAP range 2 tiers detected. Hallmark+ runs a "Subscription (~$6.67/mo)" monetization model; Philo: Shows, Movies & Live TV runs "Subscription (~$28.99/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Hallmark+ or Philo: Shows, Movies & Live TV? v
Philo: Shows, Movies & Live TV edges ahead with ★ 4.8 vs ★ 4.3 (gap of 0.5 stars). Rating volume: Hallmark+ 12K ratings, Philo: Shows, Movies & Live TV 68K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Hallmark+ vs Philo: Shows, Movies & Live TV revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $78.4K for Hallmark+ and $2.03M for Philo: Shows, Movies & Live TV are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Entertainment) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Hallmark+ or Philo: Shows, Movies & Live TV to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.