Heads Up! vs Merge Cooking®
Heads Up!
Warner Bros.
App Store
$2.25M/mo
~$27.00M/yr · 42.4M installs
VS
Merge Cooking®
Happibits
App Store
$1.34M/mo
~$16.10M/yr · 18.0M installs
Revenue winner
Heads Up! wins
+68% vs other
Installs winner
Heads Up! wins
+136% vs other
MAU winner
Heads Up! wins
+137% vs other
Rating winner
Heads Up! wins
+1% vs other
Why Heads Up! is winning
Top 2 reasons - backed by the public App Store / Play Store numbers.
- Heads Up! earns roughly 2× more per month than Merge Cooking® - $2.25M vs $1.34M.
- Bigger install base. Heads Up! has ~42.4M lifetime installs vs Merge Cooking®'s ~18.0M - 2.4× the funnel top.
→ Find more apps with this revenue gap · Full Heads Up! report
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
Heads Up!
vs
Merge Cooking®
Monthly revenue (est.)?
$2.25M
◀
$1.34M
Annual revenue (est.)
$27.00M
◀
$16.10M
Lifetime installs (est.)
42.4M
◀
18.0M
Monthly active users (est.)?
6.4M
◀
2.7M
App Store rating
4.78★
◀
4.72★
Total ratings
283K
◀
33K
US grossing rank
-
▶
#60
Cheapest monthly sub
No sub
▶
$8.99
IAP tiers detected
7 tiers
▶
10 tiers
- Category
- Games
- Price
- USD1.99
- Released
- May 2, 2013
- Last updated
- May 1, 2026
- File size
- 95.8 MB
- Content rating
- 12+
- Version
- 5.1.133
- Languages
- English
- Category
- Games
- Price
- Free
- Released
- Sep 19, 2022
- Last updated
- Apr 29, 2026
- File size
- 482.9 MB
- Content rating
- 12+
- Version
- 1.38.0
- Languages
- English
Heads Up! trajectory
Merge Cooking® trajectory
FAQ
Which makes more money, Heads Up! or Merge Cooking®? v
Heads Up! earns about $2.25M per month, while Merge Cooking® earns about $1.34M. That is a 1.7× revenue gap (~$908.3K more per month for Heads Up!). Annual revenue: Heads Up! ≈ $27.00M/year, Merge Cooking® ≈ $16.10M/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Heads Up! or Merge Cooking®? v
Heads Up! leads with about 42.4M estimated downloads vs 18.0M for Merge Cooking® - a 2.4× gap. Heads Up!'s App Store downloads are estimated from 283K ratings × the standard 1:75 ratio. Merge Cooking®'s App Store downloads are estimated from 33K ratings.
Are Heads Up! and Merge Cooking® in the same App Store category and competing for the same money? v
Yes - both apps sit in the Games category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Heads Up! and Merge Cooking® offer? v
Heads Up!: IAP range 7 tiers detected. Merge Cooking®: IAP range 10 tiers detected. Heads Up! runs a "Paid app ($1.99)" monetization model; Merge Cooking® runs "Free casual game · ads + tiny sub take (~$0.08/MAU) · calibrated by US grossing rank #60". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Heads Up! or Merge Cooking®? v
Heads Up! edges ahead with ★ 4.8 vs ★ 4.7 (gap of 0.1 stars). Rating volume: Heads Up! 283K ratings, Merge Cooking® 33K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Heads Up! vs Merge Cooking® revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $2.25M for Heads Up! and $1.34M for Merge Cooking® are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Games) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Heads Up! or Merge Cooking® to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.