HoneyBook - Small Business CRM vs Microsoft Defender: Security
HoneyBook - Small Business CRM
HoneyBook Inc.
App Store
$195.7K/mo
~$2.35M/yr · 1.7M installs
VS
Microsoft Defender: Security
Microsoft Corporation
App Store
$56.5K/mo
~$678.0K/yr · 2.1M installs
Revenue winner
HoneyBook - Small Business CRM wins
+246% vs other
Installs winner
Microsoft Defender: Security wins
+21% vs other
MAU winner
Microsoft Defender: Security wins
+20% vs other
Rating winner
HoneyBook - Small Business CRM wins
+2% vs other
Why HoneyBook - Small Business CRM is winning
Top 3 reasons - backed by the public App Store / Play Store numbers.
- HoneyBook - Small Business CRM earns roughly 3× more per month than Microsoft Defender: Security - $195.7K vs $56.5K.
- Premium pricing. HoneyBook - Small Business CRM charges $35.99/mo vs Microsoft Defender: Security's $12.99/mo - higher ARPU per converted user.
- More monetization surfaces. HoneyBook - Small Business CRM runs 10 IAP tiers vs 2 - more chances to convert users at the right price.
→ Find more apps with this revenue gap · Full HoneyBook - Small Business CRM report
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
HoneyBook - Small Business CRM
vs
Microsoft Defender: Security
Monthly revenue (est.)?
$195.7K
◀
$56.5K
Annual revenue (est.)
$2.35M
◀
$678.0K
Lifetime installs (est.)
1.7M
▶
2.1M
Monthly active users (est.)?
208K
▶
250K
App Store rating
4.77★
◀
4.68★
Total ratings
16K
▶
19K
US grossing rank
-
=
-
Cheapest monthly sub
$35.99
◀
$12.99
IAP tiers detected
10 tiers
◀
2 tiers
- Category
- Business
- Price
- Free
- Released
- Sep 10, 2016
- Last updated
- Apr 29, 2026
- File size
- 178.4 MB
- Content rating
- 4+
- Version
- 1.63.1
- Languages
- English
- Category
- Business
- Price
- Free
- Released
- Nov 29, 2020
- Last updated
- May 5, 2026
- File size
- 145.9 MB
- Content rating
- 4+
- Version
- 1.1.76270101
- Languages
- Arabic, Catalan, Croatian, Czech, Danish, Dutch +27 more
HoneyBook - Small Business CRM trajectory
Microsoft Defender: Security trajectory
FAQ
Which makes more money, HoneyBook - Small Business CRM or Microsoft Defender: Security? v
HoneyBook - Small Business CRM earns about $195.7K per month, while Microsoft Defender: Security earns about $56.5K. That is a 3.5× revenue gap (~$139.2K more per month for HoneyBook - Small Business CRM). Annual revenue: HoneyBook - Small Business CRM ≈ $2.35M/year, Microsoft Defender: Security ≈ $678.0K/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, HoneyBook - Small Business CRM or Microsoft Defender: Security? v
Microsoft Defender: Security leads with about 2.1M estimated downloads vs 1.7M for HoneyBook - Small Business CRM - a 1.2× gap. HoneyBook - Small Business CRM's App Store downloads are estimated from 16K ratings × the standard 1:75 ratio. Microsoft Defender: Security's App Store downloads are estimated from 19K ratings.
Are HoneyBook - Small Business CRM and Microsoft Defender: Security in the same App Store category and competing for the same money? v
Yes - both apps sit in the Business category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do HoneyBook - Small Business CRM and Microsoft Defender: Security offer? v
HoneyBook - Small Business CRM: IAP range 10 tiers detected. Microsoft Defender: Security: IAP range 2 tiers detected. HoneyBook - Small Business CRM runs a "Subscription (~$29.17/mo)" monetization model; Microsoft Defender: Security runs "Subscription (~$6.99/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, HoneyBook - Small Business CRM or Microsoft Defender: Security? v
HoneyBook - Small Business CRM edges ahead with ★ 4.8 vs ★ 4.7 (gap of 0.1 stars). Rating volume: HoneyBook - Small Business CRM 16K ratings, Microsoft Defender: Security 19K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these HoneyBook - Small Business CRM vs Microsoft Defender: Security revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $195.7K for HoneyBook - Small Business CRM and $56.5K for Microsoft Defender: Security are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Business) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare HoneyBook - Small Business CRM or Microsoft Defender: Security to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.