IPVanish VPN: Fast & Secure vs Tape Measure & Ruler Арр

IPVanish VPN: Fast & Secure

IPVanish, Inc.
App Store
$701.7K/mo
~$8.42M/yr · 15.6M installs
VS

Tape Measure & Ruler Арр

Free Style Dev LCC
App Store
$18.3K/mo
~$219.7K/yr · 332K installs
Revenue winner IPVanish VPN: Fast & Secure wins +3733% vs other
Installs winner IPVanish VPN: Fast & Secure wins +4615% vs other
MAU winner IPVanish VPN: Fast & Secure wins +2960% vs other
Rating winner IPVanish VPN: Fast & Secure wins +8% vs other

Why IPVanish VPN: Fast & Secure is winning

Top 4 reasons - backed by the public App Store / Play Store numbers.

  1. IPVanish VPN: Fast & Secure earns roughly 38× more per month than Tape Measure & Ruler Арр - $701.7K vs $18.3K.
  2. Aggressive pricing. IPVanish VPN: Fast & Secure undercuts at $12.99/mo vs $14.99/mo - converts a higher % of free users.
  3. Bigger install base. IPVanish VPN: Fast & Secure has ~15.6M lifetime installs vs Tape Measure & Ruler Арр's ~332K - 47.1× the funnel top.
  4. Better app store reviews. IPVanish VPN: Fast & Secure sits at 4.55★ vs 4.21★ - store algorithms reward higher-rated apps with more impressions.

→ Find more apps with this revenue gap · Full IPVanish VPN: Fast & Secure report

Side-by-side metrics

Bars scale to whichever app is bigger on that row. Green = winner.

IPVanish VPN: Fast & Secure
vs
Tape Measure & Ruler Арр
Monthly revenue (est.)?
$701.7K
◀
$18.3K
Annual revenue (est.)
$8.42M
◀
$219.7K
Lifetime installs (est.)
15.6M
◀
332K
Monthly active users (est.)?
1.2M
◀
38K
App Store rating
4.55★
◀
4.21★
Total ratings
104K
◀
4K
US grossing rank
-
=
-
Cheapest monthly sub
$12.99
▶
$14.99
IAP tiers detected
8 tiers
=
8 tiers

IPVanish VPN: Fast & Secure

IPVanish, Inc.
App Store
Category
Utilities
Price
Free
Released
Dec 4, 2013
Last updated
Jul 1, 2026
File size
86.1 MB
Content rating
4+
Version
4.31.1
Languages
Dutch, English, French, German, Italian, Polish +2 more
View full IPVanish VPN: Fast & Secure report →

Tape Measure & Ruler Арр

Free Style Dev LCC
App Store
Category
Utilities
Price
Free
Released
Jul 24, 2019
Last updated
May 20, 2026
File size
206.7 MB
Content rating
4+
Version
3.5.6
Languages
Arabic, English, French, German, Italian, Japanese +5 more
View full Tape Measure & Ruler Арр report →

IPVanish VPN: Fast & Secure trajectory

AugSepOctNovDecJanFebMarAprMayJunJul

Tape Measure & Ruler Арр trajectory

AugSepOctNovDecJanFebMarAprMayJunJul

Related app pages

IPVanish VPN: Fast & Secure App Store page →Tape Measure & Ruler Арр App Store page →

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FAQ

Which makes more money, IPVanish VPN: Fast & Secure or Tape Measure & Ruler Арр? v
IPVanish VPN: Fast & Secure earns about $701.7K per month, while Tape Measure & Ruler Арр earns about $18.3K. That is a 38.3× revenue gap (~$683.4K more per month for IPVanish VPN: Fast & Secure). Annual revenue: IPVanish VPN: Fast & Secure ≈ $8.42M/year, Tape Measure & Ruler Арр ≈ $219.7K/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, IPVanish VPN: Fast & Secure or Tape Measure & Ruler Арр? v
IPVanish VPN: Fast & Secure leads with about 15.6M estimated downloads vs 332K for Tape Measure & Ruler Арр - a 47.1× gap. IPVanish VPN: Fast & Secure's App Store downloads are estimated from 104K ratings × the standard 1:75 ratio. Tape Measure & Ruler Арр's App Store downloads are estimated from 4K ratings.
Are IPVanish VPN: Fast & Secure and Tape Measure & Ruler Арр in the same App Store category and competing for the same money? v
Yes - both apps sit in the Utilities category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do IPVanish VPN: Fast & Secure and Tape Measure & Ruler Арр offer? v
IPVanish VPN: Fast & Secure: IAP range 8 tiers detected. Tape Measure & Ruler Арр: IAP range 8 tiers detected. IPVanish VPN: Fast & Secure runs a "Subscription (~$7.50/mo, security)" monetization model; Tape Measure & Ruler Арр runs "Subscription (~$14.99/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, IPVanish VPN: Fast & Secure or Tape Measure & Ruler Арр? v
IPVanish VPN: Fast & Secure edges ahead with ★ 4.6 vs ★ 4.2 (gap of 0.3 stars). Rating volume: IPVanish VPN: Fast & Secure 104K ratings, Tape Measure & Ruler Арр 4K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these IPVanish VPN: Fast & Secure vs Tape Measure & Ruler Арр revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $701.7K for IPVanish VPN: Fast & Secure and $18.3K for Tape Measure & Ruler Арр are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Utilities) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare IPVanish VPN: Fast & Secure or Tape Measure & Ruler Арр to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.