Klarna: Smarter everyday money vs Tamara | Shop Now Pay Later

Klarna: Smarter everyday money

Klarna Bank AB
App Store
$35.11M/mo
~$421.29M/yr · 361.4M installs
VS

Tamara | Shop Now Pay Later

Tamara FZE
App Store
$0/mo
~$0/yr · 6.4M installs
Revenue winner Klarna: Smarter everyday money wins +3510717100% vs other
Installs winner Klarna: Smarter everyday money wins +5504% vs other
MAU winner Klarna: Smarter everyday money wins +806% vs other
Rating winner Klarna: Smarter everyday money wins +4% vs other

Why Klarna: Smarter everyday money is winning

Top 3 reasons - backed by the public App Store / Play Store numbers.

  1. Klarna: Smarter everyday money earns roughly 35107171× more per month than Tamara | Shop Now Pay Later - $35.11M vs $0.
  2. Subscription model. Klarna: Smarter everyday money runs a $35.00/mo subscription that compounds; Tamara | Shop Now Pay Later relies on one-shot IAP or ads.
  3. Bigger install base. Klarna: Smarter everyday money has ~361.4M lifetime installs vs Tamara | Shop Now Pay Later's ~6.4M - 56.0× the funnel top.

Find more apps with this revenue gap · Full Klarna: Smarter everyday money report

Side-by-side metrics

Bars scale to whichever app is bigger on that row. Green = winner.

Klarna: Smarter everyday money
vs
Tamara | Shop Now Pay Later
Monthly revenue (est.)?
$35.11M
$0
Annual revenue (est.)
$421.29M
$0
Lifetime installs (est.)
361.4M
6.4M
Monthly active users (est.)?
24.9M
2.8M
App Store rating
4.86★
4.69★
Total ratings
2.1M
59K
US grossing rank
-
=
-
Cheapest monthly sub
$35.00
No sub
IAP tiers detected
0 tiers
=
0 tiers

Klarna: Smarter everyday money

Klarna Bank AB
App Store
Category
Finance
Price
Free
Released
Jun 22, 2016
Last updated
May 4, 2026
File size
282.7 MB
Content rating
4+
Version
26.18.243
Languages
Czech, Danish, Dutch, English, Finnish, French +10 more
View full Klarna: Smarter everyday money report →

Tamara | Shop Now Pay Later

Tamara FZE
App Store
Category
Finance
Price
Free
Released
Mar 21, 2021
Last updated
Apr 30, 2026
File size
189.2 MB
Content rating
4+
Version
6.8.0
Languages
English
View full Tamara | Shop Now Pay Later report →

Klarna: Smarter everyday money trajectory

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Tamara | Shop Now Pay Later trajectory

JunJulAugSepOctNovDecJanFebMarAprMay

FAQ

Which makes more money, Klarna: Smarter everyday money or Tamara | Shop Now Pay Later? v
Klarna: Smarter everyday money earns about $35.11M per month, while Tamara | Shop Now Pay Later earns about $0. That is a ∞× revenue gap (~$35.11M more per month for Klarna: Smarter everyday money). Annual revenue: Klarna: Smarter everyday money ≈ $421.29M/year, Tamara | Shop Now Pay Later ≈ $0/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Klarna: Smarter everyday money or Tamara | Shop Now Pay Later? v
Klarna: Smarter everyday money leads with about 361.4M estimated downloads vs 6.4M for Tamara | Shop Now Pay Later - a 56.0× gap. Klarna: Smarter everyday money's App Store downloads are estimated from 2.1M ratings × the standard 1:75 ratio. Tamara | Shop Now Pay Later's App Store downloads are estimated from 59K ratings.
Are Klarna: Smarter everyday money and Tamara | Shop Now Pay Later in the same App Store category and competing for the same money? v
Yes - both apps sit in the Finance category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
Do Klarna: Smarter everyday money and Tamara | Shop Now Pay Later have in-app purchases? v
Klarna: Smarter everyday money does not appear to offer in-app purchases on its public listing. Tamara | Shop Now Pay Later does not appear to offer in-app purchases. Monetization model: Klarna: Smarter everyday money runs "Subscription (~$35.00/mo)", Tamara | Shop Now Pay Later runs "No App Store revenue (monetizes off-store)".
Which has better ratings, Klarna: Smarter everyday money or Tamara | Shop Now Pay Later? v
Klarna: Smarter everyday money edges ahead with ★ 4.9 vs ★ 4.7 (gap of 0.2 stars). Rating volume: Klarna: Smarter everyday money 2.1M ratings, Tamara | Shop Now Pay Later 59K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Klarna: Smarter everyday money vs Tamara | Shop Now Pay Later revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $35.11M for Klarna: Smarter everyday money and $0 for Tamara | Shop Now Pay Later are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Finance) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Klarna: Smarter everyday money or Tamara | Shop Now Pay Later to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.