Kwai - Cool Video & Social Fun vs Splice - Video Editor & Maker
Kwai - Cool Video & Social Fun
Joyo Technology Pte Ltd
Google Play
$3.10M/mo
~$37.23M/yr · 632.6M installs
VS
Splice - Video Editor & Maker
Bending Spoons
Google Play
$105.7K/mo
~$1.27M/yr · 10.0M installs
Revenue winner
Kwai - Cool Video & Social Fun wins
+2836% vs other
Installs winner
Kwai - Cool Video & Social Fun wins
+6200% vs other
MAU winner
Kwai - Cool Video & Social Fun wins
+2955% vs other
Rating winner
Kwai - Cool Video & Social Fun wins
+10% vs other
Why Kwai - Cool Video & Social Fun is winning
Top 4 reasons - backed by the public App Store / Play Store numbers.
- Kwai - Cool Video & Social Fun earns roughly 29× more per month than Splice - Video Editor & Maker - $3.10M vs $105.7K.
- Aggressive pricing. Kwai - Cool Video & Social Fun undercuts at $4.15/mo vs $14.42/mo - converts a higher % of free users.
- Bigger install base. Kwai - Cool Video & Social Fun has ~632.6M lifetime installs vs Splice - Video Editor & Maker's ~10.0M - 63.0× the funnel top.
- Better app store reviews. Kwai - Cool Video & Social Fun sits at 4.01★ vs 3.66★ - store algorithms reward higher-rated apps with more impressions.
→ Find more apps with this revenue gap · Full Kwai - Cool Video & Social Fun report
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
Kwai - Cool Video & Social Fun
vs
Splice - Video Editor & Maker
Monthly revenue (est.)?
$3.10M
◀
$105.7K
Annual revenue (est.)
$37.23M
◀
$1.27M
Lifetime installs (est.)
632.6M
◀
10.0M
Monthly active users (est.)?
10.1M
◀
331K
App Store rating
4.01★
◀
3.66★
Total ratings
10.9M
◀
138K
US grossing rank
-
=
-
Cheapest monthly sub
$4.15
▶
$14.42
IAP tiers detected
0 tiers
=
0 tiers
- Category
- Video Players & Editors
- Price
- Free
- Released
- Mar 2, 2018
- Last updated
- May 8, 2026
- File size
- -
- Content rating
- Teen
- Version
- 13.3.30.544507
- Languages
- -
- Category
- Video Players & Editors
- Price
- Free
- Released
- May 5, 2021
- Last updated
- Nov 3, 2025
- File size
- -
- Content rating
- Everyone
- Version
- VARY
- Languages
- -
Kwai - Cool Video & Social Fun trajectory
Splice - Video Editor & Maker trajectory
FAQ
Which makes more money, Kwai - Cool Video & Social Fun or Splice - Video Editor & Maker? v
Kwai - Cool Video & Social Fun earns about $3.10M per month, while Splice - Video Editor & Maker earns about $105.7K. That is a 29.4× revenue gap (~$3.00M more per month for Kwai - Cool Video & Social Fun). Annual revenue: Kwai - Cool Video & Social Fun ≈ $37.23M/year, Splice - Video Editor & Maker ≈ $1.27M/year. Estimates are derived from public Google Play signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Kwai - Cool Video & Social Fun or Splice - Video Editor & Maker? v
Kwai - Cool Video & Social Fun leads with about 632.6M estimated downloads vs 10.0M for Splice - Video Editor & Maker - a 63.0× gap. Kwai - Cool Video & Social Fun reports 500,000,000+ installs on Google Play. Splice - Video Editor & Maker reports 10,000,000+ installs on Google Play.
Are Kwai - Cool Video & Social Fun and Splice - Video Editor & Maker in the same Google Play category and competing for the same money? v
Yes - both apps sit in the Video Players & Editors category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Kwai - Cool Video & Social Fun and Splice - Video Editor & Maker offer? v
Kwai - Cool Video & Social Fun: IAP range $0.15 - $114.99 per item. Splice - Video Editor & Maker: IAP range $0.99 - $209.99 per item. Kwai - Cool Video & Social Fun runs a "Subscription (~$4.15/mo)" monetization model; Splice - Video Editor & Maker runs "Subscription (~$14.42/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Kwai - Cool Video & Social Fun or Splice - Video Editor & Maker? v
Kwai - Cool Video & Social Fun edges ahead with ★ 4.0 vs ★ 3.7 (gap of 0.3 stars). Rating volume: Kwai - Cool Video & Social Fun 9K ratings, Splice - Video Editor & Maker 4K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Kwai - Cool Video & Social Fun vs Splice - Video Editor & Maker revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $3.10M for Kwai - Cool Video & Social Fun and $105.7K for Splice - Video Editor & Maker are derived from Google Play grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Video Players & Editors) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Kwai - Cool Video & Social Fun or Splice - Video Editor & Maker to a different Google Play app? v
Use the search box at the bottom of this page or paste any two Google Play links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.