← Check another app
Splice - Video Editor & Maker icon

Splice - Video Editor & Maker Play Store Revenue Estimate

Bending Spoons · Video Players & Editors

Wonder how creators go viral with stunning videos? Try Splice and find out how easy it is to create your own masterpiece only by using your phone! The performance of pro-level desktop editing, optimized for your mobile device. Just a few t…

Google Play ★ 3.7 Free IAP 🎯 Opportunity 75 🔨 Clone 65
REV.NOW
Splice - Video Editor & Maker icon
Splice - Video Editor & Maker earns about
$105.7K/month
range $58.1K – $153.2K · $1.27M/year
Live data · refreshed every hour
Per Day
$3.5K
$1.9K – $5.1K
Per Week
$24.7K
$13.6K – $35.8K
Per Month
$105.7K
$58.1K – $153.2K
Per Year
$1.27M
$697.4K – $1.84M
Lifetime
$3.17M
$1.74M – $4.60M
BUILD THIS BETTER · INDIE PLAYBOOK

A specific clone-and-improve plan for Splice - Video Editor & Maker

Auto-generated from this app's real revenue ($105.7K/month · $1.27M/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.

75/100
Opportunity
Strong clone target
65/100
Cloneability
Moderate (4-8 weeks for a credible competitor)
$0
Revenue / install
Lifetime value per download (≈30-month app life). Higher = each user is worth more.

✓ Features to copy

  • subscription paywall (~$14.42/mo) - proven monetization
  • in-app purchase tier ladder for upsells

⚡ Improve / fix

  • ★ rating only 3.7 - read /intelligence/reviews/android/splice-video-editor-maker/ to mine the top complaints
  • subscription is $14.42/mo - undercut by 30-50% to win price-sensitive users
  • last updated 6 months ago - ship faster, advertise the freshness

🛠 MVP scope

  • core feature loop
  • subscription gating
  • free-tier limits
  • trial period
  • analytics

💰 Pricing recommendation

Splice - Video Editor & Maker is at $14.42/mo. Consider going slightly lower with a longer free trial (14 days) to win price-aware users.

🔡 App Store title ideas

  • Pro: AI-Powered Video Players & Editors
  • Smart : Video Players & Editors Tracker
  • + - Faster, Cheaper

📺 TikTok / ad hook angles

  • "I tried Splice - Video Editor & Maker for 30 days - here's what I'd do differently"
  • "Why Splice - Video Editor & Maker costs $14.42/mo when ours costs $8.65"
  • "The video players & editors app Splice - Video Editor & Maker won't tell you these 3 things"

Monetization

Subscription (~$14.42/mo)
Revenue mix (estimated)
  • Subscriptions ~72%
  • One-time IAP ~22%
  • Ads ~6%
Paying users (est.)
5K
10.0M installs · 3.3% active · 1.6% pay
In-App Purchases
  • Sub Subscription tier $0.99/month
  • Sub Subscription tier $209.99/month
Subscription tiers parsed from store description.

App Details

Pulled from Google Play
Released
May 5, 2021
Last Updated
Nov 3, 2025
Content Rating
Everyone
Category
Video Players & Editors
Price
Free
Currency
USD
Developer
Bending Spoons

What's new

New day, new you, new version of Splice. Huzzah!
We’ve kicked a couple of bugs to the curb, and now the app’s in sensational shape, even if we do say so ourselves. Performance issues? Not today, buddy.
Love from the Splice team

Fun Numbers - share these

$0
every second
$2
every minute
$147
every hour
$3.5K
every day
  • ☕ Buys 704 $5 coffees every day
  • 👨‍💻 Pays for 7 senior engineer salaries per year
  • 🚗 Earns enough for 30 Tesla Model 3s annually
  • ⏱️ Earns the price of a coffee in 123 seconds

12-Month Revenue Trajectory

Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.

JunJulAugSepOctNovDecJanFebMarAprMay
Total Installs
10.0M
Reported: 10,000,000+
Active Users (MAU est.)
331K
3.3% of installs · default benchmark · cumulative-install decay × 0.3
Rating
3.66 ★
4K reviews
Monetization
Subscription (~$14.42/mo)
IAP: $0.99 - $209.99 per item

Rating Distribution

5★
75K
4★
14K
3★
9K
2★
8K
1★
32K

Compare Splice - Video Editor & Maker or explore similar apps

Video Players & Editors · Google Play · pick a head-to-head or jump to a leaderboard.

Frequently Asked About Splice - Video Editor & Maker

How much money does Splice - Video Editor & Maker make on Google Play?
Splice - Video Editor & Maker has an estimated Play Store revenue of $105.7K per month (~$1.27M per year, $3.5K per day) with a likely range of $58.1K to $153.2K. This sums earnings from in-app purchases, subscription revenue, ad monetization and any paid downloads on Google Play - directional estimates from public signals only.
How many Play Store downloads does Splice - Video Editor & Maker get?
Google Play publishes install ranges (e.g. 1M+, 10M+, 100M+). Splice - Video Editor & Maker reports 10,000,000+ installs. Rev.now combines that range with ratings, reviews, grossing rank and category trends to estimate roughly 10.0M total downloads and 331K monthly active users on Android.
Is Splice - Video Editor & Maker a top grossing Android app and what is its Play Store rank?
Splice - Video Editor & Maker is analyzed using Google Play grossing rank, category ranking, install range, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Compare it to other highest-grossing Android apps on the Play Store leaderboard.
How is Splice - Video Editor & Maker Play Store revenue estimated?
Rev.now estimates Splice - Video Editor & Maker Play Store revenue from public app data: Google Play download ranges, monthly active users (MAU), Android paying-user conversion, scraped subscription pricing, in-app purchase ranges ($0.99 - $209.99 per item), ad monetization (eCPM × impressions × MAU) and the Video Players & Editors category ARPU benchmark - net of Google's 15-30% Play Store cut.
What in-app purchases and subscriptions does Splice - Video Editor & Maker offer on Android?
Splice - Video Editor & Maker offers in-app purchases ($0.99 - $209.99 per item) on Google Play, which usually means subscription tiers (weekly, monthly, annual), virtual currency or one-time unlocks. Subscription revenue and IAP earnings are usually the biggest contributors to monthly Play Store revenue.
Can I compare Splice - Video Editor & Maker Play Store revenue with another Android app?
Yes. Use the free compare tool to compare Splice - Video Editor & Maker side-by-side with any other Google Play app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact Play Store revenue for Splice - Video Editor & Maker?
No - Rev.now shows estimated Play Store revenue, in-app purchase earnings and subscription revenue for Splice - Video Editor & Maker. Exact financial data, paying-user counts and ad income are private to Google and the developer; Rev.now does not have access to Play Console or developer payouts.