Messenger vs SALT - Christian Dating App

Messenger

Meta Platforms, Inc.
App Store
$826.2K/mo
~$9.91M/yr · 1.2B installs
VS

SALT - Christian Dating App

SALT Group Ltd.
App Store
$59.8K/mo
~$717.1K/yr · 48K installs
Revenue winner Messenger wins +1283% vs other
Installs winner Messenger wins +2396115% vs other
MAU winner Messenger wins +154949% vs other
Rating winner Messenger wins +8% vs other

Why Messenger is winning

Top 4 reasons - backed by the public App Store / Play Store numbers.

  1. Messenger earns roughly 14× more per month than SALT - Christian Dating App - $826.2K vs $59.8K.
  2. Aggressive pricing. Messenger undercuts at $0.99/mo vs $24.99/mo - converts a higher % of free users.
  3. Bigger install base. Messenger has ~1.2B lifetime installs vs SALT - Christian Dating App's ~48K - 23962.2× the funnel top.
  4. Better app store reviews. Messenger sits at 4.66★ vs 4.32★ - store algorithms reward higher-rated apps with more impressions.

Find more apps with this revenue gap · Full Messenger report

Side-by-side metrics

Bars scale to whichever app is bigger on that row. Green = winner.

Messenger
vs
SALT - Christian Dating App
Monthly revenue (est.)?
$826.2K
$59.8K
Annual revenue (est.)
$9.91M
$717.1K
Lifetime installs (est.)
1.2B
48K
Monthly active users (est.)?
25.5M
16K
App Store rating
4.66★
4.32★
Total ratings
12.9M
2K
US grossing rank
-
=
-
Cheapest monthly sub
$0.99
$24.99
IAP tiers detected
1 tiers
10 tiers

Messenger

Meta Platforms, Inc.
App Store
Category
Social Networking
Price
Free
Released
Aug 9, 2011
Last updated
Jun 30, 2026
File size
234.8 MB
Content rating
12+
Version
568.0.0
Languages
Croatian, Czech, Danish, Dutch, English, Finnish +23 more
View full Messenger report →

SALT - Christian Dating App

SALT Group Ltd.
App Store
Category
Social Networking
Price
Free
Released
Sep 28, 2022
Last updated
Jun 22, 2026
File size
170.1 MB
Content rating
17+
Version
7.4.36
Languages
Bulgarian, Croatian, Czech, English, French, German +14 more
View full SALT - Christian Dating App report →

Messenger trajectory

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SALT - Christian Dating App trajectory

AugSepOctNovDecJanFebMarAprMayJunJul

FAQ

Which makes more money, Messenger or SALT - Christian Dating App? v
Messenger earns about $826.2K per month, while SALT - Christian Dating App earns about $59.8K. That is a 13.8× revenue gap (~$766.5K more per month for Messenger). Annual revenue: Messenger ≈ $9.91M/year, SALT - Christian Dating App ≈ $717.1K/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Messenger or SALT - Christian Dating App? v
Messenger leads with about 1.2B estimated downloads vs 48K for SALT - Christian Dating App - a 23962.2× gap. Messenger's App Store downloads are estimated from 12.9M ratings × the standard 1:75 ratio. SALT - Christian Dating App's App Store downloads are estimated from 2K ratings.
Are Messenger and SALT - Christian Dating App in the same App Store category and competing for the same money? v
Yes - both apps sit in the Social Networking category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Messenger and SALT - Christian Dating App offer? v
Messenger: IAP range 1 tiers detected. SALT - Christian Dating App: IAP range 10 tiers detected. Messenger runs a "Subscription (~$0.99/mo)" monetization model; SALT - Christian Dating App runs "Subscription (~$24.99/mo, dating)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Messenger or SALT - Christian Dating App? v
Messenger edges ahead with ★ 4.7 vs ★ 4.3 (gap of 0.3 stars). Rating volume: Messenger 12.9M ratings, SALT - Christian Dating App 2K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Messenger vs SALT - Christian Dating App revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $826.2K for Messenger and $59.8K for SALT - Christian Dating App are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Social Networking) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Messenger or SALT - Christian Dating App to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.