MoofMate vs Mullvad VPN
MoofMate
Mark Kunst
App Store
$107/mo
~$1.3K/yr · 400 installs
VS
Mullvad VPN
Mullvad VPN AB
App Store
$1.6K/mo
~$19.0K/yr · 110K installs
Revenue winner
Mullvad VPN wins
+1380% vs other
Installs winner
Mullvad VPN wins
+27500% vs other
MAU winner
Mullvad VPN wins
+27746% vs other
Rating winner
Mullvad VPN wins
+4% vs other
Why Mullvad VPN is winning
Top 3 reasons - backed by the public App Store / Play Store numbers.
- Mullvad VPN earns roughly 15× more per month than MoofMate - $1.6K vs $107.
- Bigger install base. Mullvad VPN has ~110K lifetime installs vs MoofMate's ~400 - 276.0× the funnel top.
- More monetization surfaces. Mullvad VPN runs 4 IAP tiers vs 0 - more chances to convert users at the right price.
→ Find more apps with this revenue gap · Full Mullvad VPN report
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
MoofMate
vs
Mullvad VPN
Monthly revenue (est.)?
$107
▶
$1.6K
Annual revenue (est.)
$1.3K
▶
$19.0K
Lifetime installs (est.)
400
▶
110K
Monthly active users (est.)?
44.8
▶
12K
App Store rating
4.00★
▶
4.14★
Total ratings
1
▶
1K
US grossing rank
-
=
-
Cheapest monthly sub
No sub
=
No sub
IAP tiers detected
0 tiers
▶
4 tiers
- Category
- Utilities
- Price
- USD9.99
- Released
- Dec 28, 2023
- Last updated
- Jun 4, 2026
- File size
- 22.8 MB
- Content rating
- 4+
- Version
- 3.22.1
- Languages
- English
- Category
- Utilities
- Price
- Free
- Released
- Apr 8, 2020
- Last updated
- Jun 26, 2026
- File size
- 46.8 MB
- Content rating
- 4+
- Version
- 2026.3
- Languages
- MY, Danish, Dutch, English, Finnish, French +15 more
MoofMate trajectory
Mullvad VPN trajectory
FAQ
Which makes more money, MoofMate or Mullvad VPN? v
Mullvad VPN earns about $1.6K per month, while MoofMate earns about $107. That is a 14.8× revenue gap (~$1.5K more per month for Mullvad VPN). Annual revenue: MoofMate ≈ $1.3K/year, Mullvad VPN ≈ $19.0K/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, MoofMate or Mullvad VPN? v
Mullvad VPN leads with about 110K estimated downloads vs 400 for MoofMate - a 276.0× gap. MoofMate's App Store downloads are estimated from 1 ratings × the standard 1:75 ratio. Mullvad VPN's App Store downloads are estimated from 1K ratings.
Are MoofMate and Mullvad VPN in the same App Store category and competing for the same money? v
Yes - both apps sit in the Utilities category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do MoofMate and Mullvad VPN offer? v
MoofMate: no IAP detected on the public listing. Mullvad VPN: IAP range 4 tiers detected. MoofMate runs a "Paid app ($9.99)" monetization model; Mullvad VPN runs "Free + one-time IAP (4 tiers)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, MoofMate or Mullvad VPN? v
Mullvad VPN edges ahead with ★ 4.1 vs ★ 4.0 (gap of 0.1 stars). Rating volume: MoofMate 1 ratings, Mullvad VPN 1K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these MoofMate vs Mullvad VPN revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $107 for MoofMate and $1.6K for Mullvad VPN are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Utilities) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare MoofMate or Mullvad VPN to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.