PhotoPills vs Unfold: Reels & Story Maker
PhotoPills
PhotoPills S.L.
App Store
$35.0K/mo
~$420.3K/yr · 120K installs
VS
Unfold: Reels & Story Maker
Squarespace, Inc.
App Store
$3.18M/mo
~$38.18M/yr · 23.7M installs
Revenue winner
Unfold: Reels & Story Maker wins
+8983% vs other
Installs winner
Unfold: Reels & Story Maker wins
+19760% vs other
MAU winner
Unfold: Reels & Story Maker wins
+19948% vs other
Rating winner
Unfold: Reels & Story Maker wins
+3% vs other
Why Unfold: Reels & Story Maker is winning
Top 4 reasons - backed by the public App Store / Play Store numbers.
- Unfold: Reels & Story Maker earns roughly 91× more per month than PhotoPills - $3.18M vs $35.0K.
- Subscription model. Unfold: Reels & Story Maker runs a $2.99/mo subscription that compounds; PhotoPills relies on one-shot IAP or ads.
- Bigger install base. Unfold: Reels & Story Maker has ~23.7M lifetime installs vs PhotoPills's ~120K - 198.6× the funnel top.
- More monetization surfaces. Unfold: Reels & Story Maker runs 10 IAP tiers vs 0 - more chances to convert users at the right price.
→ Find more apps with this revenue gap · Full Unfold: Reels & Story Maker report
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
PhotoPills
vs
Unfold: Reels & Story Maker
Monthly revenue (est.)?
$35.0K
▶
$3.18M
Annual revenue (est.)
$420.3K
▶
$38.18M
Lifetime installs (est.)
120K
▶
23.7M
Monthly active users (est.)?
38K
▶
7.6M
App Store rating
4.70★
▶
4.86★
Total ratings
1K
▶
158K
US grossing rank
-
=
-
Cheapest monthly sub
No sub
▶
$2.99
IAP tiers detected
0 tiers
▶
10 tiers
- Category
- Photo & Video
- Price
- USD10.99
- Released
- Mar 21, 2013
- Last updated
- Apr 16, 2026
- File size
- 51.0 MB
- Content rating
- 17+
- Version
- 2.13.25
- Languages
- Catalan, English, French, German, Italian, Japanese +3 more
- Category
- Photo & Video
- Price
- Free
- Released
- Jun 12, 2017
- Last updated
- Apr 28, 2026
- File size
- 268.1 MB
- Content rating
- 17+
- Version
- 8.158.0
- Languages
- English, French, German, Indonesian, Italian, Japanese +5 more
PhotoPills trajectory
Unfold: Reels & Story Maker trajectory
FAQ
Which makes more money, PhotoPills or Unfold: Reels & Story Maker? v
Unfold: Reels & Story Maker earns about $3.18M per month, while PhotoPills earns about $35.0K. That is a 90.8× revenue gap (~$3.15M more per month for Unfold: Reels & Story Maker). Annual revenue: PhotoPills ≈ $420.3K/year, Unfold: Reels & Story Maker ≈ $38.18M/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, PhotoPills or Unfold: Reels & Story Maker? v
Unfold: Reels & Story Maker leads with about 23.7M estimated downloads vs 120K for PhotoPills - a 198.6× gap. PhotoPills's App Store downloads are estimated from 1K ratings × the standard 1:75 ratio. Unfold: Reels & Story Maker's App Store downloads are estimated from 158K ratings.
Are PhotoPills and Unfold: Reels & Story Maker in the same App Store category and competing for the same money? v
Yes - both apps sit in the Photo & Video category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do PhotoPills and Unfold: Reels & Story Maker offer? v
PhotoPills: no IAP detected on the public listing. Unfold: Reels & Story Maker: IAP range 10 tiers detected. PhotoPills runs a "Paid app ($10.99)" monetization model; Unfold: Reels & Story Maker runs "Subscription (~$12.99/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, PhotoPills or Unfold: Reels & Story Maker? v
Unfold: Reels & Story Maker edges ahead with ★ 4.9 vs ★ 4.7 (gap of 0.2 stars). Rating volume: PhotoPills 1K ratings, Unfold: Reels & Story Maker 158K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these PhotoPills vs Unfold: Reels & Story Maker revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $35.0K for PhotoPills and $3.18M for Unfold: Reels & Story Maker are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Photo & Video) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare PhotoPills or Unfold: Reels & Story Maker to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.