Snapchat vs Threema. The Secure Messenger

Snapchat

Snap Inc
Google Play
$24.91M/mo
~$298.90M/yr · 4.1B installs
VS

Threema. The Secure Messenger

Threema GmbH
Google Play
$556.9K/mo
~$6.68M/yr · 6.2M installs
Revenue winner Snapchat wins +4373% vs other
Installs winner Snapchat wins +65874% vs other
MAU winner Snapchat wins +7927% vs other
Rating winner Snapchat wins +7% vs other

Why Snapchat is winning

Top 3 reasons - backed by the public App Store / Play Store numbers.

  1. Snapchat earns roughly 45× more per month than Threema. The Secure Messenger - $24.91M vs $556.9K.
  2. Subscription model. Snapchat runs a $14.00/mo subscription that compounds; Threema. The Secure Messenger relies on one-shot IAP or ads.
  3. Bigger install base. Snapchat has ~4.1B lifetime installs vs Threema. The Secure Messenger's ~6.2M - 659.7× the funnel top.

Find more apps with this revenue gap · Full Snapchat report

Side-by-side metrics

Bars scale to whichever app is bigger on that row. Green = winner.

Snapchat
vs
Threema. The Secure Messenger
Monthly revenue (est.)?
$24.91M
$556.9K
Annual revenue (est.)
$298.90M
$6.68M
Lifetime installs (est.)
4.1B
6.2M
Monthly active users (est.)?
130.8M
1.6M
App Store rating
4.20★
3.92★
Total ratings
39.4M
75K
US grossing rank
-
=
-
Cheapest monthly sub
$14.00
No sub
IAP tiers detected
0 tiers
=
0 tiers

Snapchat

Snap Inc
Google Play
Category
Communication
Price
Free
Released
Oct 29, 2012
Last updated
May 5, 2026
File size
-
Content rating
Teen
Version
13.91.0.44
Languages
-
View full Snapchat report →

Threema. The Secure Messenger

Threema GmbH
Google Play
Category
Communication
Price
USD7.49
Released
May 27, 2013
Last updated
Apr 22, 2026
File size
-
Content rating
Everyone
Version
6.4.2
Languages
-
View full Threema. The Secure Messenger report →

Snapchat trajectory

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Threema. The Secure Messenger trajectory

JunJulAugSepOctNovDecJanFebMarAprMay

FAQ

Which makes more money, Snapchat or Threema. The Secure Messenger? v
Snapchat earns about $24.91M per month, while Threema. The Secure Messenger earns about $556.9K. That is a 44.7× revenue gap (~$24.35M more per month for Snapchat). Annual revenue: Snapchat ≈ $298.90M/year, Threema. The Secure Messenger ≈ $6.68M/year. Estimates are derived from public Google Play signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Snapchat or Threema. The Secure Messenger? v
Snapchat leads with about 4.1B estimated downloads vs 6.2M for Threema. The Secure Messenger - a 659.7× gap. Snapchat reports 1,000,000,000+ installs on Google Play. Threema. The Secure Messenger reports 5,000,000+ installs on Google Play.
Are Snapchat and Threema. The Secure Messenger in the same Google Play category and competing for the same money? v
Yes - both apps sit in the Communication category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Snapchat and Threema. The Secure Messenger offer? v
Snapchat: IAP range $0.49 - $399.99 per item. Threema. The Secure Messenger: no IAP detected on the public listing. Snapchat runs a "Subscription (~$14.00/mo)" monetization model; Threema. The Secure Messenger runs "Paid app ($7.49)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Snapchat or Threema. The Secure Messenger? v
Snapchat edges ahead with ★ 4.2 vs ★ 3.9 (gap of 0.3 stars). Rating volume: Snapchat 1.8M ratings, Threema. The Secure Messenger 719 ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Snapchat vs Threema. The Secure Messenger revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $24.91M for Snapchat and $556.9K for Threema. The Secure Messenger are derived from Google Play grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Communication) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Snapchat or Threema. The Secure Messenger to a different Google Play app? v
Use the search box at the bottom of this page or paste any two Google Play links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.