Hallmark+ vs Sony LIV

Hallmark+

Hallmark Labs, LLC
App Store
$78.4K/mo
~$941.3K/yr · 1.3M installs
VS

Sony LIV

Culver Max Entertainment Private Limited (IN)
App Store
$2.5K/mo
~$30.4K/yr · 35K installs
Revenue winner Hallmark+ wins +2991% vs other
Installs winner Hallmark+ wins +3591% vs other
MAU winner Hallmark+ wins +3604% vs other
Rating winner Hallmark+ wins +1% vs other

Why Hallmark+ is winning

Top 3 reasons - backed by the public App Store / Play Store numbers.

  1. Hallmark+ earns roughly 31× more per month than Sony LIV - $78.4K vs $2.5K.
  2. Bigger install base. Hallmark+ has ~1.3M lifetime installs vs Sony LIV's ~35K - 36.9× the funnel top.
  3. More monetization surfaces. Hallmark+ runs 7 IAP tiers vs 1 - more chances to convert users at the right price.

Find more apps with this revenue gap · Full Hallmark+ report

Side-by-side metrics

Bars scale to whichever app is bigger on that row. Green = winner.

Hallmark+
vs
Sony LIV
Monthly revenue (est.)?
$78.4K
$2.5K
Annual revenue (est.)
$941.3K
$30.4K
Lifetime installs (est.)
1.3M
35K
Monthly active users (est.)?
364K
10K
App Store rating
4.26★
4.20★
Total ratings
12K
704
US grossing rank
-
=
-
Cheapest monthly sub
$7.99
=
$7.99
IAP tiers detected
7 tiers
1 tiers

Hallmark+

Hallmark Labs, LLC
App Store
Category
Entertainment
Price
Free
Released
Oct 19, 2011
Last updated
Mar 18, 2026
File size
69.1 MB
Content rating
12+
Version
8.154.1
Languages
English
View full Hallmark+ report →

Sony LIV

Culver Max Entertainment Private Limited (IN)
App Store
Category
Entertainment
Price
Free
Released
Dec 27, 2012
Last updated
Apr 22, 2026
File size
204.5 MB
Content rating
12+
Version
8.8.0
Languages
English
View full Sony LIV report →

Hallmark+ trajectory

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Sony LIV trajectory

JunJulAugSepOctNovDecJanFebMarAprMay

FAQ

Which makes more money, Hallmark+ or Sony LIV? v
Hallmark+ earns about $78.4K per month, while Sony LIV earns about $2.5K. That is a 30.9× revenue gap (~$75.9K more per month for Hallmark+). Annual revenue: Hallmark+ ≈ $941.3K/year, Sony LIV ≈ $30.4K/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Hallmark+ or Sony LIV? v
Hallmark+ leads with about 1.3M estimated downloads vs 35K for Sony LIV - a 36.9× gap. Hallmark+'s App Store downloads are estimated from 12K ratings × the standard 1:75 ratio. Sony LIV's App Store downloads are estimated from 704 ratings.
Are Hallmark+ and Sony LIV in the same App Store category and competing for the same money? v
Yes - both apps sit in the Entertainment category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Hallmark+ and Sony LIV offer? v
Hallmark+: IAP range 7 tiers detected. Sony LIV: IAP range 1 tiers detected. Hallmark+ runs a "Subscription (~$6.67/mo)" monetization model; Sony LIV runs "Subscription (~$7.99/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Hallmark+ or Sony LIV? v
Hallmark+ edges ahead with ★ 4.3 vs ★ 4.2 (gap of 0.1 stars). Rating volume: Hallmark+ 12K ratings, Sony LIV 704 ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Hallmark+ vs Sony LIV revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $78.4K for Hallmark+ and $2.5K for Sony LIV are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Entertainment) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Hallmark+ or Sony LIV to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.