Starbucks Secret Menu Plus vs WeChef - Recipe Journal
Starbucks Secret Menu Plus
Anthem Ventures LLC
App Store
$37.5K/mo
~$450.6K/yr · 1.7M installs
VS
WeChef - Recipe Journal
Relentless
App Store
$309/mo
~$3.7K/yr · 27K installs
Revenue winner
Starbucks Secret Menu Plus wins
+12052% vs other
Installs winner
Starbucks Secret Menu Plus wins
+6150% vs other
MAU winner
Starbucks Secret Menu Plus wins
+6097% vs other
Rating winner
WeChef - Recipe Journal wins
+1% vs other
Why Starbucks Secret Menu Plus is winning
Top 3 reasons - backed by the public App Store / Play Store numbers.
- Starbucks Secret Menu Plus earns roughly 122× more per month than WeChef - Recipe Journal - $37.5K vs $309.
- Premium pricing. Starbucks Secret Menu Plus charges $5.83/mo vs WeChef - Recipe Journal's $2.99/mo - higher ARPU per converted user.
- Bigger install base. Starbucks Secret Menu Plus has ~1.7M lifetime installs vs WeChef - Recipe Journal's ~27K - 62.5× the funnel top.
→ Find more apps with this revenue gap · Full Starbucks Secret Menu Plus report
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
Starbucks Secret Menu Plus
vs
WeChef - Recipe Journal
Monthly revenue (est.)?
$37.5K
◀
$309
Annual revenue (est.)
$450.6K
◀
$3.7K
Lifetime installs (est.)
1.7M
◀
27K
Monthly active users (est.)?
198K
◀
3K
App Store rating
4.74★
▶
4.79★
Total ratings
15K
◀
538
US grossing rank
-
=
-
Cheapest monthly sub
$5.83
◀
$2.99
IAP tiers detected
2 tiers
◀
1 tiers
- Category
- Food & Drink
- Price
- Free
- Released
- Feb 13, 2021
- Last updated
- Feb 17, 2026
- File size
- 48.8 MB
- Content rating
- 4+
- Version
- 4.2
- Languages
- English
- Category
- Food & Drink
- Price
- Free
- Released
- Nov 7, 2024
- Last updated
- May 7, 2026
- File size
- 256.8 MB
- Content rating
- 4+
- Version
- 1.46
- Languages
- English, French, German
Starbucks Secret Menu Plus trajectory
WeChef - Recipe Journal trajectory
FAQ
Which makes more money, Starbucks Secret Menu Plus or WeChef - Recipe Journal? v
Starbucks Secret Menu Plus earns about $37.5K per month, while WeChef - Recipe Journal earns about $309. That is a 121.5× revenue gap (~$37.2K more per month for Starbucks Secret Menu Plus). Annual revenue: Starbucks Secret Menu Plus ≈ $450.6K/year, WeChef - Recipe Journal ≈ $3.7K/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Starbucks Secret Menu Plus or WeChef - Recipe Journal? v
Starbucks Secret Menu Plus leads with about 1.7M estimated downloads vs 27K for WeChef - Recipe Journal - a 62.5× gap. Starbucks Secret Menu Plus's App Store downloads are estimated from 15K ratings × the standard 1:75 ratio. WeChef - Recipe Journal's App Store downloads are estimated from 538 ratings.
Are Starbucks Secret Menu Plus and WeChef - Recipe Journal in the same App Store category and competing for the same money? v
Yes - both apps sit in the Food & Drink category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Starbucks Secret Menu Plus and WeChef - Recipe Journal offer? v
Starbucks Secret Menu Plus: IAP range 2 tiers detected. WeChef - Recipe Journal: IAP range 1 tiers detected. Starbucks Secret Menu Plus runs a "Subscription (~$5.83/mo)" monetization model; WeChef - Recipe Journal runs "Subscription (~$2.99/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Starbucks Secret Menu Plus or WeChef - Recipe Journal? v
WeChef - Recipe Journal edges ahead with ★ 4.8 vs ★ 4.7 (gap of 0.1 stars). Rating volume: Starbucks Secret Menu Plus 15K ratings, WeChef - Recipe Journal 538 ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Starbucks Secret Menu Plus vs WeChef - Recipe Journal revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $37.5K for Starbucks Secret Menu Plus and $309 for WeChef - Recipe Journal are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Food & Drink) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Starbucks Secret Menu Plus or WeChef - Recipe Journal to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.