Sticker.ly - Sticker Maker vs Threads

Sticker.ly - Sticker Maker

NAVER Z Corporation
App Store
$2.05M/mo
~$24.64M/yr · 22.2M installs
VS

Threads

Instagram, Inc.
App Store
$16.57M/mo
~$198.83M/yr · 327.8M installs
Revenue winner Threads wins +707% vs other
Installs winner Threads wins +1374% vs other
MAU winner Threads wins +211% vs other
Rating winner Sticker.ly - Sticker Maker wins +3% vs other

Why Threads is winning

Top 3 reasons - backed by the public App Store / Play Store numbers.

  1. Threads earns roughly 8× more per month than Sticker.ly - Sticker Maker - $16.57M vs $2.05M.
  2. Premium pricing. Threads charges $21.99/mo vs Sticker.ly - Sticker Maker's $8.49/mo - higher ARPU per converted user.
  3. Bigger install base. Threads has ~327.8M lifetime installs vs Sticker.ly - Sticker Maker's ~22.2M - 14.7× the funnel top.

Find more apps with this revenue gap · Full Threads report

Side-by-side metrics

Bars scale to whichever app is bigger on that row. Green = winner.

Sticker.ly - Sticker Maker
vs
Threads
Monthly revenue (est.)?
$2.05M
$16.57M
Annual revenue (est.)
$24.64M
$198.83M
Lifetime installs (est.)
22.2M
327.8M
Monthly active users (est.)?
7.5M
23.3M
App Store rating
4.77★
4.64★
Total ratings
148K
1.9M
US grossing rank
-
=
-
Cheapest monthly sub
$8.49
$21.99
IAP tiers detected
4 tiers
3 tiers

Sticker.ly - Sticker Maker

NAVER Z Corporation
App Store
Category
Social Networking
Price
Free
Released
Apr 11, 2019
Last updated
May 8, 2026
File size
206.0 MB
Content rating
4+
Version
3.31.0
Languages
English, Indonesian, Italian, Portuguese, Russian, Spanish +1 more
View full Sticker.ly - Sticker Maker report →

Threads

Instagram, Inc.
App Store
Category
Social Networking
Price
Free
Released
Jul 5, 2023
Last updated
May 5, 2026
File size
187.8 MB
Content rating
12+
Version
428.0
Languages
Croatian, Czech, Danish, Dutch, English, Finnish +25 more
View full Threads report →

Sticker.ly - Sticker Maker trajectory

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Threads trajectory

JunJulAugSepOctNovDecJanFebMarAprMay

FAQ

Which makes more money, Sticker.ly - Sticker Maker or Threads? v
Threads earns about $16.57M per month, while Sticker.ly - Sticker Maker earns about $2.05M. That is a 8.1× revenue gap (~$14.52M more per month for Threads). Annual revenue: Sticker.ly - Sticker Maker ≈ $24.64M/year, Threads ≈ $198.83M/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Sticker.ly - Sticker Maker or Threads? v
Threads leads with about 327.8M estimated downloads vs 22.2M for Sticker.ly - Sticker Maker - a 14.7× gap. Sticker.ly - Sticker Maker's App Store downloads are estimated from 148K ratings × the standard 1:75 ratio. Threads's App Store downloads are estimated from 1.9M ratings.
Are Sticker.ly - Sticker Maker and Threads in the same App Store category and competing for the same money? v
Yes - both apps sit in the Social Networking category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Sticker.ly - Sticker Maker and Threads offer? v
Sticker.ly - Sticker Maker: IAP range 4 tiers detected. Threads: IAP range 3 tiers detected. Sticker.ly - Sticker Maker runs a "Subscription (~$8.49/mo)" monetization model; Threads runs "Subscription (~$21.99/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Sticker.ly - Sticker Maker or Threads? v
Sticker.ly - Sticker Maker edges ahead with ★ 4.8 vs ★ 4.6 (gap of 0.1 stars). Rating volume: Sticker.ly - Sticker Maker 148K ratings, Threads 1.9M ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Sticker.ly - Sticker Maker vs Threads revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $2.05M for Sticker.ly - Sticker Maker and $16.57M for Threads are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Social Networking) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Sticker.ly - Sticker Maker or Threads to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.