Threema. The Secure Messenger vs ZEPETO: Avatar, Connect & Live

Threema. The Secure Messenger

Threema GmbH
App Store
$6.1K/mo
~$73.4K/yr · 33K installs
VS

ZEPETO: Avatar, Connect & Live

NAVER Z Corporation
App Store
$9.55M/mo
~$114.58M/yr · 76.6M installs
Revenue winner ZEPETO: Avatar, Connect & Live wins +156067% vs other
Installs winner ZEPETO: Avatar, Connect & Live wins +233416% vs other
MAU winner ZEPETO: Avatar, Connect & Live wins +119624% vs other
Rating winner ZEPETO: Avatar, Connect & Live wins +9% vs other

Why ZEPETO: Avatar, Connect & Live is winning

Top 4 reasons - backed by the public App Store / Play Store numbers.

  1. ZEPETO: Avatar, Connect & Live earns roughly 1562× more per month than Threema. The Secure Messenger - $9.55M vs $6.1K.
  2. Subscription model. ZEPETO: Avatar, Connect & Live runs a $17.34/mo subscription that compounds; Threema. The Secure Messenger relies on one-shot IAP or ads.
  3. Bigger install base. ZEPETO: Avatar, Connect & Live has ~76.6M lifetime installs vs Threema. The Secure Messenger's ~33K - 2335.2× the funnel top.
  4. More monetization surfaces. ZEPETO: Avatar, Connect & Live runs 9 IAP tiers vs 0 - more chances to convert users at the right price.

→ Find more apps with this revenue gap · Full ZEPETO: Avatar, Connect & Live report

Side-by-side metrics

Bars scale to whichever app is bigger on that row. Green = winner.

Threema. The Secure Messenger
vs
ZEPETO: Avatar, Connect & Live
Monthly revenue (est.)?
$6.1K
▶
$9.55M
Annual revenue (est.)
$73.4K
▶
$114.58M
Lifetime installs (est.)
33K
▶
76.6M
Monthly active users (est.)?
14K
▶
17.0M
App Store rating
4.28★
▶
4.65★
Total ratings
656
▶
511K
US grossing rank
-
=
-
Cheapest monthly sub
No sub
▶
$17.34
IAP tiers detected
0 tiers
▶
9 tiers

Threema. The Secure Messenger

Threema GmbH
App Store
Category
Social Networking
Price
USD6.99
Released
Dec 28, 2012
Last updated
Apr 27, 2026
File size
106.3 MB
Content rating
4+
Version
7.1.1
Languages
Bulgarian, Czech, Dutch, English, French, German +14 more
View full Threema. The Secure Messenger report →

ZEPETO: Avatar, Connect & Live

NAVER Z Corporation
App Store
Category
Social Networking
Price
Free
Released
Mar 1, 2018
Last updated
May 4, 2026
File size
497.0 MB
Content rating
12+
Version
4.22.000
Languages
Arabic, English, French, Indonesian, Italian, Japanese +9 more
View full ZEPETO: Avatar, Connect & Live report →

Threema. The Secure Messenger trajectory

JunJulAugSepOctNovDecJanFebMarAprMay

ZEPETO: Avatar, Connect & Live trajectory

JunJulAugSepOctNovDecJanFebMarAprMay

Related app pages

Threema. The Secure Messenger App Store page →ZEPETO: Avatar, Connect & Live App Store page →

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Compare another pair

FAQ

Which makes more money, Threema. The Secure Messenger or ZEPETO: Avatar, Connect & Live? v
ZEPETO: Avatar, Connect & Live earns about $9.55M per month, while Threema. The Secure Messenger earns about $6.1K. That is a 1561.7× revenue gap (~$9.54M more per month for ZEPETO: Avatar, Connect & Live). Annual revenue: Threema. The Secure Messenger ≈ $73.4K/year, ZEPETO: Avatar, Connect & Live ≈ $114.58M/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Threema. The Secure Messenger or ZEPETO: Avatar, Connect & Live? v
ZEPETO: Avatar, Connect & Live leads with about 76.6M estimated downloads vs 33K for Threema. The Secure Messenger - a 2335.2× gap. Threema. The Secure Messenger's App Store downloads are estimated from 654 ratings × the standard 1:75 ratio. ZEPETO: Avatar, Connect & Live's App Store downloads are estimated from 511K ratings.
Are Threema. The Secure Messenger and ZEPETO: Avatar, Connect & Live in the same App Store category and competing for the same money? v
Yes - both apps sit in the Social Networking category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Threema. The Secure Messenger and ZEPETO: Avatar, Connect & Live offer? v
Threema. The Secure Messenger: no IAP detected on the public listing. ZEPETO: Avatar, Connect & Live: IAP range 9 tiers detected. Threema. The Secure Messenger runs a "Paid app ($6.99)" monetization model; ZEPETO: Avatar, Connect & Live runs "Subscription (~$17.34/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Threema. The Secure Messenger or ZEPETO: Avatar, Connect & Live? v
ZEPETO: Avatar, Connect & Live edges ahead with ★ 4.7 vs ★ 4.3 (gap of 0.4 stars). Rating volume: Threema. The Secure Messenger 654 ratings, ZEPETO: Avatar, Connect & Live 511K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Threema. The Secure Messenger vs ZEPETO: Avatar, Connect & Live revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $6.1K for Threema. The Secure Messenger and $9.55M for ZEPETO: Avatar, Connect & Live are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Social Networking) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Threema. The Secure Messenger or ZEPETO: Avatar, Connect & Live to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.