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ZEPETO: Avatar, Connect & Live icon

ZEPETO: Avatar, Connect & Live App Store Revenue Estimate

NAVER Z Corporation · Social Networking

Play the Universe. ZEPETO. Welcome to ZEPETO, a place where virtually anything is possible! [Explore Worlds] Thousands of virtual worlds to play together with friends. From K-pop and music to fashion, anime and role-play, there's somethin…

App Store ★ 4.7 Free IAP 🎯 Opportunity 55 🔨 Clone 5
REV.NOW
ZEPETO: Avatar, Connect & Live icon
ZEPETO: Avatar, Connect & Live earns about
$9.55M/month
range $5.25M – $13.84M · $114.58M/year
Live data · refreshed every hour
Per Day
$318.3K
$175.0K – $461.5K
Per Week
$2.23M
$1.23M – $3.23M
Per Month
$9.55M
$5.25M – $13.84M
Per Year
$114.58M
$63.02M – $166.14M
Lifetime
$286.44M
$157.54M – $415.34M
BUILD THIS BETTER · INDIE PLAYBOOK

A specific clone-and-improve plan for ZEPETO: Avatar, Connect & Live

Auto-generated from this app's real revenue ($9.55M/month · $114.58M/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.

55/100
Opportunity
Decent target
5/100
Cloneability
Very hard (network effects, regulatory, or content-licensing moats);
$4
Revenue / install
Lifetime value per download (≈30-month app life). Higher = each user is worth more.

✓ Features to copy

  • subscription paywall (~$17.34/mo) - proven monetization
  • in-app purchase tier ladder for upsells

⚡ Improve / fix

  • subscription is $17.34/mo - undercut by 30-50% to win price-sensitive users

🛠 MVP scope

  • core feature loop
  • subscription gating
  • free-tier limits
  • trial period
  • analytics

💰 Pricing recommendation

ZEPETO: Avatar, Connect & Live charges ~$17.34/mo. Competitive entry: $10.40/mo or annual at $62/year (50% off annual is the standard hook).

🔡 App Store title ideas

  • Pro: AI-Powered Social Networking
  • Smart : Social Networking Tracker
  • + - Faster, Cheaper

📺 TikTok / ad hook angles

  • "I tried ZEPETO: Avatar, Connect & Live for 30 days - here's what I'd do differently"
  • "Why ZEPETO: Avatar, Connect & Live costs $17.34/mo when ours costs $10.40"
  • "The social networking app ZEPETO: Avatar, Connect & Live won't tell you these 3 things"

Monetization

Subscription (~$17.34/mo)
Revenue mix (estimated)
  • Subscriptions ~72%
  • One-time IAP ~22%
  • Ads ~6%
Paying users (est.)
397K
76.6M installs · 22.2% active · 2.3% pay
In-App Purchases 9
  • Weeklyest. ZEPETO Premium $3.99 /week ~$17.34/mo
  • One-timeest. 14 ZEMs $0.99 one-time
  • One-time 4,680 Coins $0.99 one-time
  • One-timeest. 29 ZEMs $1.99 one-time
  • One-timeest. 28 ZEMs $1.99 one-time
  • One-timeest. 60 ZEMs $3.99 one-time
  • One-timeest. 57 ZEMs $3.99 one-time
  • One-timeest. 125 ZEMs $7.99 one-time
9 tiers scraped live from the App Store.

App Details

Pulled from the App Store
Current Version
4.22.000
Released
Mar 1, 2018
Last Updated
May 4, 2026
File Size
497.0 MB
Required OS
14.0
Content Rating
12+
Category
Social Networking
Price
Free
Currency
USD
Languages
Arabic, English, French, Indonesian, Italian, Japanese, Korean, Portuguese, Russian, Chinese, Spanish, Thai, Chinese, Turkish, Vietnamese
Developer
NAVER Z Corporation

What's new in v4.22.000

- We've fixed bugs and improved usability to make ZEPETO even better.

Fun Numbers - share these

$4
every second
$221
every minute
$13.3K
every hour
$318.3K
every day
  • ☕ Buys 64K $5 coffees every day
  • 👨‍💻 Pays for 637 senior engineer salaries per year
  • 🚗 Earns enough for 3K Tesla Model 3s annually
  • ⏱️ Earns the price of a coffee in 1 seconds

12-Month Revenue Trajectory

Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.

JunJulAugSepOctNovDecJanFebMarAprMay
Estimated Installs
76.6M
estimated from 510,622 ratings
Active Users (MAU est.)
17.0M
22.2% of installs · SOCIAL_NETWORKING category benchmark · iOS large-install decay × 0.5
Rating
4.65 ★
511K reviews
Monetization
Subscription (~$17.34/mo)

Rating Distribution

5★
425K
4★
40K
3★
18K
2★
8K
1★
20K

Compare ZEPETO: Avatar, Connect & Live or explore similar apps

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Frequently Asked About ZEPETO: Avatar, Connect & Live

How much money does ZEPETO: Avatar, Connect & Live make on the App Store?
ZEPETO: Avatar, Connect & Live has an estimated App Store revenue of $9.55M per month (~$114.58M per year, $318.3K per day) with a likely range of $5.25M to $13.84M. This includes earnings from in-app purchases, subscription revenue, ads and any paid downloads - all directional estimates from public App Store signals, not private Apple financial data.
How many App Store downloads does ZEPETO: Avatar, Connect & Live get?
Apple does not publish exact App Store download counts. Using public ratings (511K reviews), grossing rank, category position and the standard 1:75 ratings-to-downloads ratio, Rev.now estimates about 76.6M total iOS downloads for ZEPETO: Avatar, Connect & Live - and roughly 17.0M monthly active users on iPhone and iPad.
Is ZEPETO: Avatar, Connect & Live a top grossing iOS app and what is its App Store rank?
ZEPETO: Avatar, Connect & Live is analyzed using App Store grossing rank, category ranking, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Check the iOS top grossing leaderboard to see how ZEPETO: Avatar, Connect & Live compares to other highest-grossing iPhone and iPad apps.
How is ZEPETO: Avatar, Connect & Live App Store revenue estimated?
Rev.now estimates ZEPETO: Avatar, Connect & Live App Store revenue from public app data: estimated downloads, monthly active users (MAU), the iOS conversion rate to paying users, subscription pricing detected on the listing, in-app purchase tiers, ad monetization (eCPM × impressions × MAU) and the Social Networking category ARPU benchmark - net of Apple's 15-30% store cut.
What in-app purchases and subscriptions does ZEPETO: Avatar, Connect & Live offer on iOS?
ZEPETO: Avatar, Connect & Live offers in-app purchases on the App Store, which can include subscription tiers (weekly, monthly or annual), one-time purchases or virtual currency. Subscription revenue and IAP earnings are a major driver of the monthly revenue estimate above.
Can I compare ZEPETO: Avatar, Connect & Live App Store revenue with another iOS app?
Yes. Use the free compare tool to compare ZEPETO: Avatar, Connect & Live side-by-side with any other App Store app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact App Store revenue for ZEPETO: Avatar, Connect & Live?
No - Rev.now shows estimated App Store revenue, in-app purchase earnings and subscription revenue for ZEPETO: Avatar, Connect & Live. Exact financial data, paying-user counts and ad income are private to Apple and the developer; Rev.now does not have access to App Store Connect or developer payouts.