Hay Day vs Township
Hay Day
Supercell
App Store
$761.5K/mo
~$9.14M/yr · 95.4M installs
VS
Township
Playrix
App Store
$9.23M/mo
~$110.72M/yr · 360.2M installs
Revenue winner
Township wins
+1112% vs other
Installs winner
Township wins
+278% vs other
MAU winner
Township wins
+21% vs other
Rating winner
Township wins
+1% vs other
Why Township is winning
Top 4 reasons - backed by the public App Store / Play Store numbers.
- Township earns roughly 12× more per month than Hay Day - $9.23M vs $761.5K.
- Premium pricing. Township charges $12.99/mo vs Hay Day's $9.99/mo - higher ARPU per converted user.
- Bigger install base. Township has ~360.2M lifetime installs vs Hay Day's ~95.4M - 3.8× the funnel top.
- More monetization surfaces. Township runs 10 IAP tiers vs 8 - more chances to convert users at the right price.
→ Find more apps with this revenue gap · Full Township report
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
Hay Day
vs
Township
Monthly revenue (est.)?
$761.5K
▶
$9.23M
Annual revenue (est.)
$9.14M
▶
$110.72M
Lifetime installs (est.)
95.4M
▶
360.2M
Monthly active users (est.)?
9.5M
▶
11.5M
App Store rating
4.70★
▶
4.75★
Total ratings
636K
▶
2.1M
US grossing rank
-
▶
#22
Cheapest monthly sub
$9.99
▶
$12.99
IAP tiers detected
8 tiers
▶
10 tiers
- Category
- Games
- Price
- Free
- Released
- Jun 21, 2012
- Last updated
- Apr 8, 2026
- File size
- 700.7 MB
- Content rating
- 4+
- Version
- 1.70.96
- Languages
- Arabic, Danish, Dutch, English, Finnish, French +16 more
- Category
- Games
- Price
- Free
- Released
- Oct 24, 2013
- Last updated
- Apr 20, 2026
- File size
- 258.8 MB
- Content rating
- 12+
- Version
- 35.1.0
- Languages
- Arabic, Dutch, English, French, German, Indonesian +9 more
Hay Day trajectory
Township trajectory
FAQ
Which makes more money, Hay Day or Township? v
Township earns about $9.23M per month, while Hay Day earns about $761.5K. That is a 12.1× revenue gap (~$8.47M more per month for Township). Annual revenue: Hay Day ≈ $9.14M/year, Township ≈ $110.72M/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Hay Day or Township? v
Township leads with about 360.2M estimated downloads vs 95.4M for Hay Day - a 3.8× gap. Hay Day's App Store downloads are estimated from 636K ratings × the standard 1:75 ratio. Township's App Store downloads are estimated from 2.1M ratings.
Are Hay Day and Township in the same App Store category and competing for the same money? v
Yes - both apps sit in the Games category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Hay Day and Township offer? v
Hay Day: IAP range 8 tiers detected. Township: IAP range 10 tiers detected. Hay Day runs a "Free casual game · ads + tiny sub take (~$0.08/MAU)" monetization model; Township runs "Free casual game · ads + tiny sub take (~$0.08/MAU) · calibrated by US grossing rank #22". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Hay Day or Township? v
Township edges ahead with ★ 4.8 vs ★ 4.7 (gap of 0.1 stars). Rating volume: Hay Day 636K ratings, Township 2.1M ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Hay Day vs Township revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $761.5K for Hay Day and $9.23M for Township are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Games) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Hay Day or Township to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.